Company X manufactures swim wear and planned to launch a new line of women’s bathing
suits in March, which is typically the peak time of year for swim wear sales. The company
conducted consumer polls, which returned favorable results for both style and price, and
took out advertisements in major fashion magazines and television stations. Yet the launch
was disappointing: sales in March did not exceed even half of the company’s sales during
the same period in the previous year. Each of the following, if true, could explain the
disappointing sales of the new swim wear line EXCEPT:
A) None of the stores carrying the new swim wear line displayed it prominently.
b) The company’s manufacturing plants experienced difficulty in obtaining dyes in the
advertised colors and so substituted different colors.
c) A major competitor launched a line of similar swim wear at a lower price in February.
d) A scene in which a major actress was to wear one of the new swimsuits in a much
anticipated movie to be released in February was never filmed.
e) The prediction of a cool, rainy summer by meteorologists received much attention in the
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