Although quantifying a school’s profile certainly does not tell you everything, it can sometimes be helpful in simplifying the many differences between the various MBA programs. We recently surveyed a number of visitors to our site to get a feel for the concerns, plans, and mind-sets of this season’s MBA applicants.
As part of our informal survey this year, we posed the question “Which business school ranking/survey do you trust the most?”
Given that Bloomberg Businessweek has long been considered by many the premier MBA ranking, we were quite surprised to see that only 5.1% of responders picked it as their most trusted source. Instead, a whopping 46.1% indicated that they view the U.S. News & World Report survey as the most trustworthy, while the Poets & Quants aggregate received the next greatest percentage of the votes, with 33.3%. With just 10.2% and 5.1% of responses, respectively, the Financial Times and The Economist rounded out the survey.
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