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The purpose of the proposed advertising campaign is, first, [#permalink]
01 Aug 2011, 16:24
The purpose of the proposed advertising campaign is, first, to increase public awareness of the company's new logo. ______,
it is hoped that the new commercials will reinforce brand loyalty among consumers. a major portion of the budget has been allocated to create a striking and memorable design. television viewers should be able to identify the design correctly after seeing the commercial only once.