{"id":15246,"date":"2012-11-04T04:47:45","date_gmt":"2012-11-04T11:47:45","guid":{"rendered":"https:\/\/gmatclub.com\/blog\/?p=15246"},"modified":"2012-11-04T04:47:45","modified_gmt":"2012-11-04T11:47:45","slug":"are-you-targeting-the-right-mba-program-for-you","status":"publish","type":"post","link":"https:\/\/gmatclub.com\/blog\/are-you-targeting-the-right-mba-program-for-you\/","title":{"rendered":"Are You Targeting the Right MBA Program for You?"},"content":{"rendered":"<p><em><a href=\"https:\/\/www.mbaadmissionforsmarties.com\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-15247\" title=\"MBA Admission for Smarties\" src=\"https:\/\/gmatclub.com\/blog\/wp-content\/uploads\/2012\/11\/MBA-Admission-for-Smarties.png\" alt=\"MBA Admission for Smarties\" width=\"125\" height=\"150\" \/><\/a>Excerpted from <a href=\"https:\/\/www.mbaadmissionforsmarties.com\/\">MBA Admission for Smarties: The No-Nonsense Guide to Acceptance at Top Business Schools<\/a> <\/em><\/p>\n<p>If you are considering adding the prestigious initials \u201cMBA\u201d to your credentials, you are probably like many of the thousands of clients that Accepted.com has worked with over the years: intelligent, goal-oriented, ambitious and eager to make your mark in the world of business. Whether you dream of bringing new products to the marketplace, becoming a successful investment banker or one day having the title of CEO of a business or not-for-profit organization, you know that a robust business education can make the difference between realizing those dreams \u2013 or not.<\/p>\n<p>It\u2019s no wonder that in good economic times or bad, the MBA remains one of the most sought-after graduate degrees. Foundational coursework in business combined with access to internships, specialty programs and powerful alumni networks usually makes the investment in an MBA pay off handsomely. Research commissioned by <cite>Bloomberg Businessweek<\/cite> in 2011 and conducted by PayScale estimated the difference in median cash compensation (salary and bonuses) between the \u201chaves\u201d and \u201chave-nots\u201d of MBAs to be more than $1 million over the course of twenty years. And you won\u2019t be surprised to learn that the most prestigious of the full-time MBA programs, including Harvard, Wharton and Stanford, yielded a long-term salary differential much greater, about $3.6 million over a twenty-year period. That\u2019s a lot of cash.<\/p>\n<p>But gaining acceptance to the right MBA programs for you requires considerable thought, research and effort \u2013 significantly more than you may realize. Notice that I said <em>the right MBA programs for you <\/em>and not the most illustrious name in the pantheon of top-ranked programs. MBA applicants like to aim as high as possible when applying to schools, but even in tougher economic times it\u2019s always a buyer\u2019s market, and the MBA programs are the buyers. This is one reason, though certainly not the only reason, why <em>the process of<strong> <\/strong>choosing an MBA program must go beyond a superficial picking of the top ten or even top twenty schools. <\/em><\/p>\n<p>In more than sixteen years as a graduate school admissions consultant, I have seen a needless yet predictable pattern in too many clients. These men and women were well qualified for many excellent programs yet set themselves up for rejection by failing to evaluate how closely they fit with their target schools, which were often out of their league. Dazzled by a school\u2019s star status, these applicants didn\u2019t or wouldn\u2019t explore whether they were competitive for their \u201creach\u201d schools or even whether the schools met their educational needs. I am not suggesting that you shouldn\u2019t aim high, but you\u2019re much more likely to hit your target if you subscribe to the \u201cReady, Aim, Fire!\u201d approach rather than the \u201cFire, Aim!\u201d approach.<\/p>\n<p>Fortunately, most clients understand that to be successful in their quest for an MBA, they must ask themselves two fundamental questions:<\/p>\n<ol>\n<li><strong><em>Do my <\/em><\/strong><strong><em>career goals and personal preferences match the school\u2019s curricular, extracurricular, and recruiting strengths? <\/em><\/strong><strong><em><\/em><\/strong><\/li>\n<li><strong><em>Do my academic and professional qualifications compare favorably to the school\u2019s recent class profiles?<\/em><\/strong><em><\/em><\/li>\n<\/ol>\n<p>When you take the time and effort to match your career goals to the school strengths, you reveal \u201cfit,\u201d an element all admissions committee members look for. When you understand how your profile compares to those recently accepted, you are in a position to evaluate your competitiveness for a particular program. The schools that help you achieve your goals are the ones you should want to attend, and the schools where you are competitive are those more likely to accept you. Determining overlap between those two categories will help open the MBA admissions doors at the right schools for you.<\/p>\n<p><strong><em>An effective application is not about spin<\/em><\/strong><\/p>\n<p>It\u2019s also become popular among some grad school consultants to claim that MBA candidates need to create \u201cspin\u201d in their applications and advise candidates to \u201cbrand\u201d themselves. I disagree. Branding is important for consumer products, like Pepsi, Patagonia, and Puma, and it\u2019s essential for ranchers who need to identify their cattle. Spin is also necessary after publicity disasters or to put the best face on poor corporate earnings. Ultimately, however, no matter how competitive a program is, the MBA applications process involves complex and multifaceted human beings on the admissions committee who are carefully (albeit sometimes quickly) evaluating other complex and multifaceted human beings as potential matches for their programs.<\/p>\n<p>Understood this way, focusing on spin is a bad idea not only because it is simplistic and artificial. It\u2019s a bad idea because in focusing on the sizzle rather than the steak, you might easily present yourself in a way that is inauthentic or incomplete. Either scenario is a loser for you. For example, let\u2019s say you portray yourself as someone you <em>think<\/em> the school wants you to be (but are not) and are accepted. In that case, you may realize only too late that the school is a bad fit for the real you. This emphasis on marketing over authentic presentation will likely cause you to miss opportunities to reveal yourself to the admissions committee in a meaningful way. This, sadly, can dash your prospects for acceptance. So leave the spin for the wash cycle and branding for soft drinks and athletic shoes. Your job as an MBA applicant is to show yourself to full advantage \u2013 authentically and genuinely.<\/p>\n<p><em>This month marks the one-year anniversary of <\/em><a href=\"https:\/\/www.mbaadmissionforsmarties.com\/\">MBA Smarties<\/a>'<em> publication, and Judy Gruen and Linda Abraham the co-authors, will be sharing excerpts from the book throughout November. Whether you are still deciding whether to get an MBA, deciding where to apply, working on essays, preparing for interviews, or trying to deal with a \"special situation,\" <\/em> <a href=\"https:\/\/www.mbaadmissionforsmarties.com\/\">MBA Admission for Smarties: The No-Nonsense Guide to Acceptance at Top Business Schools<\/a><em> provides practical, down-to-earth advice <em>for the MBA application process<\/em> in a coherent framework -- and for less than the cost of a first-run movie. Check it out. <em><a href=\"https:\/\/www.mbaadmissionforsmarties.com\/wp-content\/uploads\/2012\/02\/home-header-yellow-tab.png\" target=\"_blank\">Download the first chapter FREE<\/a>.<br \/>\n<\/em><\/em><em><\/em><\/p>\n<p><em><span class=\"full-image-block ssNonEditable\"><span><a href=\"https:\/\/blog.accepted.com\/wp-content\/uploads\/2011\/11\/logo-small-for-SF.jpg\"><img loading=\"lazy\" decoding=\"async\" class=\"alignleft size-full wp-image-4169\" style=\"border: 0pt none;\" title=\"Accepted.com\" src=\"https:\/\/blog.accepted.com\/wp-content\/uploads\/2011\/11\/logo-small-for-SF.jpg\" alt=\"Accepted.com\" width=\"111\" height=\"61\" \/><\/a><\/span><\/span><\/em> <em>Accepted.com ~ Helping You Write Your Best<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>Accepted.com's <a href=\"https:\/\/www.accepted.com\/aboutus\/AboutUs.aspx\" target=\"_blank\">experienced admissions consultants<\/a> can help you create the most impressive application possible with <a href=\"https:\/\/www.accepted.com\/Services\/MBAProgramServices.aspx\" target=\"_blank\">comprehensive packages<\/a>,<strong><em> <\/em><\/strong>or provide targeted assistance from <a href=\"https:\/\/www.accepted.com\/services\/mba\/admissionsconsulting.aspx\" target=\"_blank\">picking perfect programs<\/a> to <a href=\"https:\/\/www.accepted.com\/mba\/admissionsresume.aspx\" target=\"_blank\">designing a dazzling resume<\/a>, <a href=\"https:\/\/www.accepted.com\/mba\/essayediting.aspx\" target=\"_blank\">constructing engaging essays<\/a>, or <a href=\"https:\/\/www.accepted.com\/mba\/interviewservices.aspx\" target=\"_blank\">preparing for intense interview<\/a><a href=\"https:\/\/www.accepted.com\/mba\/interviewservices.aspx\" target=\"_blank\">s<\/a>\u2026and more! Accepted.com has guided thousands of applicants to acceptances at top MBA programs since 1994 \u2013 we know what works and what doesn't, so <a href=\"https:\/\/www.accepted.com\/contactus.aspx\" target=\"_blank\">contact us<\/a> to get started now!<\/p>\n<p><em>This article originally appeared on the <a href=\"https:\/\/blog.accepted.com\/2012\/11\/02\/are-you-targeting-the-right-mba-program-for-you\/\" target=\"_blank\">Accepted Admissions Consulting Blog<\/a>, the official blog of Accepted.com.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Excerpted from MBA Admission for Smarties: The No-Nonsense Guide to Acceptance at Top Business Schools If you are considering adding the prestigious initials \u201cMBA\u201d to your credentials, you are probably&#8230;<\/p>\n","protected":false},"author":5,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,939,775,113],"tags":[627,843,472,1002],"class_list":["post-15246","post","type-post","status-publish","format-standard","hentry","category-mba","category-accepted","category-admission-consultants","category-applications","tag-best-mba-books","tag-full-time-mba-program","tag-mba-program-selection","tag-mba-programs","entry"],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/posts\/15246","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/comments?post=15246"}],"version-history":[{"count":1,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/posts\/15246\/revisions"}],"predecessor-version":[{"id":15248,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/posts\/15246\/revisions\/15248"}],"wp:attachment":[{"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/media?parent=15246"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/categories?post=15246"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/tags?post=15246"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}