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RELAX! Top B School Students have fun too! VIRAL VID

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RELAX! Top B School Students have fun too! VIRAL VID [#permalink] New post 16 Apr 2012, 12:46
RELAX! B-School will be a time where you experience great pain, pleasure, happiness, sadness and of course...FUN!

Top B-School students made a parody video for their Strategic Uses of Information Technology Class- A class focused on strategic viral marketing.

They were posed with the challenge to promote Tepper in creative ways and gain viral support.

Check it out!
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Re: RELAX! Top B School Students have fun too! VIRAL VID [#permalink] New post 17 Apr 2012, 02:10
eh... I don't know. I'm all about viral marketing and for the most party it's fun, but this one didn't really struck a chord for me. Seems like the students had fun though.
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28, Asian-American, Born and raised in lower-income Bronx, NY.
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Re: RELAX! Top B School Students have fun too! VIRAL VID [#permalink] New post 17 Apr 2012, 11:48
jxatrillion wrote:
eh... I don't know. I'm all about viral marketing and for the most party it's fun, but this one didn't really struck a chord for me. Seems like the students had fun though.

I agree with this. There was nothing viral about it - seems like any other Follies video parodying a song that isn't even that popular any more.
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Re: RELAX! Top B School Students have fun too! VIRAL VID [#permalink] New post 28 Apr 2012, 12:15
The point was to make the video viral.

First step- create a concept that has the potential to go viral. A task that is much harder than you think.

Second- create your video off a vision

Third- Take every necessary step to make your video go viral using the concepts of the class.

Their video has already gotten over 2000 views, which is quite impressive considering they have a class under 400.

The point was to have fun making an innovative video that shed a positive light on the school. I think they accomplished that task well.
Re: RELAX! Top B School Students have fun too! VIRAL VID   [#permalink] 28 Apr 2012, 12:15
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RELAX! Top B School Students have fun too! VIRAL VID

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