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Consulting firms w/ marketing,brand mgmt,cons. product focus

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Consulting firms w/ marketing,brand mgmt,cons. product focus [#permalink] New post 15 Jul 2013, 09:48
Hey all!

I'm trying to tailor work experiences to best align myself to get into Kellogg in the coming years. However, I'm still researching other schools as well. Kellogg just happens to be my most sought after at the moment.

I'm looking to do strategy or mgmt consulting along the lines of marketing, brand management, or consumer products. Is it a better idea to focus my search for firms that are more specific as opposed to the typical big broad three (Bain, BCG, McKinsey)? I read in another post that there are lots of specialty firms out there that may just simply focus on brand management, consumer products, etc.

If you know of any specialty consulting firms (with a focus as mentioned above) please post the name! I'd love to research them more.

Thank you!!
Consulting firms w/ marketing,brand mgmt,cons. product focus   [#permalink] 15 Jul 2013, 09:48
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