Nice article - reads like two kids fighting...
It seems strange that two of the biggest, most successful companies in the world would need a review of Business 101, but Google and eBay may need it.
Well google can't be good to everyone every time, and at the rate at which it is growing... who knows? I do know that there is one MS trait which Google does seem to be picking up - security and privacy issues!
Talking about MS, another interesting link (sniper-style marketing?) http://www.eurogamer.net/article.php?article_id=74495
Not exactly the same thing though.