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A manager is hoping to reach a certain target for camera sales in his

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A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post Updated on: 02 Apr 2019, 02:38
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A manager is hoping to reach a certain target for camera sales in his store, which sells between 10 and 20 cameras a week. Typically, most cameras sold in any week are the less expensive economy models, and his store has sold relatively fewer of the more expensive, high-end cameras. The manager realizes that if, on average, three more cameras sold each week were high-end instead of economy models, the store would reach its target in sales. The manager prepares a detailed information sheet for the sales associates, outlining the numerous advantages of the high-end cameras over the economy cameras, and provides each sales associate with a portfolio of contrasting photos of the same images, showing the clearly superior image quality of the high-end cameras.

Which of the following, if true, would provide most support for the prediction that the detailed information sheet and photo portfolio given to sales associates will have its intended effect of allowing the store to reach its target in sales?


A) The only reason many customers buy the economy cameras is that they do not appreciate that the high-end cameras are significantly better.

B) The high end cameras can generate photographs of profession quality, such as those a portrait photographer might produce

C) The sales associates are already well informed about the capabilities of all the cameras, and often know detailed technical information about their circuitry.

D) Many people already have a basic camera on their smart phones, so if they are buying separate cameras in addition to what they already have, they are seeking an increase in image quality.

E) Camera stores that are part of the same national franchise in major metropolitan locations, like New York or Los Angeles, sell comparatively large numbers of the high end cameras.

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Originally posted by honchos on 23 Sep 2014, 14:06.
Last edited by Bunuel on 02 Apr 2019, 02:38, edited 1 time in total.
Renamed the topic and edited the question.
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 23 Sep 2014, 14:06
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I can easily eliminate B, C and E, as some are weakner and some OFS.

A and D have a tough contest.

Which one is addressing that High End Cameras has better quality Images then Economy Cameras.

D is a trap it fails to address why one should buy High end over economy, it is simply saying some has camera in mobiles they should buy High end Cameras. However it fails to address that those who have mobiles they can get all the high quality images Features in Economy Cameras. Hence D fails to distinguish and reason. This is Flawed.

A addresses this concern.
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 23 Sep 2014, 21:12
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the answer has to be A: The only reason many customers buy the economy cameras is that they do not appreciate that the high-end cameras are significantly better

D fails because D mentions that: Many people already have a basic camera on their smart phones, so if they are buying separate cameras in addition to what they already have, they are seeking an increase in image quality.---->the fact that people are seeking an increase in image quality can very well lead them to buy economic camera. no where it is written that the image quality of economic camera is bad, in fact it can very well be better than "image quality" of phone camera. the only thing mentioned in the passage is that "image quality" of high end camera is better than that of "economic camera" but then with D people can very be satisfied with "economic camera"
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New post 10 Jun 2015, 08:04
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A manager is hoping to reach a certain target for camera sales in his store, which sells between 10 and 20 cameras a week. Typically, most cameras sold in any week are the less expensive economy models, and his store has sold relatively fewer of the more expensive, high-end cameras. The manager realizes that if, on average, three more cameras sold each week were high-end instead of economy models, the store would reach its target in sales. The manager prepares a detailed information sheet for the sales associates, outlining the numerous advantages of the high-end cameras over the economy cameras, and provides each sales associate with a portfolio of contrasting photos of the same images, showing the clearly superior image quality of the high-end cameras.

Which of the following, if true, would provide most support for the prediction that the detailed information sheet and photo portfolio given to sales associates will have its intended effect of allowing the store to reach its target in sales?

We're looking for an answer choice that supports the idea that presenting high-end cameras will result in increased sales of high-end cameras

A) The only reason many customers buy the economy cameras is that they do not appreciate that the high-end cameras are significantly better.

B) The high end cameras can generate photographs of profession quality, such as those a portrait photographer might produce not relevant

C) The sales associates are already well informed about the capabilities of all the cameras, and often know detailed technical information about their circuitry. could weaken the argument if the sales people are already capable and knowledgeable about the cameras

D) Many people already have a basic camera on their smart phones, so if they are buying separate cameras in addition to what they already have, they are seeking an increase in image quality.
out of scope
E) Camera stores that are part of the same national franchise in major metropolitan locations, like New York or Los Angeles, sell comparatively large numbers of the high end cameras. out of scope
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 13 Sep 2015, 09:10
I have a question about A and D

the conclusion of this argument is provide better information about high quality of camara -> reach the target.

For A, IMO it weakens the argument. If people do not like that the high-quality camera are significant better than economy camera and we provide the information about the advantage of high-quality camera, it fails

On the other hand in D
people consider quality when they buy a new one. This works

Please correct my reasoning.
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 13 Sep 2015, 20:52
applebus wrote:
I have a question about A and D

the conclusion of this argument is provide better information about high quality of camara -> reach the target.

For A, IMO it weakens the argument. If people do not like that the high-quality camera are significant better than economy camera and we provide the information about the advantage of high-quality camera, it fails

On the other hand in D
people consider quality when they buy a new one. This works

Please correct my reasoning.


Hi applebus,

Although in a real world, your reasoning may be correct, but in this question, we are clearly told in the last line that the image quality of the high en cameras is better.
Hence Option A supports the argument.
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 14 Sep 2015, 21:21
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applebus wrote:
I have a question about A and D

the conclusion of this argument is provide better information about high quality of camara -> reach the target.

For A, IMO it weakens the argument. If people do not like that the high-quality camera are significant better than economy camera and we provide the information about the advantage of high-quality camera, it fails

On the other hand in D
people consider quality when they buy a new one. This works

Please correct my reasoning.




applebus
Reason the option A in this way-
Since people do not know about the benefits of the high end cameras, they are going for the economy models. The question asked to us is the usefulness of the information sheet prepared by the store owner. Now, if the information sheet is referred, then customers will know the functionalities of the higher end cameras and hence prompt them to buy higher end model.

On the other hand, option D is a very tempting choice. It however tells that 'Many' (this is a very abstract/generalized) people have smartphones and they have basic cameras. But we are not concerned about people having smartphones.

My observation is that, when we have an option in CR using abstract or generalized words like 'Many' or 'Some' , be extra cautious. Because these options feel correct in real world scenarios, and we often tend to forget that we have to follow the argument ONLY and nothing else.

Hope that helps!!!
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New post 17 Sep 2015, 11:04
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The only reason I presume her that option D compares the camera quality of smartphone with need of high quality picture camera.

whereas option A correctly fits in the slot.
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 17 Sep 2015, 12:10
B C E are all ruled out easily.
Between A and D
D says people buy cameras as an upgrade from Mobile phones.
this option is wrong for many reasons-
1. Nothing is mentioned about people buying cameras as an upgrade from mobile phones. even if they did they could go for lower priced models instead oh higher end as an upgrade.
2. for this Customer base charting out the differences between lower end and higher end models doesnt necessarily increase the Sales of higher end as they are only buying as an upgrade and any lower end could be an upgrade.

As for option A-It clearly says why people do not consider buying higher end models because they aren't simply aware of its capacity to produce better quality images than the lower end.
So in this case the highlighting the differences between high and low end models might just do the trick.
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 05 Nov 2016, 12:27
I fail to see the reason A is correct. If the customers do not appreciate greater quality and go for cheaper option, how would detailed information about superiority of more expensive cameras will make customers change their minds?
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 05 Nov 2016, 22:41
v1801philip wrote:
I fail to see the reason A is correct. If the customers do not appreciate greater quality and go for cheaper option, how would detailed information about superiority of more expensive cameras will make customers change their minds?


Hi v1801philip
IMO it is A, because as the customers do not appreciate expensive cameras are better, showing them the proof of contrasting photos with clearly superior image quality of the high-end cameras will convince the customers.

Hope its clear.

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New post 27 Jan 2017, 15:13
v1801philip wrote:
I fail to see the reason A is correct. If the customers do not appreciate greater quality and go for cheaper option, how would detailed information about superiority of more expensive cameras will make customers change their minds?



Maybe a little late :arrow: But the word "appreciate" has also the meaning "be aware of". If you look at this question again with this insight, answer A fits better as a conclusion
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New post 04 Feb 2017, 10:13
aditya8062 wrote:
the answer has to be A: The only reason many customers buy the economy cameras is that they do not appreciate that the high-end cameras are significantly better

D fails because D mentions that: Many people already have a basic camera on their smart phones, so if they are buying separate cameras in addition to what they already have, they are seeking an increase in image quality.---->the fact that people are seeking an increase in image quality can very well lead them to buy economic camera. no where it is written that the image quality of economic camera is bad, in fact it can very well be better than "image quality" of phone camera. the only thing mentioned in the passage is that "image quality" of high end camera is better than that of "economic camera" but then with D people can very be satisfied with "economic camera"



D states that customer is looking for better image quality only with no stated consideration for the category to which a Camera might belong.

We know: Image quality from High end Camera > Image quality from Economic camera.

Why will the customer not buy High end Camera if Camera cost is irrelevant?

Could you please explain?
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 08 Feb 2017, 13:00
puto wrote:
aditya8062 wrote:
the answer has to be A: The only reason many customers buy the economy cameras is that they do not appreciate that the high-end cameras are significantly better

D fails because D mentions that: Many people already have a basic camera on their smart phones, so if they are buying separate cameras in addition to what they already have, they are seeking an increase in image quality.---->the fact that people are seeking an increase in image quality can very well lead them to buy economic camera. no where it is written that the image quality of economic camera is bad, in fact it can very well be better than "image quality" of phone camera. the only thing mentioned in the passage is that "image quality" of high end camera is better than that of "economic camera" but then with D people can very be satisfied with "economic camera"



D states that customer is looking for better image quality only with no stated consideration for the category to which a Camera might belong.

We know: Image quality from High end Camera > Image quality from Economic camera.

Why will the customer not buy High end Camera if Camera cost is irrelevant?

Could you please explain?




Hi,
You are assuming it as real life situation. In argument nowhere mentioned the quality of phone's camera , so the buyer can feel that economic camera is better than the phone camera and the person will be willing to spend extra bucks. In Option D too much outside Info which argument doesn't care. Whereas Option A shows why photo quality shown by contrasting the images from economic camera and high end camera will clear the doubts of the people who thinks high end camera picture quality is overrated. Option A justifies why the action taken by manager will be success to the sale of high end cameras ( as question wants us to justify).
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 08 Feb 2017, 13:23
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anje29 wrote:
puto wrote:
aditya8062 wrote:
the answer has to be A: The only reason many customers buy the economy cameras is that they do not appreciate that the high-end cameras are significantly better

D fails because D mentions that: Many people already have a basic camera on their smart phones, so if they are buying separate cameras in addition to what they already have, they are seeking an increase in image quality.---->the fact that people are seeking an increase in image quality can very well lead them to buy economic camera. no where it is written that the image quality of economic camera is bad, in fact it can very well be better than "image quality" of phone camera. the only thing mentioned in the passage is that "image quality" of high end camera is better than that of "economic camera" but then with D people can very be satisfied with "economic camera"



D states that customer is looking for better image quality only with no stated consideration for the category to which a Camera might belong.

We know: Image quality from High end Camera > Image quality from Economic camera.

Why will the customer not buy High end Camera if Camera cost is irrelevant?

Could you please explain?




Hi,
You are assuming it as real life situation. In argument nowhere mentioned the quality of phone's camera , so the buyer can feel that economic camera is better than the phone camera and the person will be willing to spend extra bucks. In Option D too much outside Info which argument doesn't care. Whereas Option A shows why photo quality shown by contrasting the images from economic camera and high end camera will clear the doubts of the people who thinks high end camera picture quality is overrated. Option A justifies why the action taken by manager will be success to the sale of high end cameras ( as question wants us to justify).


Thanks. I find it difficult to determine how much is too much and end up picking the more radical of only two worthy answer choices.
Any tip other than to keep the premise and conclusion link in mind while deciding the answer is appreciated.
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New post 08 Feb 2017, 13:56
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Thanks. I find it difficult to determine how much is too much and end up picking the more radical of only two worthy answer choices.
Any tip other than to keep the premise and conclusion link in mind while deciding the answer is appreciated.


Yes I understand your situation. This will be improved with practice :) . Before jumping to answers read and think about argument , keeping in mind (what question is asking ) , to paraphrase what is missing to reach the conclusion or what else can help to reach the conclusion . Happy Learning!
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 22 Jun 2018, 23:30
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A manager is hoping to reach a certain target for camera sales in his store, which sells between 10 and 20 cameras a week. Typically, most cameras sold in any week are the less expensive economy models, and his store has sold relatively fewer of the more expensive, high-end cameras. The manager realizes that if, on average, three more cameras sold each week were high-end instead of economy models, the store would reach its target in sales. The manager prepares a detailed information sheet for the sales associates, outlining the numerous advantages of the high-end cameras over the economy cameras, and provides each sales associate with a portfolio of contrasting photos of the same images, showing the clearly superior image quality of the high-end cameras.

Which of the following, if true, would provide most support for the prediction that the detailed information sheet and photo portfolio given to sales associates will have its intended effect of allowing the store to reach its target in sales?

Premises in simple language:

To reach target, store wants to sell more of high end camera. To achieve that he compares high end camera with Economy or low range camera.

Conclusion: Such strategy --->higher sell of high end camera thereby resulting in achieving the store target.

A) The only reason many customers buy the economy cameras is that they do not appreciate that the high-end cameras are significantly better. Hold on as it is promising.

B) The high end cameras can generate photographs of profession quality, such as those a portrait photographer might produce. Already mentioned. Does not help.

C) The sales associates are already well informed about the capabilities of all the cameras, and often know detailed technical information about their circuitry. So what?? It is customer who will decide the final purchase

D) Many people already have a basic camera on their smart phones, so if they are buying separate cameras in addition to what they already have, they are seeking an increase in image quality. They can go to economy or high end camera. Hence does not support the argument.

E) Camera stores that are part of the same national franchise in major metropolitan locations, like New York or Los Angeles, sell comparatively large numbers of the high end cameras. So what?? Does customer will buy more high end camera??? No Support

Hence A is the Answer.
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 03 Aug 2018, 06:42
v1801philip wrote:
I fail to see the reason A is correct. If the customers do not appreciate greater quality and go for cheaper option, how would detailed information about superiority of more expensive cameras will make customers change their minds?

The meaning of appreciate in this sentence is "believe". The customers don't believe that the more expensive cameras take better quality pictures. If the customers were provided a comparison of quality, then they would purchase the expensive camera.
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Re: A manager is hoping to reach a certain target for camera sales in his  [#permalink]

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New post 13 Aug 2018, 06:09

Official Explanation


The credited answer is (A). If many customers choose the economic camera over the high-end models only because they don't appreciate what the latter can do, then evidence about what those high-end cameras can do would change their purchase choices.

Choice (B) is tempting, but we can imagine many camera buyers saying, "Well, it's great the high-end cameras produces professional quality photos, but I'm not a professional photographer. Why should I spend more money for that?" In other words, this choice tells us more about the camera, but does not address the crucial information about what motivates buyers. Choice (B) is incorrect.

It's great that the sales folks are well informed, but in and of itself, this doesn't tell us whether customers will want to buy these cameras. Choice (C) is incorrect.

Choice (D) is tempting, but we don't know whether the economy cameras provide enough of an improvement over smart-phone cameras. In other words, if the economy cameras are good enough, perhaps folks wouldn't buy the high-end cameras. The passage does not address this point, so we have no way to decide. Choice (D) is incorrect.

This tells about the sales of stores in a national franchise. This is a totally different situation, and tells us nothing about whether this particular manager's strategy will be successful. Choice (E) is irrelevant, so it is incorrect.
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