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Using rational argument in advertisements does not persuade

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Using rational argument in advertisements does not persuade [#permalink] New post 11 Oct 2009, 06:21
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Using rational argument in advertisements does not persuade people to buy the products being advertised. Therefore, advertisers who replace rational argument with nonrational appeals to emotion in advertisements will persuade people to buy the products being advertised.
Which one of the following contains flawed reasoning most similar to the flawed reasoning in the argument above?

(A) People who ask others for favors are refused. Therefore, anyone who has not had the experience of being refused has never asked for a favor.

(B) In the past, people who have tried to solve their problems by discussing them have often failed. Therefore, in the future, people who try to solve their problems by discussing them will often fail.

(C) Using a computer has not improved students’ writing skills. Thus, students should not try to improve their writing skills by using a computer.

(D) A person who does not have positive letters of reference cannot get a good job. Therefore, the better the letters of reference a person has, the better the job that person will get.

(E) People never learn to program a computer by reading poorly written directions. Therefore, if people read well-written directions, they will learn to program a computer.
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Re: advertisement [#permalink] New post 11 Oct 2009, 06:30
IMO A.
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Re: advertisement [#permalink] New post 11 Oct 2009, 08:55
I would go with [E].
Original statement - ads that use rational arguments don't work, so ads should use non rational arguments (opposite) for them to work

In [E], people dont learn to program with poorly written directions, so using well written directions (opposite) they will learn to program.
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Re: advertisement [#permalink] New post 11 Oct 2009, 09:20
+1 for E
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Re: advertisement [#permalink] New post 11 Oct 2009, 13:12
Yeah. I got E. The reasoning is that since A doesn't work to give us a result, people who use B will get the desired result. D is close but it talks about the quality of the letters of reference versus whether or not they are positive and the two don't relate. Only E follows the logic.
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Re: advertisement [#permalink] New post 14 Oct 2009, 11:41
"C" for me.What is the OA?
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Re: advertisement [#permalink] New post 15 Oct 2009, 13:07
IMO E

Logic is X does not result in Y. Therefore Not X should result in Y

Poor worded instructions does not result in programming ability. Therefore not poorly worded instructions should result in programming ability.
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Re: Using rational argument in advertisements does not persuade [#permalink] New post 22 May 2012, 14:23
+1 E

The logic behind the original argument is:
"If you do the opposite, you will get the desired result".

Choice E accurately does that.
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Re: Using rational argument in advertisements does not persuade [#permalink] New post 22 May 2012, 21:15
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Learnt a new concept.
Chose E and its correct.

You are using A to get B and failed then changing A to "Not A" will get you B.

Thank you for such a great question.
Re: Using rational argument in advertisements does not persuade   [#permalink] 22 May 2012, 21:15
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