Find all School-related info fast with the new School-Specific MBA Forum

It is currently 24 Jul 2016, 02:05
GMAT Club Tests

Close

GMAT Club Daily Prep

Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.

Customized
for You

we will pick new questions that match your level based on your Timer History

Track
Your Progress

every week, we’ll send you an estimated GMAT score based on your performance

Practice
Pays

we will pick new questions that match your level based on your Timer History

Not interested in getting valuable practice questions and articles delivered to your email? No problem, unsubscribe here.

Events & Promotions

Events & Promotions in June
Open Detailed Calendar

In January of last year the Moviemania chain of movie

  new topic post reply Question banks Downloads My Bookmarks Reviews Important topics  
Author Message
TAGS:

Hide Tags

Intern
Intern
avatar
Joined: 25 Jul 2012
Posts: 33
Location: India
GMAT Date: 08-03-2013
WE: Engineering (Computer Software)
Followers: 0

Kudos [?]: 5 [0], given: 56

GMAT ToolKit User
Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 29 Apr 2013, 11:55
mikemcgarry wrote:
(D) strengthens Moviemania's position, but we want an answer that will strengthen the critic of Moviemania and weaken Moviemania's position. Thus, (D) does the exact opposite of what we want.

Does this make sense?

Mike :-)


Yes. It is making sense now. Thanks for the explaination.
Intern
Intern
avatar
Status: RusTinPeace
Joined: 11 Aug 2012
Posts: 36
WE: Sales (Commercial Banking)
Followers: 0

Kudos [?]: 6 [0], given: 43

Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 14 May 2013, 01:33
(A) it is :D thanks mike for the explaination
GMAT Club Legend
GMAT Club Legend
User avatar
Joined: 01 Oct 2013
Posts: 8725
Followers: 770

Kudos [?]: 156 [0], given: 0

Premium Member
Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 01 Dec 2014, 21:01
Hello from the GMAT Club VerbalBot!

Thanks to another GMAT Club member, I have just discovered this valuable topic, yet it had no discussion for over a year. I am now bumping it up - doing my job. I think you may find it valuable (esp those replies with Kudos).

Want to see all other topics I dig out? Follow me (click follow button on profile). You will receive a summary of all topics I bump in your profile area as well as via email.
GMAT Club Legend
GMAT Club Legend
User avatar
Joined: 01 Oct 2013
Posts: 8725
Followers: 770

Kudos [?]: 156 [0], given: 0

Premium Member
Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 22 Dec 2015, 06:48
Hello from the GMAT Club VerbalBot!

Thanks to another GMAT Club member, I have just discovered this valuable topic, yet it had no discussion for over a year. I am now bumping it up - doing my job. I think you may find it valuable (esp those replies with Kudos).

Want to see all other topics I dig out? Follow me (click follow button on profile). You will receive a summary of all topics I bump in your profile area as well as via email.
Manager
Manager
avatar
Joined: 20 Apr 2014
Posts: 91
Followers: 0

Kudos [?]: 0 [0], given: 1

Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 23 Jan 2016, 13:30
Please Mike, correct me if i am wrong.
I think option A introduces a new piece of info which is not stated in the argument to support the critic argument. i am trying to highlight the theoretical approach of how to attack the strengthen questions, trying to organize our mind in the test day.
Expert Post
Magoosh GMAT Instructor
User avatar
Joined: 28 Dec 2011
Posts: 3255
Followers: 1089

Kudos [?]: 4767 [0], given: 53

Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 23 Jan 2016, 18:28
Expert's post
hatemnag wrote:
Please Mike, correct me if i am wrong.
I think option A introduces a new piece of info which is not stated in the argument to support the critic argument. i am trying to highlight the theoretical approach of how to attack the strengthen questions, trying to organize our mind in the test day.

Dear hatenmag,
I'm happy to respond! :-)

This is a very tricky question. It may appear at first that (A) does not support the critic's argument, but this is because there are many layers in this question.

Moviemania says it's switching back to the old popping oil that people love even though it gives them heart attacks because the change hurt popcorn sales.

The critic says Moviemania's own data said that popcorn sales increase 5%. How could sales be hurt if they went up by 5%?

Well, suppose the total sales of all refreshments at Moviemania’s movie theaters increased by some insanely large number, say 30%. Then, the meager 5% increase in popcorn would be lagging behind everything else. In that case, Moviemania's claims about the popcorn sales being hurt would be credible, and the criticism of Moviemania would be unfounded. A 30% increase in overall sales would strengthen Moviemania's claim and weaken the critic's claim.

We don't want that. We want the opposite. We want something that strengthens the critic's claim and weakens Moviemania's claim. Now, let's look at (A). Suppose total sales of all refreshments increased by less than 5%----let's say, the total increase was just 1%. In that case, probably some items decreased in sales revenue, and some stayed flat. In that context, a 5% increase in popcorn sales would be one of the leading sources of revenue increase amount the refreshments. In an otherwise lackluster year of refreshment revenues, popcorn would stand out as one of the clear winners, one of the few that had a very successful year. Now, if Moviemania wants to switch the popping oil back to the coconut oil, after a year of wild success with canola oil, then that would be a daft move. Moviemania would look bad, and the critic's argument would be even stronger. That's precisely what we want: something that strengthens the critic's argument. OA = (A).

Here's a blog article about GMAT CR that you may find helpful:
http://magoosh.com/gmat/2014/gmat-criti ... knowledge/

Does all this make sense?
Mike :-)
_________________

Mike McGarry
Magoosh Test Prep

Image

Image

Manager
Manager
avatar
Joined: 20 Apr 2014
Posts: 91
Followers: 0

Kudos [?]: 0 [0], given: 1

Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 24 Jan 2016, 07:46
Many thanks for you Mike. yes, it is tricky and confusing question, but now it is clear. it teaches me that i have to read the question carefully and know exactly what the question stem wants us to answer.
Manager
Manager
User avatar
Joined: 08 Dec 2015
Posts: 203
GMAT 1: 600 Q44 V27
Followers: 1

Kudos [?]: 5 [0], given: 33

Reviews Badge
Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 25 Apr 2016, 06:16
Isn't this question a little bit too technical? Like increases in sales are less\grater than X years before so that means that sales actually decreased, bla-bla. I'm not a Business student so I'm not into all those terms and how they work.

Don't you think one has to rely on a lot of outside knowledge to answer this?

Thank you!
Expert Post
Magoosh GMAT Instructor
User avatar
Joined: 28 Dec 2011
Posts: 3255
Followers: 1089

Kudos [?]: 4767 [0], given: 53

Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 25 Apr 2016, 16:18
Expert's post
iliavko wrote:
Isn't this question a little bit too technical? Like increases in sales are less\grater than X years before so that means that sales actually decreased, bla-bla. I'm not a Business student so I'm not into all those terms and how they work.

Don't you think one has to rely on a lot of outside knowledge to answer this?

Thank you!

Dear iliavko,
I'm happy to respond. :-) I have a few things to say.

First of all, this is a question from GMAT Prep, a question from the people who write the GMAT. A private company might write a question that did not match the feel of the GMAT, but official questions from the OG and from GMAT Prep are the most GMAT-like questions you will see. As someone who writes practice questions professionally, I am simply in awe of the quality of the official questions on the GMAT.

As I am sure you understand, the GMAT is a test designed to assess readiness for Business School. People who understand all this technical language are eminently ready for business school and for promising managerial careers. People who don't want anything to do with this technical language about business are probably better served by pursuing some other career path in life. It doesn't matter what you studied in your undergrad: there are many engineers on this site. If you want to go to B-school and you want to pursue a career in business management, then you should embrace every aspect of the discussion of business. You should read the business news in English every day: the Wall Street Journal, the Economist magazine, Bloomberg Businessweek, etc. You should make it a point to make yourself much stronger in your areas of weakness. If you find the discussion of the business world stultifyingly boring, then you are probably pursuing the wrong career. Don't pursue something you hate because it is someone else's idea about what you should do.

This is a very subtle point. On GMAT CR, you never need technical outside knowledge of the specific industry or product. You don't need that. BUT--and this is something many students fail to appreciate--you need to have good instincts about the push-and-pull of the business world in general. See:
GMAT Critical Reasoning and Outside Knowledge

Finally, I will say: remember that GMAT Club is a public forum. People see what you write here. If you expressed these same sentiments during a business school interview, there is a very good chance that you would be rejected. You are essentially expressing that you don't like technical business discussion. This would be like a doctor saying that he can't stand the sight of blood or a priest saying that he didn't like religious language. If you run up against what you know, you could express curiosity or open-minded inquiry: those would be welcome on GMAT Club. When you express yourself in terms of criticism and complaint, especially when your targets are the official questions themselves, that reflects very poorly on you. You never know whether another member on GMAT Club will one-day be your boss, your co-worker, your supplier, your competitor, your buyer, your seller, etc. etc. In any public forum, it's always valuable to put your best self forward on each and every occasion. You only get one opportunity in life to make a first impression on someone, and it's worth its weight in gold to make each first impression as positive as you possibly can.

Does all this make sense?
Mike :-)
_________________

Mike McGarry
Magoosh Test Prep

Image

Image

Manager
Manager
User avatar
Joined: 08 Dec 2015
Posts: 203
GMAT 1: 600 Q44 V27
Followers: 1

Kudos [?]: 5 [0], given: 33

Reviews Badge
In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 25 Apr 2016, 16:32
Hi Mike, thank you for the reply!

Well taking into account my Quant skills, I doubt I will be around any Bschool in the future lol..

I just think that some questions could be more elegant regarding the difficulty they bring. It's "easy" to make a Verbal question more difficult by throwing in jargon, percents, etc. But it's much more difficult to make it complex by introducing that subtle logic that you see on most GMAC questions, so I guess I expect more from GMAC ;) specially on a 85% question.

Perhaps I didn't express myself well when I said "I'm not into technical terms" I meant that I don't deal with them on a daily basis and I don't have formal education on them, so IMO the jargon brings "unnecessary" disadvantage to those from non-business fields, specially in CR. I mean critical reasoning is 100% about logic. Or I am wrong?

And thank you for your feedback!
Expert Post
Optimus Prep Instructor
User avatar
Joined: 06 Nov 2014
Posts: 1597
Followers: 40

Kudos [?]: 322 [0], given: 20

Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 06 Jun 2016, 08:17
Expert's post
Moviemania started making popcorns in Canola oil and plans to switch back citing that the switch has hurt sales.
Argument: The claim is false because Moviemania sold 5% more popcorn than last year.

We need to support this argument that says popcorn sales has been good
Looking at the options, Option A establishes a relation between sales and refreshments.
Since total sales increased by less than 5% but the popcorn sales increased by 5%, which is more than the average increase of the refreshments.
This means that the popcorns are selling well.

Correct Option: A
_________________

Janielle Williams

Customer Support

Special Offer: $80-100/hr. Online Private Tutoring
GMAT On Demand Course $299
Free Online Trial Hour

Senior Manager
Senior Manager
User avatar
Joined: 04 Jun 2016
Posts: 394
Followers: 9

Kudos [?]: 25 [0], given: 24

In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 17 Jun 2016, 03:29
Beautiful question that makes us remember the need to READ AND UNDERSTAND CAREFULLY
There are 2 wrong options that can confuse casual readers. We will discuss them one by one later.
Lets first break the argument into Premises and Conclusion

Premise 1) Moviemania started to use canola oil and stopped coconut oil for making Popcorns.
Premise 2) Moviemania wants to use coconut oil again.
Premise 3) Moviemania accept they sold 5% more popcorn last year (when popcorn were made in canola oil)
Conclusion) Therefore Moviemania is lying by saying that using canola oil has caused Popcorn sale to decrease.

Now Many test takers will choose wrong answers D and E which are blatantly wrong IN THIS CASE. WHY? Because the question is asking us :- Which of the following, if true, most strongly supports the argument against Moviemania’s claim?


In January of last year the Moviemania chain of movie theaters started propping its popcorn in canola oil, instead of the less healthful coconut oil that it had been using until then. Now Moviemania is planning to switch back, saying that the change has hurt popcorn sales. That claim is false, however, since according to Moviemania’s own sales figures, Moviemania sold 5 percent more popcorn last year than in the previous year.

Which of the following, if true, most strongly supports the argument against Moviemania’s claim?

A) Total sales of all refreshments at Moviemania’s movie theaters increased by less than 5 percent last year.
RIGHT :- Nachos,burger, coffee, chips,cola, chocolate everything increase less as compared to popcorn that has increased by 5 %. So this totally destroys Moviemania claims that Canola oil is causing low sales. Truth is people are buying more popcorn. SO canola oil is helping the sale of popcorn

B) Moviemania makes more money on food and beverages sold at its theaters than it does on sales of movie tickets.
Wrong:- This is irrelevant to the issue we are dealing with.

C) Moviemania’s customers prefer the taste of popcorn popped in coconut oil to that of popcorn popped in canola oil.
Wrong:- There is no indication to show that people's preference actually translated in sales.

D) Total attendance at Moviemania’s movie theaters was more than 20 percent higher last year than the year before.
Wrong :- The people have increased, but sale has gone down. But this still does not addresses individual components of the total sale. Popcorn sale can go up and other item's sale may have declined .

E) The year before last, Moviemania experienced a 10 percent increase in popcorn sales over the previous year.
Wrong:- We are concerned about this year and the last years... not any time before that.
_________________

Posting an answer without an explanation is "GOD COMPLEX". The world does't need any more gods. Please explain you answers properly.

Dreaming Determination+Dedication+Obsession=ABSOLUTE SUCCESS


Last edited by LogicGuru1 on 19 Jun 2016, 05:55, edited 6 times in total.
Manager
Manager
User avatar
Joined: 24 Apr 2014
Posts: 133
Location: India
Concentration: Strategy, Operations
GMAT 1: 710 Q48 V39
GMAT 2: 750 Q48 V45
GPA: 4
WE: Information Technology (Computer Software)
Followers: 1

Kudos [?]: 20 [0], given: 17

Re: In January of last year the Moviemania chain of movie [#permalink]

Show Tags

New post 19 Jun 2016, 05:34
In January of last year the Moviemania chain of movie theaters started propping its popcorn in canola oil, instead of the less healthful coconut oil that it had been using until then. Now Moviemania is planning to switch back, saying that the change has hurt popcorn sales. That claim is false, however, since according to Moviemania’s own sales figures, Moviemania sold 5 percent more popcorn last year than in the previous year.

Which of the following, if true, most strongly supports the argument against Moviemania’s claim?

A. Total sales of all refreshments at Moviemania’s movie theaters increased by less than 5 percent last year.----- if total sales are less 5% that means most of the other refreshments sales was well below the sales of popcorn and also the popcorn sales have increased. This information supports the argument against claim.
B. Moviemania makes more money on food and beverages sold at its theaters than it does on sales of movie tickets.---- compares revenue from foods with that from movie tickets. Irrelevant
C. Moviemania’s customers prefer the taste of popcorn popped in coconut oil to that of popcorn popped in canola oil. weakener ( supports the M's claim)
D. Total attendance at Moviemania’s movie theaters was more than 20 percent higher last year than the year before. ---- tells total attendance at theater increased that is why the popcorn sales increased ( Z ---->Y ) weakener ( supports the M's claim)
E. The year before last, Moviemania experienced a 10 percent increase in popcorn sales over the previous year.---- talks about the year ,which is not under discussion
_________________

way to victory .....

Re: In January of last year the Moviemania chain of movie   [#permalink] 19 Jun 2016, 05:34

Go to page   Previous    1   2   [ 33 posts ] 

    Similar topics Author Replies Last post
Similar
Topics:
10 Experts publish their posts in the topic TheaterGoer: In January of last year the Megaplex chain of guerrero25 12 17 Sep 2013, 03:07
In January of last year the Moviemania chain of movie reply2spg 15 17 Feb 2009, 17:58
5 Experts publish their posts in the topic In January of last year the Moviemania chain of movie marcodonzelli 11 10 Feb 2008, 05:50
A movie theatre in Baltimore, last year, the properietor surbab 13 01 Dec 2006, 04:34
In January of last year the Moviemania chain of movie KC 11 01 Nov 2006, 18:30
Display posts from previous: Sort by

In January of last year the Moviemania chain of movie

  new topic post reply Question banks Downloads My Bookmarks Reviews Important topics  


GMAT Club MBA Forum Home| About| Terms and Conditions| GMAT Club Rules| Contact| Sitemap

Powered by phpBB © phpBB Group and phpBB SEO

Kindly note that the GMAT® test is a registered trademark of the Graduate Management Admission Council®, and this site has neither been reviewed nor endorsed by GMAC®.