Find all School-related info fast with the new School-Specific MBA Forum

It is currently 27 Aug 2014, 17:19

Close

GMAT Club Daily Prep

Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.

Customized
for You

we will pick new questions that match your level based on your Timer History

Track
Your Progress

every week, we’ll send you an estimated GMAT score based on your performance

Practice
Pays

we will pick new questions that match your level based on your Timer History

Not interested in getting valuable practice questions and articles delivered to your email? No problem, unsubscribe here.

Events & Promotions

Events & Promotions in June
Open Detailed Calendar

In the textbook publishing business, the second quarter is

  Question banks Downloads My Bookmarks Reviews Important topics  
Author Message
TAGS:
Manager
Manager
avatar
Joined: 09 Jun 2005
Posts: 100
Location: New York
Followers: 1

Kudos [?]: 3 [0], given: 0

In the textbook publishing business, the second quarter is [#permalink] New post 09 Dec 2005, 15:44
00:00
A
B
C
D
E

Difficulty:

(N/A)

Question Stats:

93% (01:59) correct 7% (01:16) wrong based on 10 sessions
In the textbook publishing business, the second quarter is historically weak, because revenues are low and marketing expenses are high as companies prepare for the coming school year.

a. low and marketing expenses are high as companies prepare
b. low and their marketing expenses are high as they prepare
c. low with higher marketing expenses in preparation
d. low, while marketing expenses are higher to prepare
e. low, while their marketing expenses are higher in preparation

Pls explain your answers.

Thanks!
Arash
Kaplan GMAT Prep Discount CodesKnewton GMAT Discount CodesManhattan GMAT Discount Codes
VP
VP
avatar
Joined: 22 Aug 2005
Posts: 1128
Location: CA
Followers: 1

Kudos [?]: 27 [0], given: 0

GMAT Tests User
 [#permalink] New post 09 Dec 2005, 16:19
A.

low and high appears parallel than:
low : higher


however it looks like we need "while" to show contrast :
revenues are low while marketing expenses are high
_________________

Whether you think you can or think you can't. You're right! - Henry Ford (1863 - 1947)

1 KUDOS received
SVP
SVP
User avatar
Joined: 24 Sep 2005
Posts: 1902
Followers: 10

Kudos [?]: 100 [1] , given: 0

GMAT Tests User
Re: Textbook Publishing Business [#permalink] New post 09 Dec 2005, 18:44
1
This post received
KUDOS
ArashKhurana wrote:
In the textbook publishing business, the second quarter is historically weak, because revenues are low and marketing expenses are high as companies prepare for the coming school year.

a. low and marketing expenses are high as companies prepare
b. low and their marketing expenses are high as they prepare
c. low with higher marketing expenses in preparation
d. low, while marketing expenses are higher to prepare
e. low, while their marketing expenses are higher in preparation


B and E should be out due to ambiguous "they" and "their"
C: "preparation" should be "preparing" , also "for" is correct preposition for "prepare" but incorrect preposition for "preparation"
Between A and D : i pick A coz "because X and Y" looks better.

Go for A.
Manager
Manager
avatar
Joined: 09 Jun 2005
Posts: 100
Location: New York
Followers: 1

Kudos [?]: 3 [0], given: 0

 [#permalink] New post 11 Dec 2005, 12:11
Between A and D i picked D because it brought out da contrast with da use of while...so i guess i should give priority to parallelism over contrast? I don't see how 'and' is better than 'while' though.

Thanks for contributing!. the OA is A.
SVP
SVP
avatar
Joined: 14 Dec 2004
Posts: 1711
Followers: 1

Kudos [?]: 32 [0], given: 0

GMAT Tests User
 [#permalink] New post 11 Dec 2005, 20:38
In addition 'A' is clear in stating the 'cause & effect' relationship.

"revenues are low and marketing expenses are high as companies prepare for the coming school year"...
Current Student
User avatar
Joined: 29 Jan 2005
Posts: 5253
Followers: 23

Kudos [?]: 126 [0], given: 0

GMAT Tests User Reviews Badge
 [#permalink] New post 12 Dec 2005, 06:38
Late, but A. Same reasoning at Duttsit.
Director
Director
User avatar
Joined: 09 Oct 2005
Posts: 728
Location: Madrid
Followers: 3

Kudos [?]: 11 [0], given: 0

GMAT Tests User
 [#permalink] New post 12 Dec 2005, 08:14
A for me
Manager
Manager
User avatar
Joined: 05 Nov 2005
Posts: 232
Location: Germany
Followers: 2

Kudos [?]: 6 [0], given: 0

GMAT Tests User
Re: Textbook Publishing Business [#permalink] New post 12 Dec 2005, 11:04
A ist the most logical here.

Revenues are low + marketing expenses high is parallel
and then the reason is given: as companies prepare...
SVP
SVP
User avatar
Joined: 28 May 2005
Posts: 1743
Location: Dhaka
Followers: 6

Kudos [?]: 40 [0], given: 0

GMAT Tests User
 [#permalink] New post 12 Dec 2005, 12:58
little late but A is the only choice.
_________________

hey ya......

Manager
Manager
avatar
Joined: 27 Mar 2008
Posts: 53
Followers: 1

Kudos [?]: 6 [0], given: 0

Re: Textbook Publishing Business [#permalink] New post 23 Apr 2008, 15:40
I think D is the best in terms of providing the meaning desired. However, as mentioned earlier, the adjective higher is a little vague. "Higher" than what exactly??

I chose D too, but see why A is the best answer.
Manager
Manager
avatar
Joined: 25 Dec 2009
Posts: 67
Followers: 3

Kudos [?]: 12 [0], given: 2

Re: Textbook Publishing Business [#permalink] New post 15 Jun 2010, 11:24
there and they have no antecedent. Hence, BE are out. E is wordy and awkward. C uses noun form preparation. Besides the usage of with changes the meaning. Its trying to say the low business is because on increased marketing expense. D totally changes the meaning by using infinitive A wins
Director
Director
avatar
Status: Gonna rock this time!!!
Joined: 22 Jul 2012
Posts: 550
Location: India
GMAT 1: 640 Q43 V34
GMAT 2: 630 Q47 V29
WE: Information Technology (Computer Software)
Followers: 2

Kudos [?]: 28 [0], given: 562

GMAT Tests User
Re: Textbook Publishing Business [#permalink] New post 02 Jan 2013, 22:06
One good learning is that if you see a comparative form like 'higher', 'more', 'lower', we must immediately look for 'than'

I don't, however, understand why high and low need to be parallel..
_________________

hope is a good thing, maybe the best of things. And no good thing ever dies.

Who says you need a 700 ?Check this out : http://gmatclub.com/forum/who-says-you-need-a-149706.html#p1201595

My GMAT Journey : end-of-my-gmat-journey-149328.html#p1197992

Senior Manager
Senior Manager
avatar
Joined: 15 Aug 2013
Posts: 268
Followers: 0

Kudos [?]: 10 [0], given: 23

Re: In the textbook publishing business, the second quarter is [#permalink] New post 22 May 2014, 18:34
Can someone please help clarify something:

I was hung up between A and D for a reason other than "higher than". Maybe you guys can help me clarify:

A) ... because revenues are low and marketing expenses are high as companies prepare
D) ... because revenues are low, while marketing expenses are higher to prepare

Two questions:

1) Why don't we require contrast which is provided by "while"?
2) What about the use of "and" vs. ,while. Assuming everything else was the same, would ",while" and "and" both work? I'm assuming the latter part doesn't need to be an independent clause because there is no coordinating conjunction.

Thanks a ton!
Manager
Manager
User avatar
Status: GMAT Instructor
Affiliations: EnterMBA.in
Joined: 23 Jun 2013
Posts: 161
Location: India
Prasad: Hariharan
GRE 1: 2280 Q790 V710
GPA: 3.3
WE: Editorial and Writing (Education)
Followers: 4

Kudos [?]: 42 [0], given: 4

Re: In the textbook publishing business, the second quarter is [#permalink] New post 25 May 2014, 23:00
Hi russ9,

In D, the commas surrounding "because...low" set it off from "while marketing...high", which contrasts instead with the main clause: "The second quarter is historically weak". That is, the sentence in D means:
1) The second quarter is weak [because revenues are low]
2) (Contrast) While/Although marketing expenses are high/higher to prepare ...

This contrast is inappropriate and suggests that the second quarter is weak even though the marketing expenses are high.

Secondly, "while" is used in many contexts to mean "at the same time as", so using it to provide contrast as is provided in D makes the construction ambiguous.

Finally, "to prepare" in D does not have a clear subject. "Who" prepares for the coming school year?

--Prasad
_________________

GMAT and MBA admissions Coach
EnterMBA

Senior Manager
Senior Manager
avatar
Joined: 15 Aug 2013
Posts: 268
Followers: 0

Kudos [?]: 10 [0], given: 23

Re: In the textbook publishing business, the second quarter is [#permalink] New post 27 May 2014, 16:36
prasi55 wrote:
Hi russ9,

In D, the commas surrounding "because...low" set it off from "while marketing...high", which contrasts instead with the main clause: "The second quarter is historically weak". That is, the sentence in D means:
1) The second quarter is weak [because revenues are low]
2) (Contrast) While/Although marketing expenses are high/higher to prepare ...

This contrast is inappropriate and suggests that the second quarter is weak even though the marketing expenses are high.

Secondly, "while" is used in many contexts to mean "at the same time as", so using it to provide contrast as is provided in D makes the construction ambiguous.

Finally, "to prepare" in D does not have a clear subject. "Who" prepares for the coming school year?

--Prasad


Thanks, prasi55 . Makes total sense.
Director
Director
avatar
Joined: 17 Apr 2013
Posts: 513
Concentration: Entrepreneurship, Leadership
Schools: HBS '16
GMAT Date: 11-30-2013
GPA: 3.3
Followers: 3

Kudos [?]: 25 [0], given: 238

CAT Tests
Re: In the textbook publishing business, the second quarter is [#permalink] New post 21 Jun 2014, 02:36
Remember Parallelism is darling of GMAT.
_________________

Like my post Send me a Kudos :) It is a Good manner.

Re: In the textbook publishing business, the second quarter is   [#permalink] 21 Jun 2014, 02:36
    Similar topics Author Replies Last post
Similar
Topics:
4 In the textbook publishing business, the second quarter goodyear2013 2 05 Mar 2014, 14:14
1 In the textbook publishing business, the second quarter is ArashKhurana 15 09 Dec 2005, 15:44
During the first nine months of 1979, textbook publishers Puilunchristin 5 25 Feb 2006, 14:17
During the first nine months of 1979, textbook publishers nakib77 6 29 Oct 2005, 04:50
During the first nine months of 1979, textbook publishers WinWinMBA 7 09 Jun 2005, 16:01
Display posts from previous: Sort by

In the textbook publishing business, the second quarter is

  Question banks Downloads My Bookmarks Reviews Important topics  


GMAT Club MBA Forum Home| About| Privacy Policy| Terms and Conditions| GMAT Club Rules| Contact| Sitemap

Powered by phpBB © phpBB Group and phpBB SEO

Kindly note that the GMAT® test is a registered trademark of the Graduate Management Admission Council®, and this site has neither been reviewed nor endorsed by GMAC®.