{"id":46183,"date":"2019-06-24T01:41:47","date_gmt":"2019-06-24T08:41:47","guid":{"rendered":"https:\/\/gmatclub.com\/blog\/2019\/06\/northwestern-kellogg-essay-analysis-2019-2020\/"},"modified":"2019-06-24T01:41:47","modified_gmt":"2019-06-24T08:41:47","slug":"northwestern-kellogg-essay-analysis-2019-2020","status":"publish","type":"post","link":"https:\/\/gmatclub.com\/blog\/northwestern-kellogg-essay-analysis-2019-2020\/","title":{"rendered":"Northwestern (Kellogg) Essay Analysis 2019-2020"},"content":{"rendered":"<p>We&#8217;re back on\u00a0the essay analysis beat\u00a0with <a href=\"https:\/\/www.kellogg.northwestern.edu\/\" target=\"_blank\" rel=\"noreferrer noopener\" aria-label=\"Northwestern Kellogg's (opens in a new tab)\">Northwestern Kellogg&#8217;s<\/a> 2019-20 prompts. <\/p>\n<p>Kellogg&#8217;s video essay, once an experimental side project, is increasingly becoming the centerpiece of their application. Therefore, this year, we&#8217;ve included both specific insights on Kellogg&#8217;s process and general tips about video essay preparation and presentation. <\/p>\n<p>There were also a few changes to Kellogg&#8217;s written essays, notably a new second prompt. The adcom has replaced their longtime standby &#8220;How have you grown in the past? How do you intend to grow at Kellogg?&#8221; with a values-focused prompt that resembles Stanford GSB&#8217;s classic &#8220;What matters most to you and why?&#8221; While we quite enjoyed the growth question, the new prompt is more challenging and therefore (from an admissions consultant&#8217;s perspective), possibly quite a bit more fun. Here are our takes:<\/p>\n<p><a href=\"https:\/\/admissionado.com\/resources\/essays\/northwestern-kellogg\/\">Kellogg School of Management Essay Analyses!<\/a><\/p>\n<p>===<\/p>\n<p>***<a rel=\"noreferrer noopener\" href=\"https:\/\/admissionado.lpages.co\/admissionado-mba-product-guide-fall-winter-2018\/\" target=\"_blank\">NEW Admissionado Products &amp; Services for MBA\/Masters!<\/a>***Now, read up and get smart:<\/p>\n<ul>\n<li><a href=\"https:\/\/admissionado.lpages.co\/mba-supplemental-essay-analysis-2018-19\/\" target=\"_blank\" rel=\"noreferrer noopener\">Essay Analysis Book (2018-19)<\/a><\/li>\n<li><a href=\"https:\/\/admissionado.lpages.co\/50-essays-that-worked-vol-4\/\" target=\"_blank\" rel=\"noreferrer noopener\">50 Essays That Worked (Latest Edition)<\/a><\/li>\n<li><a href=\"https:\/\/admissionado.lpages.co\/admissionado-mba-resume-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">Resume Guide<\/a><\/li>\n<li><a href=\"https:\/\/admissionado.lpages.co\/admissionado-lor-guide\/\" target=\"_blank\" rel=\"noreferrer noopener\">LOR Guide<\/a><\/li>\n<li><a href=\"https:\/\/admissionado.lpages.co\/european-mba-crash-course\/\" target=\"_blank\" rel=\"noreferrer noopener\">European Crash Course<\/a><\/li>\n<\/ul>\n<p>That\u2019ll get you started.&nbsp;Still have questions? Reach out, and let\u2019s gab.<\/p>\n<p>Our only requirement is that you don\u2019t prefer warm milk over cold milk. Everyone else, 100% welcome.<\/p>\n<p>Email:&nbsp;<a href=\"mailto:claudia@admissionado.com\" target=\"_blank\" rel=\"noreferrer noopener\">claudia@admissionado.com<\/a><br \/>Young People:&nbsp;<a href=\"https:\/\/api.whatsapp.com\/send?phone=13107294329&amp;text=&amp;source=&amp;data=\" target=\"_blank\" rel=\"noreferrer noopener\">WhatsApp<\/a>, or Wechat (@JonFrankHBS)<br \/>Older:&nbsp;<a href=\"https:\/\/www.facebook.com\/Admissionado\/\" target=\"_blank\" rel=\"noreferrer noopener\">Facebook<\/a>,&nbsp;<a href=\"https:\/\/twitter.com\/Admissionado\" target=\"_blank\" rel=\"noreferrer noopener\">Twitter<\/a>,&nbsp;<a href=\"https:\/\/www.linkedin.com\/company\/admissionado\/\" target=\"_blank\" rel=\"noreferrer noopener\">LinkedIn<\/a><br \/>Oldest: 866-409-4753<\/p>\n<p>The post <a rel=\"nofollow\" href=\"https:\/\/admissionado.com\/mba\/northwestern-kellogg-essay-analysis-2019-2020\/\">Northwestern (Kellogg) Essay Analysis 2019-2020<\/a> appeared first on <a rel=\"nofollow\" href=\"https:\/\/admissionado.com\">Admissionado<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>We&#8217;re back on\u00a0the essay analysis beat\u00a0with Northwestern Kellogg&#8217;s 2019-20 prompts. Kellogg&#8217;s video essay, once an experimental side project, is increasingly becoming the centerpiece of their application. Therefore, this year, we&#8217;ve&#8230;<\/p>\n","protected":false},"author":140,"featured_media":0,"comment_status":"open","ping_status":"1","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,817,775],"tags":[],"class_list":["post-46183","post","type-post","status-publish","format-standard","hentry","category-mba","category-admissionado","category-admission-consultants","entry"],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 4.9.10 - aioseo.com -->\n\t<meta name=\"description\" content=\"We\u2019re back on the essay analysis beat with Northwestern Kellogg\u2019s 2019-20 prompts. Kellogg\u2019s video essay, once an experimental side project, is increasingly becoming the centerpiece of their application. Therefore, this year, we\u2019ve included both specific insights on Kellogg\u2019s process and general tips about video essay preparation and presentation. There were also a few changes to Kellogg\u2019s written\" \/>\n\t<meta name=\"robots\" content=\"max-image-preview:large\" \/>\n\t<meta name=\"author\" content=\"Admissionado\"\/>\n\t<link rel=\"canonical\" href=\"https:\/\/gmatclub.com\/blog\/northwestern-kellogg-essay-analysis-2019-2020\/\" \/>\n\t<meta name=\"generator\" content=\"All in One SEO (AIOSEO) 4.9.10\" \/>\n\n\t\t<!-- Google tag (gtag.js) -->\n<script async src=\"https:\/\/www.googletagmanager.com\/gtag\/js?id=G-EPGBB37M3K\"><\/script>\n<script>\nwindow.dataLayer = window.dataLayer || [];\nfunction gtag(){dataLayer.push(arguments);}\ngtag('js', new Date());\ngtag('config', 'G-EPGBB37M3K');\n<\/script>\n\t\t<meta property=\"og:locale\" content=\"en_US\" \/>\n\t\t<meta property=\"og:site_name\" content=\"GMAT Club Blog - Free GMAT Tests, Question of the Day, Interview Debriefs, MBA Rankings\" \/>\n\t\t<meta property=\"og:type\" content=\"article\" \/>\n\t\t<meta property=\"og:title\" content=\"Northwestern (Kellogg) Essay Analysis 2019-2020 - GMAT Club Blog\" \/>\n\t\t<meta property=\"og:description\" content=\"We\u2019re back on the essay analysis beat with Northwestern Kellogg\u2019s 2019-20 prompts. 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Kellogg\u2019s video essay, once an experimental side project, is increasingly becoming the centerpiece of their application. Therefore, this year, we\u2019ve included both specific insights on Kellogg\u2019s process and general tips about video essay preparation and presentation. There were also a few changes to Kellogg\u2019s written","og:url":"https:\/\/gmatclub.com\/blog\/northwestern-kellogg-essay-analysis-2019-2020\/","og:image":"https:\/\/gmatclub.com\/blog\/wp-content\/uploads\/2024\/05\/gmat-club-logo.png","og:image:secure_url":"https:\/\/gmatclub.com\/blog\/wp-content\/uploads\/2024\/05\/gmat-club-logo.png","og:image:width":150,"og:image:height":150,"article:published_time":"2019-06-24T08:41:47+00:00","article:modified_time":"2019-06-24T08:41:47+00:00","article:publisher":"https:\/\/www.facebook.com\/gmatclubforum","twitter:card":"summary","twitter:site":"@gmat_club","twitter:title":"Northwestern (Kellogg) Essay Analysis 2019-2020 - GMAT Club Blog","twitter:description":"We\u2019re back on the essay analysis beat with Northwestern Kellogg\u2019s 2019-20 prompts. Kellogg\u2019s video essay, once an experimental side project, is increasingly becoming the centerpiece of their application. Therefore, this year, we\u2019ve included both specific insights on Kellogg\u2019s process and general tips about video essay preparation and presentation. There were also a few changes to Kellogg\u2019s written","twitter:creator":"@gmat_club","twitter:image":"https:\/\/gmatclub.com\/blog\/wp-content\/uploads\/2024\/05\/gmat-club-logo.png"},"aioseo_meta_data":{"post_id":"46183","title":null,"description":null,"keywords":null,"keyphrases":null,"primary_term":null,"canonical_url":null,"og_title":null,"og_description":null,"og_object_type":"default","og_image_type":"default","og_image_url":null,"og_image_width":null,"og_image_height":null,"og_image_custom_url":null,"og_image_custom_fields":null,"og_video":null,"og_custom_url":null,"og_article_section":null,"og_article_tags":null,"twitter_use_og":false,"twitter_card":"default","twitter_image_type":"default","twitter_image_url":null,"twitter_image_custom_url":null,"twitter_image_custom_fields":null,"twitter_title":null,"twitter_description":null,"schema":{"blockGraphs":[],"customGraphs":[],"default":{"data":{"Article":[],"Course":[],"Dataset":[],"FAQPage":[],"Movie":[],"Person":[],"Product":[],"ProductReview":[],"Car":[],"Recipe":[],"Service":[],"SoftwareApplication":[],"WebPage":[]},"graphName":"BlogPosting","isEnabled":true},"graphs":[]},"schema_type":"default","schema_type_options":null,"pillar_content":false,"robots_default":true,"robots_noindex":false,"robots_noarchive":false,"robots_nosnippet":false,"robots_nofollow":false,"robots_noimageindex":false,"robots_noodp":false,"robots_notranslate":false,"robots_max_snippet":null,"robots_max_videopreview":null,"robots_max_imagepreview":"large","priority":null,"frequency":null,"local_seo":null,"breadcrumb_settings":null,"limit_modified_date":false,"ai":null,"created":"2022-01-23 18:48:20","updated":"2026-01-02 07:23:42","seo_analyzer_scan_date":null},"aioseo_breadcrumb":"<div class=\"aioseo-breadcrumbs\"><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/gmatclub.com\/blog\" title=\"Home\">Home<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/gmatclub.com\/blog\/category\/blog\/\" title=\"Blog\">Blog<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/gmatclub.com\/blog\/category\/blog\/mba\/\" title=\"MBA\">MBA<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/gmatclub.com\/blog\/category\/blog\/mba\/admission-consultants\/\" title=\"Admission Consultants\">Admission Consultants<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\t<a href=\"https:\/\/gmatclub.com\/blog\/category\/blog\/mba\/admission-consultants\/admissionado\/\" title=\"Admissionado\">Admissionado<\/a>\n\t\t<\/span><span class=\"aioseo-breadcrumb-separator\">&raquo;<\/span><span class=\"aioseo-breadcrumb\">\n\t\t\tNorthwestern (Kellogg) Essay Analysis 2019-2020\n\t\t<\/span><\/div>","aioseo_breadcrumb_json":[{"label":"Home","link":"https:\/\/gmatclub.com\/blog"},{"label":"Blog","link":"https:\/\/gmatclub.com\/blog\/category\/blog\/"},{"label":"MBA","link":"https:\/\/gmatclub.com\/blog\/category\/blog\/mba\/"},{"label":"Admission Consultants","link":"https:\/\/gmatclub.com\/blog\/category\/blog\/mba\/admission-consultants\/"},{"label":"Admissionado","link":"https:\/\/gmatclub.com\/blog\/category\/blog\/mba\/admission-consultants\/admissionado\/"},{"label":"Northwestern (Kellogg) Essay Analysis 2019-2020","link":"https:\/\/gmatclub.com\/blog\/northwestern-kellogg-essay-analysis-2019-2020\/"}],"_links":{"self":[{"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/posts\/46183","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/users\/140"}],"replies":[{"embeddable":true,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/comments?post=46183"}],"version-history":[{"count":0,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/posts\/46183\/revisions"}],"wp:attachment":[{"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/media?parent=46183"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/categories?post=46183"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/gmatclub.com\/blog\/wp-json\/wp\/v2\/tags?post=46183"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}