For the safety-conscious Swedish market, a United
States manufacturer of desktop computers devel-
oped a special display screen that produces a much
weaker electromagnetic field surrounding the user
than do ordinary screens. Despite an advantage in
this respect over its competitors, the manufacturer is
introducing the screen into the United States market
without advertising it as a safety improvement.
Which of the following, if true, provides a rationale
for the manufacturer's approach to advertising the
screen in the United States?
(A) Many more desktop computers are sold each
year in the United States market than are
sold in the Swedish market. How many computers are sold in each country is not relevant.
(B) The manufacturer does not want its competitors
to become aware of the means by which the
company has achieved this advance in tech-
nology. This could provide the rationale if we knew that competitors could produce the same technology.We can only assert that competitors would become aware that the technology exists.
(C) Most business and scientific purchasers of desk-
top computers expect to replace such equip-
ment eventually as better technology becomes
available on the market. This doesn't explain why the manufacturer would not announce the safety feature.
(D) An emphasis on the comparative safety of the
new screen would call into question the safety
of the many screens the manufacturer has
already sold in the United States. If the safety of other screens came into question, the manufacturer could lose business.
(E) Concern has been expressed in the United
States over the health effects of the large elec-
tromagnetic fields surrounding electric power
lines.Electric power lines are a scope shift.
Jesse I GMAT Tutor at Optimus Prep I firstname.lastname@example.org
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