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# In Los Angeles, a political candidate who buys saturation

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Manager
Joined: 10 Feb 2012
Posts: 72

Kudos [?]: 111 [0], given: 41

Location: India
Concentration: Marketing, Strategy
GMAT 1: 640 Q48 V31
GPA: 3.45
WE: Marketing (Pharmaceuticals and Biotech)

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19 Mar 2012, 07:23
6
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Difficulty:

55% (hard)

Question Stats:

52% (00:54) correct 48% (01:01) wrong based on 705 sessions

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In Los Angeles, a political candidate who buys saturation radio advertising will get maximum name and recognition.

The statement above logically conveys which of the following?

A. Radio advertising is the most important factor in political campaigns in Los Angeles.
B. Maximum name recognition in Los Angeles will help a candidate to win a higher percentage of votes cast in the city.
C. Saturation radio advertising reaches every demographically distinct sector of the voting population of Los Angeles.
D. For maximum name recognition a candidate need not spend on media channels other than radio advertising.
E. A candidate's record of achievement in the Los Angeles area will do little to affect his or her name recognition there.
[Reveal] Spoiler: OA

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19 Mar 2012, 07:29
Cause -> Effect

For maximum name recognition a candidate need not spend on media channels other than radio advertising.

For the effect to occur the cause alone is enough.
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19 Mar 2012, 14:09
Clear D. Same reasoning as above.

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19 Mar 2012, 23:49
3
KUDOS
In Los Angeles, a political candidate who buys saturation radio advertising will get maximum name and recognition.

The statement above logically conveys which of the following?

A. Radio advertising is the most important factor in political campaigns in Los Angeles.
B. Maximum name recognition in Los Angeles will help a candidate to win a higher percentage of votes cast in the city.
C. Saturation radio advertising reaches every demographically distinct sector of the voting population of Los Angeles.
D. For maximum name recognition a candidate need not spend on media channels other than radio advertising.
E. A candidate's record of achievement in the Los Angeles area will do little to affect his or her name recognition there.

all parts in red are just new information not supported by the argument.
Only D remains.
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04 Dec 2013, 13:48
[quote="pratikbais"]In Los Angeles, a political candidate who buys saturation radio advertising will get maximum name and recognition.

The statement above logically conveys which of the following?

A. Radio advertising is the most important factor in political campaigns in Los Angeles.
B. Maximum name recognition in Los Angeles will help a candidate to win a higher percentage of votes cast in the city.
C. Saturation radio advertising reaches every demographically distinct sector of the voting population of Los Angeles.
D. For maximum name recognition a candidate need not spend on media channels other than radio advertising.
E. A candidate's record of achievement in the Los Angeles area will do little to affect his or her name recognition there.[/quote
Can some one please explain why the answer is D and not B ???

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Manager
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20 Jan 2014, 02:58
lindt123 wrote:
pratikbais wrote:
In Los Angeles, a political candidate who buys saturation radio advertising will get maximum name and recognition.

The statement above logically conveys which of the following?

A. Radio advertising is the most important factor in political campaigns in Los Angeles.
B. Maximum name recognition in Los Angeles will help a candidate to win a higher percentage of votes cast in the city.
C. Saturation radio advertising reaches every demographically distinct sector of the voting population of Los Angeles.
D. For maximum name recognition a candidate need not spend on media channels other than radio advertising.
E. A candidate's record of achievement in the Los Angeles area will do little to affect his or her name recognition there.[/quote
Can some one please explain why the answer is D and not B ???

The answer is not B because the question stem does not mention anything about votes. D is correct because if radio advertising gives maximum name and recognition then nothing else would hence it does not make logical sense to spend on other media channels.

Hope it helps. Please Kudos if you like the explanation .
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07 Dec 2014, 12:07
E is wrong because E mentioned "little" rather than "comparatively little than effect of radio advertisement" right?
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20 Oct 2016, 05:14
Hello from the GMAT Club VerbalBot!

Thanks to another GMAT Club member, I have just discovered this valuable topic, yet it had no discussion for over a year. I am now bumping it up - doing my job. I think you may find it valuable (esp those replies with Kudos).

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Intern
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20 Oct 2016, 09:51
1
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BOOKMARKED
pratikbais wrote:
In Los Angeles, a political candidate who buys saturation radio advertising will get maximum name and recognition.

The statement above logically conveys which of the following?

A. Radio advertising is the most important factor in political campaigns in Los Angeles.
B. Maximum name recognition in Los Angeles will help a candidate to win a higher percentage of votes cast in the city.
C. Saturation radio advertising reaches every demographically distinct sector of the voting population of Los Angeles.
D. For maximum name recognition a candidate need not spend on media channels other than radio advertising.
E. A candidate's record of achievement in the Los Angeles area will do little to affect his or her name recognition there.

A mathematical approach here. In mathematical logic there is a rule for logical deduction.

If A implies B the NOT B always implies NOT A.

So, in this question, if an answer was presented that not getting maximum name and recognition implies the candidate did not buy the saturation radio advertising, that would have been the best answer. However, we don't have that here. Also, note that this is an inference question. In inference question, the correct answer choice MUST BE TRUE. And outside information is usually not appreciated in inference questions. With this understanding, let's move on to the answer choices.

A. Radio advertising is the most important factor in political campaigns in Los Angeles. Outside information presented. The question mentions nothing about the relative importance of diff. factors. Hence Out of Scope.
B. Maximum name recognition in Los Angeles will help a candidate to win a higher percentage of votes cast in the city. Though this is logical in our common world, the question doesn't introduce any such information. Hence for the context of the passage, it is an OUTSIDE INFO. Hence incorrect.
C. Saturation radio advertising reaches every demographically distinct sector of the voting population of Los Angeles. Reach is not described, outside info, so eliminate it
D. For maximum name recognition a candidate need not spend on media channels other than radio advertising. Yes, this need not be true. The passage only mention one of the possibilities, but it doesn't say it is the only possibility. Hence it is a MUST BE TRUE Choice. And indeed the correct one.
E. A candidate's record of achievement in the Los Angeles area will do little to affect his or her name recognition there. The contribution to name and recognition is not discussed, hence can't be inferred

Hope this helps.

Cheers!
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Re: In Los Angeles, a political candidate who buys saturation   [#permalink] 20 Oct 2016, 09:51
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