Find all School-related info fast with the new School-Specific MBA Forum

It is currently 24 Jul 2014, 22:53

Close

GMAT Club Daily Prep

Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.

Customized
for You

we will pick new questions that match your level based on your Timer History

Track
Your Progress

every week, we’ll send you an estimated GMAT score based on your performance

Practice
Pays

we will pick new questions that match your level based on your Timer History

Not interested in getting valuable practice questions and articles delivered to your email? No problem, unsubscribe here.

Events & Promotions

Events & Promotions in June
Open Detailed Calendar

In many surveys, American consumers have expressed a

  Question banks Downloads My Bookmarks Reviews Important topics  
Author Message
TAGS:
Director
Director
avatar
Joined: 05 Jan 2008
Posts: 709
Followers: 2

Kudos [?]: 86 [0], given: 0

GMAT Tests User
In many surveys, American consumers have expressed a [#permalink] New post 03 May 2008, 01:07
00:00
A
B
C
D
E

Difficulty:

(N/A)

Question Stats:

0% (00:00) correct 0% (00:00) wrong based on 0 sessions
In many surveys, American consumers have expressed a willingness to spend up to 10 percent more for products that are ecologically sound. Encouraged by such surveys, Bleach-O Corporation promoted a new laundry detergent, Bleach-O Green, as safer for the environment. Bleach-O Green cost 5 percent more than typical detergents. After one year, Bleach-O Green had failed to capture a significant share of the detergent market and was withdrawn from sale.

Which of the following questions is LEAST likely to be relevant in determining the reasons for the failure of Bleach-O Green?

(A) How effective as a detergent was Bleach-O Green?

(B) How many other detergents on the market were promoted as safe for the environment?

(C) How much more did Bleach-O Green cost to manufacture than ordinary detergents?

(D) To what extent did consumers accept the validity of Bleach-O Green advertised and promoted to consumers?

(E) How effectively was Bleach-O Green advertised and promoted to consumers?
_________________

Persistence+Patience+Persistence+Patience=G...O...A...L

Director
Director
User avatar
Joined: 01 Jan 2008
Posts: 513
Followers: 3

Kudos [?]: 44 [0], given: 0

GMAT Tests User Reviews Badge
Re: CR: Detergent [#permalink] New post 03 May 2008, 01:18
Only C mentions a choice that is not linked to factor affecting consumer choice. Manufacturing cost has nothing to do with consumer buying preference. Other choices impact consumer buying ,
CEO
CEO
User avatar
Joined: 17 May 2007
Posts: 2995
Followers: 54

Kudos [?]: 425 [0], given: 210

GMAT Tests User
Re: CR: Detergent [#permalink] New post 03 May 2008, 23:37
Agree with the last poster. C it is.
Re: CR: Detergent   [#permalink] 03 May 2008, 23:37
    Similar topics Author Replies Last post
Similar
Topics:
Experts publish their posts in the topic In many surveys, American consumers have expressed a marcodonzelli 7 28 Jan 2008, 05:28
In many surveys, American consumers have expressed a JCLEONES 3 07 Jan 2008, 15:53
In many surveys, American consumers have expressed a crazy123 2 22 Jun 2007, 11:26
In many surveys, American consumers have expressed a ywilfred 8 02 Sep 2005, 07:31
In many surveys, American consumers have expressed a Vithal 5 26 Mar 2005, 04:13
Display posts from previous: Sort by

In many surveys, American consumers have expressed a

  Question banks Downloads My Bookmarks Reviews Important topics  


GMAT Club MBA Forum Home| About| Privacy Policy| Terms and Conditions| GMAT Club Rules| Contact| Sitemap

Powered by phpBB © phpBB Group and phpBB SEO

Kindly note that the GMAT® test is a registered trademark of the Graduate Management Admission Council®, and this site has neither been reviewed nor endorsed by GMAC®.