The pace of new technology brings a constant stream of new : GMAT Critical Reasoning (CR)
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# The pace of new technology brings a constant stream of new

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The pace of new technology brings a constant stream of new [#permalink]

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21 Dec 2009, 21:13
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The pace of new technology brings a constant stream of new devices to the market and many of them enjoy commercial success.But analysts warn that announcing new technology too soon after the introduction of a successful device can backfire: consumers may resent feeling pressured to spend money to replace a device they have just purchased, even if the new technology is clearly superior.The result is that consumers either do not buy the old device in anticipation of the new one, or they do not buy t he new device out of resentment over having already spent their money on the old one. So if a company wishes to introduce a new device, it should wait until purchases of the old device have begun to decline.

Which of the following, if true, would best support the claims made above?

a• New technology often becomes less expensive after an initial surge in sales.

b. Media outlets such as television and magazines often report on the planned introduction of new devices while sales of old devices are still strong.

c• Consumers are usually able to determine whether new technology is superior to current technology.

d• Surveys have shown that consumers prefer to make only one or two technology purchases per year.

e• Consumers tend to be loyal to technology companies whose products they enjoy using.

i am surprised by OA , will let u knw soon
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21 Dec 2009, 22:51
Good one.

IMO C.
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22 Dec 2009, 00:50
E for me
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22 Dec 2009, 05:54
Not too sure

Please can someone post Expl. along with the OA...

Many Thanks....
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22 Dec 2009, 10:27
Tough one-
C looks vaguely correct, but honestly I am clueless.
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22 Dec 2009, 11:55
On second thought I pick B
Reason: Inconsistent punctuation after the alphabet choice .
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22 Dec 2009, 12:02
E...
if they are loyal they will stick to the coy and buy its new technology when it comes...
but if they are not they will easily switch over to any competitors product.
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22 Dec 2009, 19:08
This question is tough and i think in 700 bracket

Anyway , my take is B

Conclusion:-
if a company wishes to introduce a new device, it should wait until purchases of the old device have begun to decline.
Option B suggests that introducing planned introduction of new devices while sales of old devices are still strong will lead to consumers resentment and impact on sales
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22 Dec 2009, 22:35
C bcoz

consumers may resent feeling pressured to spend money to replace a device they have just purchased, even if the new technology is clearly superior

A Consumer would try to replace a device if he or she thinks it is outdated. This means that the consumer would have some knowledge of the technology that he or she is using now to that is currently available in the market.

OA ??
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23 Dec 2009, 01:05
OA is B

hope explanation in this link will help u , the way it helped me to understand the logic

http://www.beatthegmat.com/pace-of-new- ... 49567.html
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18 Jan 2011, 05:22
Tough one, B fits the bill better than D, just because there is no timeline mentioned.

a,c,e straight loosers
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20 Jan 2011, 10:08
i went with D. consumers prefer to make only one or two technology purchases per year, so i think it supports the claims..
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21 Jan 2011, 00:57
Between B and C, I chose B but had a doubt regarding C. While now I realize that B is the closest.

Reason:
The Conclusion: "So if a company wishes to introduce a new device, it should wait until purchases of the old device have begun to decline."

B is supporting the fact that companies do announce the introduction of new technology very soon (by the statement-"while sales of old devices are still strong. ") and this strengthens the above conclusion while C is not concerned with this
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21 Jan 2011, 05:36
I picked D but the timeline is not mentioned in the text. But I still do not see clear support in B. Can somebody explain. This one is not engough for me:

If its true that media outlets often report on the planned introduction of the new device while sales for the old device are strong, then the idea that consumers will halt their purchase of the current device in anticipation of the new device is strengthened since the consumers are now aware of the upcoming device. And the argument that a company should wait until purchases of the old device begin to decline is thereby strengthened since the company's revenues will be hurt if consumers halt their purchase of the device that is currently in the market.

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21 Jan 2011, 10:14
It has to be E! E is right.
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Re: The pace of new technology brings a constant stream of new [#permalink]

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09 Oct 2013, 00:34
Hello from the GMAT Club VerbalBot!

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Re: The pace of new technology brings a constant stream of new [#permalink]

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05 Jun 2015, 13:57
Hello from the GMAT Club VerbalBot!

Thanks to another GMAT Club member, I have just discovered this valuable topic, yet it had no discussion for over a year. I am now bumping it up - doing my job. I think you may find it valuable (esp those replies with Kudos).

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Re: The pace of new technology brings a constant stream of new [#permalink]

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31 Jul 2015, 01:49
I chose answer A but apparently the correct answer is B. The discussion is here:
the-pace-of-new-technology-brings-a-constant-stream-of-new-100420.html
Re: The pace of new technology brings a constant stream of new   [#permalink] 31 Jul 2015, 01:49
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