Thank you for your posting.
I agree with your goal of trying to gain admissions to UCLA or USC due to family geography. However, both of these schools are very competitive (and becoming more competitive each year). Also, you have to realize that you come from a very competitive demographic so your application is going to have to distinguish you from the masses of similar candidates who apply. This means extremely strong essays, recommendations, resume, interview, etc.
I would also recommend that you not apply to Stanford -- I do not think you will be a competitive applicant (this is based on a very high success rate to Stanford) -- this will allow you to focus your energies where your chances are highest. I would recommend that you look at Johnson, Yale and Stern based on your background and goals.
To answer your questions directly:
-Your thoughts on my overall profile?
-Specific tips wrt USC and UCLA? MAKE SURE YOU FOCUS ON THE RESOURCES OF LOS ANGELES. THEY ARE UNIQUE AND MASSIVE
-I feel my work experience is not very strong because the company I worked for is very small and in the education sector. Your take on this? THIS IS ACTUALLY A BENEFIT AT THESE TWO SCHOOLS, WHICH ACTUALLY VALUE ENTREPRENEURSHIP AND DIVERSITY OF EXPERIENCE. YOU GOT LUCKY ON GEOGRAPHY HERE.
-I have not yet decided as to what my post-MBA goals in my application should be. I have an inclination towards finance and consulting though. How can I make my goals seem synchronous with my work experience? YOUR WORK EXPERIENCE IS WHAT IT IS AND YOUR FUTURE GOALS ARE WHAT THEY ARE. NO NEED TO MAKE THEM FIT PERFECTLY - THIS IS IMPOSSIBLE TO DO. HOWEVER, MAKE SURE THAT YOUR GOAL ARE JUSTIFIABLE AND LARGE SCALE.
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