The seasoned MBA admissions expert \u2013 and few are as seasoned as Fortuna\u2019s Bill Kooser \u2013\u00a0will facilitate a process of discovery that allows applicants to access a clarity of purpose as well as to articulate it in a way that\u2019s meaningful, memorable and compelling to the MBA admission committee. My conversation with Bill was a welcome reminder that helping candidates to bring awareness to the process of applying, and not just the outcome, ensures benefits that extend far beyond an acceptance letter.<\/p>\n
I interviewed Bill as part of Fortuna\u2019s Meet the MBA Experts<\/a> series, where he spoke to his superpower, passion for coaching, and the recent success stories that stand out in his mind.<\/p>\n With over 30 years of experience, Bill has been responsible for nearly every business school function \u2013 from developing and managing MBA programs, creating new campuses, charting school strategy, and leading admission teams. A former Associate Dean at Chicago Booth, Bill\u2019s career has included leadership roles in Admissions, Career Services, International Programs, Executive Education and EMBA. Bill holds an MBA from Chicago Booth and an MBA from the Katholieke Universiteit te Leuven in Belgium.<\/p>\n View my 8-minute interview with Bill or view Q&A highlights, below.<\/p>\n What\u2019s your coaching super power? What\u2019s your top piece of advice for admissions candidates? What’s one thing you wish everyone knew about Chicago Booth<\/a>? Check out Bill Kooser<\/a>‘s bio to learn more about his\u00a0coaching expertise and recent publications.<\/p>\n Fortuna\u2019s\u00a0<\/em>Meet the MBA Experts video series<\/em><\/a>\u00a0shines a spotlight on the perspectives, personalities, and unique expertise Fortuna Admissions coaches bring to their work with business school applicants. View more expert coach interviews, along with strategy sessions on an array of relevant topics, on\u00a0<\/em>Fortuna\u2019s YouTube channel<\/em><\/a>.\u00a0<\/i><\/p>\n For a candid assessment of your chances of admission success at a top MBA program, sign up for\u00a0a\u00a0free consultation<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":" \u201cOne thing I tell almost every client that I work with \u2013 right off the bat \u2013 is that this is a process of introspection,\u201d says Fortuna\u2019s Bill Kooser, former…<\/p>\n","protected":false},"author":160,"featured_media":0,"comment_status":"open","ping_status":"1","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[11,1831,775,243],"tags":[],"class_list":["post-50709","post","type-post","status-publish","format-standard","hentry","category-mba","category-fortuna-admissions","category-admission-consultants","category-blog","entry"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\n\t\t\n
\n<\/strong>The Big Picture. Because of my breadth of expertise across so many aspects of the business school experience, I can not only help candidates navigate the admissions process, but help them understand and take full advantage of the entire MBA experience \u2013 from developing their career strategies to networking to alumni involvement.<\/p>\n
\n<\/strong>Take the time to understand yourself and why you want to pursue the MBA.\u00a0 It\u2019s a big investment and too often candidates don\u2019t take the time to understand what they want to get out of the program and how it will really impact their careers. The better you understand yourself, the better chance you\u2019ll have of not only picking the right school, but gaining admission to it.<\/p>\n
\n<\/strong>One thing I wish everyone knew about Booth (and probably most schools) is that the general perception in the marketplace isn\u2019t fully accurate. Booth has a reputation of being a finance school and very quantitative. This no longer true (if it ever was). Yes, it has a great finance program and can challenge you mathematically if you are so inclined, but it has terrific programs in marketing, entrepreneurship, strategy, etc. I feel that part of the coaching process is making sure that candidates accurately understand their school choices and not rely on the \u201ccommon knowledge.\u201d<\/p>\n
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