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ESADE - THE DIFFERENCE BETWEEN PR AND THE REAL WORLD

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ESADE - THE DIFFERENCE BETWEEN PR AND THE REAL WORLD [#permalink] New post 02 Jan 2010, 15:28
One of the things that made me apply to ESADE was the school's emphasis on corporate responsibility and emotionally intelligent leadership. I asked about it at the interview and they really went to town on this aspect of the MBA program. I got the offer letter shortly afterwards. Then I made a fateful decision. I decided to scout for ESADE MBA teaching materials and I turned up a case study full of smiling WalMart employees and stuff about "employee empowerment" (find it yourself by searching google for "ESADE" and "Walmart" - it is written by one Pedro Amador, a coach and teacher at the school). Now compare it with the documentary on google video "Walmart: The High Cost of Low Prices" and you will see some very different reasons for the corporation's success (slave wages, racial and sex discrimination, union busting, intimidating staff, ripping off U.S. welfare and medicare benefits, etc.). Wait a little longer and grand larceny and conspiracy will no doubt be added to the list of case actions facing the company.

Let ESADE sell its CSR line to someone silly or desperate enough to swallow it. I will be taking up one of the other offers.
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Re: ESADE - THE DIFFERENCE BETWEEN PR AND THE REAL WORLD [#permalink] New post 21 Jan 2012, 03:22
kategreenway wrote:
One of the things that made me apply to ESADE was the school's emphasis on corporate responsibility and emotionally intelligent leadership. I asked about it at the interview and they really went to town on this aspect of the MBA program. I got the offer letter shortly afterwards. Then I made a fateful decision. I decided to scout for ESADE MBA teaching materials and I turned up a case study full of smiling WalMart employees and stuff about "employee empowerment" (find it yourself by searching google for "ESADE" and "Walmart" - it is written by one Pedro Amador, a coach and teacher at the school). Now compare it with the documentary on google video "Walmart: The High Cost of Low Prices" and you will see some very different reasons for the corporation's success (slave wages, racial and sex discrimination, union busting, intimidating staff, ripping off U.S. welfare and medicare benefits, etc.). Wait a little longer and grand larceny and conspiracy will no doubt be added to the list of case actions facing the company.

Let ESADE sell its CSR line to someone silly or desperate enough to swallow it. I will be taking up one of the other offers.


I don't completely understand you..Are you against ESADE teaching methods or the case study that has been written or the way ESADE sells CSR on their website or Walmart itself..

Kindly enlighten:-)
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Re: ESADE - THE DIFFERENCE BETWEEN PR AND THE REAL WORLD [#permalink] New post 21 Jan 2012, 11:47
OptimusPrimea1 wrote:
I don't completely understand you..Are you against ESADE teaching methods or the case study that has been written or the way ESADE sells CSR on their website or Walmart itself..

Kindly enlighten:-)


Loved that question. Would like to know myself :-).

This is the third 'negative' post I am reading about ESADE in this forum. The previous two were also unclear but the posters were clearly incensed. What is going on?
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Re: ESADE - THE DIFFERENCE BETWEEN PR AND THE REAL WORLD [#permalink] New post 21 Jan 2012, 15:55
I think what the original poster is saying that a professor at ESADE wrote about Walmart and its employee empowerment as a case study for CSR, yet the documentary he/she saw tells very different story regarding Walmart's corporate responsibility practices. I believe he is saying that ESADE's CSR emphasis is not genuine as it does not reflect reality. At least that's my take away from his post.
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Re: ESADE - THE DIFFERENCE BETWEEN PR AND THE REAL WORLD [#permalink] New post 22 Jan 2012, 22:05
enkie wrote:
I think what the original poster is saying that a professor at ESADE wrote about Walmart and its employee empowerment as a case study for CSR, yet the documentary he/she saw tells very different story regarding Walmart's corporate responsibility practices. I believe he is saying that ESADE's CSR emphasis is not genuine as it does not reflect reality. At least that's my take away from his post.


I was wondering what are the plus points of ESADE..That apart I am also interested in the negatives of ESADE..I may want to understand CSR, but not in a big way though..Hence, what are positives from ESADE??
Re: ESADE - THE DIFFERENCE BETWEEN PR AND THE REAL WORLD   [#permalink] 22 Jan 2012, 22:05
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ESADE - THE DIFFERENCE BETWEEN PR AND THE REAL WORLD

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