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# Because of the recent recession in Country A most magazines

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Senior Manager
Joined: 22 Nov 2005
Posts: 474

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Because of the recent recession in Country A most magazines [#permalink]

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09 Feb 2006, 22:16
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Difficulty:

(N/A)

Question Stats:

0% (00:00) correct 0% (00:00) wrong based on 2 sessions

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Because of the recent recession in Country A most magazines published there have experienced decreases in advertising revenue, so much so that the survival of the most widely read magazines is in grave doubt. At the same time, however, more people in Country A are reading more magazines than ever before, and the number of financially successful magazines in Country A is greater than ever.

Which one of the following, if true, most helps to resole the apparent discrepancy in the information above?

(A) Most magazines reduce the amount they charge for advertisementâ€™s during a recession.

(B) The audience for a successful television show far exceeds the readership of even the most widely read magazine.

(C) Advertising is the main source of revenue only for the most widely read magazines; other magazines rely on circulation for their revenue.

(D) Because of the recession, people in Country A have cut back on magazine subscriptions and are reading borrowed magazines.

(E) More of the new general interest magazines that were launched this year in Country A have survived than survived in previous years.

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Director
Joined: 26 Sep 2005
Posts: 567

Kudos [?]: 25 [0], given: 0

Location: Munich,Germany

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09 Feb 2006, 22:29
C.

C says that the widely read mags rely on ads for revenue --> therefore, their survival is difficult.

C says that the other mags rely on circulation for their revenue--> explains why the number of mags with good financial health has increased.

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Manager
Joined: 01 Feb 2006
Posts: 98

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09 Feb 2006, 22:30
Between A & C. My choice is C.

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VP
Joined: 21 Sep 2003
Posts: 1057

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Location: USA

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09 Feb 2006, 22:33
C all the way!
_________________

"To dream anything that you want to dream, that is the beauty of the human mind. To do anything that you want to do, that is the strength of the human will. To trust yourself, to test your limits, that is the courage to succeed."

- Bernard Edmonds

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Senior Manager
Joined: 11 Nov 2005
Posts: 324

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Location: London

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10 Feb 2006, 15:35
C. seems okay.

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CEO
Joined: 17 Jul 2004
Posts: 3281

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10 Feb 2006, 18:11
C works - another source of funding explains the discrepancy

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VP
Joined: 29 Dec 2005
Posts: 1337

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10 Feb 2006, 19:44
nice one.

C explains the discripancy by expalining how more newspapers are financially sucessfull.

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Senior Manager
Joined: 22 Nov 2005
Posts: 474

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10 Feb 2006, 22:24
Well Well .... You guys are correct OA is C

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Current Student
Joined: 29 Jan 2005
Posts: 5201

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10 Feb 2006, 23:12
Late, but (C). All other answers can be effortlessly eliminated.

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10 Feb 2006, 23:12
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# Because of the recent recession in Country A most magazines

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