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Over the past five years, the price gap between name-brand [#permalink]
30 Jun 2009, 22:59
100% (02:10) correct
0% (00:00) wrong based on 3 sessions
9. Over the past five years, the price gap between name-brand cereals and less expensive store-brand cereals has become so wide that consumers have been switching increasingly to store brands despite the name brands’ reputation for better quality. To attract these consumers back, several manufacturers of name-brand cereals plan to narrow the price gap between their cereals and store brands to less than what it was five years ago.
Which of the following, if true, most seriously calls into question the likelihood that the manufacturers’ plan will succeed in attracting back a large percentage of consumers who have switched to store brands?
A. There is no significant difference among manufacturers of name-brand cereals in the prices they charge for their products. B. Consumers who have switched to store-brand cereals have generally been satisfied with the quality of those cereals. C. Many consumers would never think of switching to store-brand cereals because they believe the name brand cereals to be of better quality. D. Because of lower advertising costs, stores are able to offer their own brands of cereals at significantly lower prices than those charged for name-brand cereals. E. Total annual sales of cereals—including both name-brand and store-brand cereals—have not increased significantly over the past five years.
I dont know the answer, Kindly explain along with the right answer
Re: Over the past five years [#permalink]
13 May 2010, 12:30
Yeah. Only B makes sense. D is a boobie trap but it has no substance. It doesn't reduce the likelihood of people switching back but if they're satisfied and it's cheaper then why change back?
He that is in me > he that is in the world. - source 1 John 4:4
Re: Over the past five years, the price gap between name-brand [#permalink]
12 Nov 2013, 03:56
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Re: Over the past five years, the price gap between name-brand
12 Nov 2013, 03:56