It is currently 21 Jan 2018, 10:51

Close

GMAT Club Daily Prep

Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.

Customized
for You

we will pick new questions that match your level based on your Timer History

Track
Your Progress

every week, we’ll send you an estimated GMAT score based on your performance

Practice
Pays

we will pick new questions that match your level based on your Timer History

Not interested in getting valuable practice questions and articles delivered to your email? No problem, unsubscribe here.

Close

Request Expert Reply

Confirm Cancel

Events & Promotions

Events & Promotions in June
Open Detailed Calendar

Advertisers typically use associated images rather than rational argum

  new topic post reply Question banks Downloads My Bookmarks Reviews Important topics  
Author Message
TAGS:

Hide Tags

Intern
Intern
avatar
Joined: 23 Apr 2016
Posts: 20

Kudos [?]: 3 [0], given: 111

Location: United States
Concentration: Finance, Economics
Re: Advertisers typically use associated images [#permalink]

Show Tags

New post 16 Jun 2016, 14:14
chetan2u wrote:
sahilhanda wrote:
Advertisers typically use associated images rather than rational argument to pitch a health-oriented or dietary product, working on the average person's insecurities about physical appeal and strengthening our society's growing obsession with youth. As a result, most consumers choose their health purchases on the basis of unconscious and false expectations. It is no wonder that so many Americans today feel disappointed with the reality of their lives and unfulfilled as human beings.

The reader's ability to assess the reasonableness of the writer's claim above would be significantly enhanced by knowledge of all the following EXCEPT:

a. the methods by which false expectations are raised and manipulated by advertising for health-oriented or dietary products
b. the ways in which decisions are made about what type of advertising is used to market a specific product
c. the extent to which the average consumer is actually obsessed with retaining a youthful appearance
d. the depth of personal disappointment and lack of individual fulfillment to be found in most American lives today
e. the processes by which most consumers actually make a decision to buy one product rather than a competing one



Hi,
ONLY B and C are strong contenders-- A, D and E, can straight way be eliminated

B. the ways in which decisions are made about what type of advertising is used to market a specific product
We are talking of effect of this advertisements and content of it..
It doesn't matter how the advertisers home on to a particular type of advertising..


C. the extent to which the average consumer is actually obsessed with retaining a youthful appearance
This is mentioned as a reason for people believing in these advertisements. The more the Obsession, the more likely to get swayed by these ads..
so can be eliminated


ans B



Hi chetan2u,

Can you let explain why we can eliminate A, D and E?

Kudos [?]: 3 [0], given: 111

Expert Post
Math Expert
User avatar
D
Joined: 02 Aug 2009
Posts: 5536

Kudos [?]: 6449 [0], given: 122

Re: Advertisers typically use associated images [#permalink]

Show Tags

New post 16 Jun 2016, 20:15
TheLostBear wrote:
chetan2u wrote:
sahilhanda wrote:
Advertisers typically use associated images rather than rational argument to pitch a health-oriented or dietary product, working on the average person's insecurities about physical appeal and strengthening our society's growing obsession with youth. As a result, most consumers choose their health purchases on the basis of unconscious and false expectations. It is no wonder that so many Americans today feel disappointed with the reality of their lives and unfulfilled as human beings.

The reader's ability to assess the reasonableness of the writer's claim above would be significantly enhanced by knowledge of all the following EXCEPT:

a. the methods by which false expectations are raised and manipulated by advertising for health-oriented or dietary products
b. the ways in which decisions are made about what type of advertising is used to market a specific product
c. the extent to which the average consumer is actually obsessed with retaining a youthful appearance
d. the depth of personal disappointment and lack of individual fulfillment to be found in most American lives today
e. the processes by which most consumers actually make a decision to buy one product rather than a competing one



Hi,
ONLY B and C are strong contenders-- A, D and E, can straight way be eliminated

B. the ways in which decisions are made about what type of advertising is used to market a specific product
We are talking of effect of this advertisements and content of it..
It doesn't matter how the advertisers home on to a particular type of advertising..


C. the extent to which the average consumer is actually obsessed with retaining a youthful appearance
This is mentioned as a reason for people believing in these advertisements. The more the Obsession, the more likely to get swayed by these ads..
so can be eliminated


ans B



Hi chetan2u,

Can you let explain why we can eliminate A, D and E?


Hi,

the argument says -
the advertising companies are taking advantage of people's insecurities about health related risks and sell products by showing some images rather than some rational reasoning on the products.
People buy products looking at those images of healthy models and in the end become disappointed .....


Which of the following if known to the reader would be helpful in assessing the reasonableness of the writer's claim/argument EXCEPT:
The choices should be related to the premises or reasoning given in the argument

lets see A, D and E

a. the methods by which false expectations are raised and manipulated by advertising for health-oriented or dietary products
The argument speaks of people getting carried away by images and claims by the ad. This choice would tell us the reader to assess the argument over the efficiency of methods used by ad agency

d. the depth of personal disappointment and lack of individual fulfillment to be found in most American lives today
Since the argument speaks of disappointment in life of americans, this choice would help in understanding the levels of disappointment due to these issues.
Again related to the argument


e. the processes by which most consumers actually make a decision to buy one product rather than a competing one
The argument speaks that the ads trap the consumers to buy their products. this choice would tell us what does a consumer look into the ads before buying a product
_________________

Absolute modulus :http://gmatclub.com/forum/absolute-modulus-a-better-understanding-210849.html#p1622372
Combination of similar and dissimilar things : http://gmatclub.com/forum/topic215915.html


BANGALORE/-

Kudos [?]: 6449 [0], given: 122

Board of Directors
User avatar
P
Joined: 17 Jul 2014
Posts: 2719

Kudos [?]: 463 [0], given: 211

Location: United States (IL)
Concentration: Finance, Economics
GMAT 1: 650 Q49 V30
GPA: 3.92
WE: General Management (Transportation)
GMAT ToolKit User Premium Member Reviews Badge
Re: Advertisers typically use associated images rather than rational argum [#permalink]

Show Tags

New post 19 Oct 2016, 06:27
I think B and D are actually both possible correct answer choices, but between the two, B has little or no influence on understanding why most Americans feel disappointed.

Kudos [?]: 463 [0], given: 211

Verbal Forum Moderator
avatar
B
Joined: 13 Feb 2015
Posts: 889

Kudos [?]: 9 [0], given: 32

Premium Member
Re: Advertisers typically use associated images rather than rational argum [#permalink]

Show Tags

New post 09 Aug 2017, 03:38
Merged topics. Please, search before posting questions!
_________________

Please Read: Verbal Posting Rules

Kudos [?]: 9 [0], given: 32

Manager
Manager
avatar
B
Joined: 30 Aug 2017
Posts: 96

Kudos [?]: 2 [0], given: 183

Location: Korea, Republic of
GMAT 1: 700 Q51 V31
GPA: 3.68
Re: Advertisers typically use associated images rather than rational argum [#permalink]

Show Tags

New post 15 Nov 2017, 17:57
somerandomguy wrote:
This is a Crux EXCEPT question. So we need to eliminate ACs that strengthen the claim.

A. the methods by which false expectations are raised and manipulated by advertising for health-oriented or dietary products.

Strengthens: What if the methods are easily detectable by the average person? The whole argument would be weakened because an average consumer would be able to avoid the ploy.

B. the ways in which decisions are made about what type of advertising is used to market a specific product.

I chose this AC. Rationale: This is playing off the timing aspect. We don't care about how something gets to be the case. We just care that the average American (according to the stimulus) is superficial and that advertisers manipulate this fact.

C. the extent to which the average consumer is actually obsessed with retaining a youthful appearance

Strengthens: Should the average consumer not be obsessed with retaining a superficial appearance the argument would be weakened.

D. the depth of personal disappointment and lack of individual fulfillment to be found in most American lives today

Strengthens: MOST Americans are disappointed in their lives. To me, this means nothing. However, if I stated that MOST Americans are disappointed in their lives but their happiness outweighs this statement, the argument would be weakened as well.

E. the processes by which most consumers actually make a decision to buy one product rather than a competing one
Strengthens: What if there were a 3rd way consumers make a decision to buy something that outweighs the ones mentioned in the stimulus. Perhaps the ease of use for a product outweighs the rational argument and superficial aspects of a product?



It`s not a strengthen/weaken question.

It is about what information is useful to assess the reasoning, so we must choose the least irrelevant information among the choices.



Even though I saw the OA.

I think D is the most irrelevant information to assess the reasoning.

Kudos [?]: 2 [0], given: 183

Intern
Intern
avatar
B
Joined: 21 May 2017
Posts: 4

Kudos [?]: 0 [0], given: 5

Location: India
Schools: NUS '20
GMAT 1: 710 Q50 V42
GPA: 3.82
Re: Advertisers typically use associated images rather than rational argum [#permalink]

Show Tags

New post 22 Nov 2017, 05:58
Can someone please explain why D is wrong?

Kudos [?]: 0 [0], given: 5

1 KUDOS received
Director
Director
User avatar
P
Joined: 28 Mar 2017
Posts: 825

Kudos [?]: 214 [1], given: 143

CAT Tests
Re: Advertisers typically use associated images rather than rational argum [#permalink]

Show Tags

New post 06 Jan 2018, 13:38
1
This post received
KUDOS
Advertisers typically use associated images rather than rational argument to pitch a health-oriented or dietary product, working on the average person's insecurities about physical appeal and strengthening our society's growing obsession with youth. As a result, most consumers choose their health purchases on the basis of unconscious and false expectations. It is no wonder that so many Americans today feel disappointed with the reality of their lives and unfulfilled as human beings.

The reader's ability to assess the reasonableness of the writer's claim above would be significantly enhanced by knowledge of all the following EXCEPT:

A. the methods by which false expectations are raised and manipulated by advertising for health-oriented or dietary products -Relevant. If we know the methods then we can certainly go around the advertisers will.
B. the ways in which decisions are made about what type of advertising is used to market a specific product -Irrelevant. How the advertisement comes into picture is irrelevant
C. the extent to which the average consumer is actually obsessed with retaining a youthful appearance -Relevant. If the consumer is not obsessed with youth then they won't fall for the ploy.
D. the depth of personal disappointment and lack of individual fulfillment to be found in most American lives today -Relevant. This targets the conclusion directly
E. the processes by which most consumers actually make a decision to buy one product rather than a competing one -Relevant. If the consumers really go for the advertised products the way it is expressed in the passage, then it would strengthen the argument else weaken the argument.
_________________

Kudos if my post helps!

Helpful links:
1. Useful Formulae, Concepts and Tricks-Quant
2. e-GMAT's ALL SC Compilation
3. LSAT RC compilation
4. Actual LSAT CR collection by Broal
5. QOTD RC (Carcass)
6. Challange OG RC

Kudos [?]: 214 [1], given: 143

Re: Advertisers typically use associated images rather than rational argum   [#permalink] 06 Jan 2018, 13:38

Go to page   Previous    1   2   [ 27 posts ] 

Display posts from previous: Sort by

Advertisers typically use associated images rather than rational argum

  new topic post reply Question banks Downloads My Bookmarks Reviews Important topics  


GMAT Club MBA Forum Home| About| Terms and Conditions| GMAT Club Rules| Contact| Sitemap

Powered by phpBB © phpBB Group | Emoji artwork provided by EmojiOne

Kindly note that the GMAT® test is a registered trademark of the Graduate Management Admission Council®, and this site has neither been reviewed nor endorsed by GMAC®.