nikitamishra25 wrote:
Hi
nikitamishra25,
Let's try to find something that the noun
advantages in option C can refer to. There are three things before
abnormal profits:
1. no entry barriers
2. no exit barriers
3. a firm raising its prices above marginal cost
None of these three things is a good fit for
advantages. The first two are disadvantages for the existing firm, and if we assume that they are advantages for potential rivals, those rivals would have already entered the market. That is, the intended meaning is that there is some reason (
advantages, or better,
reason/
opportunity) for potential rivals to enter a market, but the first two characteristics are not new, and therefore, we don't expect them to
trigger market entry.
We can read the sentence like this: in a market with characteristics A and B, if a firm adopts strategy X (raising prices above marginal cost), an advantage will be created (
abnormal profits). This means that the only reason (trigger) in the sentence for potential rivals to enter the market is
abnormal profits.
Notice how I used the word
advantage to refer to
abnormal profits. You can take the same call: would you say "Our firm earns abnormal profits. This is an advantage." or would you say "Our firm earns abnormal profits. These are advantages."? We must go with the first one:
abnormal profits are an
advantage (we can't refer to
abnormal profits as "advantage
s"). Potential rivals will enter the market to take advantage of just one thing:
abnormal profits. This means that there is nothing for the plural noun
advantages in option C to refer to.