Following several years of declining advertising sales, the : GMAT Critical Reasoning (CR)
Check GMAT Club Decision Tracker for the Latest School Decision Releases http://gmatclub.com/AppTrack

 It is currently 18 Jan 2017, 15:07

### GMAT Club Daily Prep

#### Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.

Customized
for You

we will pick new questions that match your level based on your Timer History

Track

every week, we’ll send you an estimated GMAT score based on your performance

Practice
Pays

we will pick new questions that match your level based on your Timer History

# Events & Promotions

###### Events & Promotions in June
Open Detailed Calendar

# Following several years of declining advertising sales, the

Author Message
TAGS:

### Hide Tags

Retired Moderator
Joined: 18 Jul 2008
Posts: 994
Followers: 10

Kudos [?]: 196 [1] , given: 5

### Show Tags

02 Dec 2008, 09:50
1
KUDOS
2
This post was
BOOKMARKED
00:00

Difficulty:

85% (hard)

Question Stats:

49% (02:25) correct 51% (01:50) wrong based on 196 sessions

### HideShow timer Statistics

Following several years of declining advertising sales, the Greenville Times reorganized its advertising sales force. Before reorganization, the sales force was organized geographically, with some sales representatives concentrating on city-center businesses and others concentrating on different outlying regions. The reorganization attempted to increase the sales representatives' knowledge of clients' businesses by having each sales representative deal with only one type of industry or of retailing. After the reorganization, revenue from advertising sales increased.

In assessing whether the improvement in advertising sales can properly be attributed to the reorganization, it would be most helpful to find out which of the following EXCEPT?

1) Two years ago, what proportion of the Greenville Time's total revenue was generated by advertising sales

2) Has the circulation of the Greenville Times increased substantially in the last two years

3) Has there been a substantial turnover in personnel in the advertising sales force over the last 2 years

4) Before the reorganization, had sales representatives found it difficult to keep up with relevant developments in all types of businesses to which they are assigned?

5) Has the economy in Greenville and the surrounding regions been growing rapidly over the last two years?
[Reveal] Spoiler: OA
If you have any questions
New!
Senior Manager
Joined: 25 Nov 2011
Posts: 261
Location: India
Concentration: Technology, General Management
GPA: 3.95
WE: Information Technology (Computer Software)
Followers: 4

Kudos [?]: 165 [1] , given: 20

### Show Tags

20 Jan 2012, 22:05
1
KUDOS
Following several years of declining advertising sales, the Greenville Times reorganized its advertising sales force. Before reorganization, the sales force was organized geographically, with some sales representatives concentrating on city-center businesses and others concentrating on different outlying regions. The reorganization attempted to increase the sales representatives' knowledge of clients' businesses by having each sales representative deal with only one type of industry or of retailing. After the reorganization, revenue from advertising sales increased.

In assessing whether the improvement in advertising sales can properly be attributed to the reorganization, it would be most helpful to find out which of the following EXCEPT?

1) Two years ago, what proportion of the Greenville Time's total revenue was generated by advertising sales

2) Has the circulation of the Greenville Times increased substantially in the last two years

3) Has there been a substantial turnover in personnel in the advertising sales force over the last 2 years

4) Before the reorganization, had sales representatives found it difficult to keep up with relevant developments in all types of businesses to which they are assigned?

5) Has the economy in Greenville and the surrounding regions been growing rapidly over the last two years?

I go with E because, if E is true, then internal reorganization impact on increased sales would be zero or minimal.
_________________

-------------------------
-Aravind Chembeti

Intern
Joined: 17 Jan 2012
Posts: 8
Followers: 0

Kudos [?]: 0 [0], given: 0

### Show Tags

22 Jan 2012, 20:36
Clear E
Manager
Joined: 10 Jan 2010
Posts: 192
Location: Germany
Concentration: Strategy, General Management
Schools: IE '15 (M)
GMAT 1: Q V
GPA: 3
WE: Consulting (Telecommunications)
Followers: 2

Kudos [?]: 28 [0], given: 7

### Show Tags

25 Jan 2012, 05:54
I would go with "A" --> OA?

It does not make any difference whether i know the proportion or not. However it does make a difference to know whether the economy has been grown or not.
Intern
Joined: 04 Nov 2011
Posts: 7
Followers: 0

Kudos [?]: 0 [0], given: 0

### Show Tags

25 Jan 2012, 06:50
I go with B!! In A if we know the proportion of Advertisment to total revenue increased ,it shows the reorganization has been successful

Posted from my mobile device
Director
Status: Enjoying the GMAT journey....
Joined: 26 Aug 2011
Posts: 735
Location: India
GMAT 1: 620 Q49 V24
Followers: 72

Kudos [?]: 504 [0], given: 264

### Show Tags

25 Jan 2012, 08:09
Chembeti wrote:
Following several years of declining advertising sales, the Greenville Times reorganized its advertising sales force. Before reorganization, the sales force was organized geographically, with some sales representatives concentrating on city-center businesses and others concentrating on different outlying regions. The reorganization attempted to increase the sales representatives' knowledge of clients' businesses by having each sales representative deal with only one type of industry or of retailing. After the reorganization, revenue from advertising sales increased.

In assessing whether the improvement in advertising sales can properly be attributed to the reorganization, it would be most helpful to find out which of the following EXCEPT?

1) Two years ago, what proportion of the Greenville Time's total revenue was generated by advertising sales

2) Has the circulation of the Greenville Times increased substantially in the last two years

3) Has there been a substantial turnover in personnel in the advertising sales force over the last 2 years

4) Before the reorganization, had sales representatives found it difficult to keep up with relevant developments in all types of businesses to which they are assigned?

5) Has the economy in Greenville and the surrounding regions been growing rapidly over the last two years?

I go with E because, if E is true, then internal reorganization impact on increased sales would be zero or minimal.

So isn't it that E is worth knowing because the information of E makes us aware that the increased sales is because of Economy growth or because of internal reorg impact.....If E being true or false had no impact on the assessment then i would have agreed with E.
IMO B because this information has no impact on the assessment ....
correct me if i am wrong.
_________________

Fire the final bullet only when you are constantly hitting the Bull's eye, till then KEEP PRACTICING.

A WAY TO INCREASE FROM QUANT 35-40 TO 47 : http://gmatclub.com/forum/a-way-to-increase-from-q35-40-to-q-138750.html

Q 47/48 To Q 50 + http://gmatclub.com/forum/the-final-climb-quest-for-q-50-from-q47-129441.html#p1064367

Three good RC strategies http://gmatclub.com/forum/three-different-strategies-for-attacking-rc-127287.html

Intern
Joined: 04 Nov 2011
Posts: 7
Followers: 0

Kudos [?]: 0 [0], given: 0

### Show Tags

25 Jan 2012, 12:31
OMG,I just want to correct my post!! I said B,but I overlooked the common mistake that by having the information about the proportion alone, we can't evaluate anything because it is not clear wether the increase caused by decrease of total revenue or by increase of advertisment!!so I guess A is the answer!!but still not sure about B!A is more compelling but why not B?

Posted from my mobile device
Senior Manager
Joined: 19 Apr 2011
Posts: 289
Schools: Booth,NUS,St.Gallon
Followers: 5

Kudos [?]: 281 [0], given: 51

### Show Tags

25 Jan 2012, 21:25
i am confused between B and E. In E why cant the increase in economy be due to the increase in sales ?? If so E cannot be the answer .
_________________

+1 if you like my explanation .Thanks

Manager
Joined: 08 Jul 2008
Posts: 148
Followers: 0

Kudos [?]: 3 [0], given: 1

### Show Tags

25 Jan 2012, 23:19
+1 B
Intern
Joined: 12 Jan 2012
Posts: 2
Followers: 0

Kudos [?]: 0 [0], given: 0

### Show Tags

26 Jan 2012, 07:44
Hi, I would go with A as the correct option.

As is clearly stated, " following years of declining advertising sales ", it is good to assume that revenue was declining year by year ( and not revenue / total revenue, i.e. percentage ).

Hence, if revenue increased, it is an improvement for sure, as an increased revenue over the past years revenue which was lesser compared to the year before that, knowing the %age change is irrelevant.

regarding E, this is important to know, as if people have more power to purchase, that might be an important factor in the increased revenue and changes in organisation might not have played that important a role.

hope the above helps.
Manager
Joined: 14 Jul 2014
Posts: 188
GMAT 1: 600 Q48 V27
Followers: 1

Kudos [?]: 8 [0], given: 110

### Show Tags

21 Aug 2015, 08:29
forgot about 'EXCEPT'. But yes, A was the obvious choice. That question would not help the evaluation.
GMAT Club Legend
Joined: 01 Oct 2013
Posts: 10531
Followers: 918

Kudos [?]: 203 [0], given: 0

### Show Tags

27 Aug 2016, 01:56
Hello from the GMAT Club VerbalBot!

Thanks to another GMAT Club member, I have just discovered this valuable topic, yet it had no discussion for over a year. I am now bumping it up - doing my job. I think you may find it valuable (esp those replies with Kudos).

Want to see all other topics I dig out? Follow me (click follow button on profile). You will receive a summary of all topics I bump in your profile area as well as via email.
Re: Following several years of declining advertising sales, the   [#permalink] 27 Aug 2016, 01:56
Similar topics Replies Last post
Similar
Topics:
Following several years of declining advertising sales, the Greenville 1 25 Jun 2016, 10:40
2 Following several years of declining advertising sales 3 05 Dec 2014, 13:04
78 Following several years of declining advertising sales, the 16 23 Jul 2012, 18:48
Following several years of declining advertising sales, the 2 12 Mar 2012, 11:50
Following several years of declining advertising sales, the 0 18 Aug 2008, 17:24
Display posts from previous: Sort by