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Which of the statements listed below best completes the
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26 Dec 2003, 15:46
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Which of the statements listed below best completes the passage?
In department stores the placing of aisles, display stands, and shelves, is designed to direct a customer's movements. Different sorts of products are also situated to ensure that a customer will move through different parts of the store. More expensive items are usually placed on upper floors, while cheaper, impulse items are place near the entrance and also adjacent to the cashier. This sort of planning is intended to ...
A) keep traffic flowing in the store as smoothly as possible
B) maximize sales by exposing customers to as many products as possible
C) utilize sales people as efficiently as possible
D) prevent long lines and undue waiting time at cash registers
E) confuse the consumer in order to keep him in the stores as long as possible
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