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# It is illegal to advertise prescription medications in

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Senior Manager
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16 Sep 2012, 14:21
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15% (low)

Question Stats:

75% (02:07) correct 25% (01:28) wrong based on 118 sessions

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It is illegal to advertise prescription medications in Hedland except directly to physicians, either by mail or in medical journals. A proposed law would allow general advertising of prescription medications. Opponents object that the general population lacks the specialized knowledge to evaluate such advertisements and might ask their physicians for inappropriate medications. But since physicians have the final say as to whether to prescribe a medication for a patient, inappropriate prescriptions would not become more common.

Which of the following would it be most useful to establish in order to evaluate the argument?

(A) Whether advertising for prescription medications might alert patients to the existence of effective treatments for minor ailments that they had previously thought to be untreatable
(B) Whether some people might go to a physician for no reason other than to ask for a particular medication they have seen advertised
(C) Whether the proposed law requires prescription-medication advertisements directed to the general public to provide the same information as do advertisements directed to physicians
(D) Whether advertisements for prescription medications are currently an important source of information about newly available medications for physicians
(E) Whether physicians would give in to a patient's demand for a prescription medication chosen by the patient when the one originally prescribed by the physician fails to perform as desired
[Reveal] Spoiler: OA
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16 Sep 2012, 19:27
The argument says, boiling it down: "the ads might convince the patients, but they won't convince the doctors." From that, the argument concludes that doctors won't give out bad prescriptions because of the ads. E suggests the possibility that the patients might convince the doctors to make bad prescriptions, which is why it is an important question to evaluate in the context of the argument.

None of the other answer choices suggest reasons why doctors might issue bad prescriptions against their best judgment.
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16 Sep 2012, 21:35
The argument is evaluating whether inappropriate prescriptions would become more common.

(A) Whether advertising for prescription medications might alert patients to the existence of effective treatments for minor ailments that they had previously thought to be untreatable (The consumers awareness will not affect the physicians prescriptions, eliminate)
(B) Whether some people might go to a physician for no reason other than to ask for a particular medication they have seen advertised (Close, the physician might succumb to their patients will, not a very strong point but let us keep it for sometime)
(C) Whether the proposed law requires prescription-medication advertisements directed to the general public to provide the same information as do advertisements directed to physicians (Even if it is, it will not make any difference to the approach of physicians prescription, eliminate)
(D) Whether advertisements for prescription medications are currently an important source of information about newly available medications for physicians (Not relevant, eliminate)
(E) Whether physicians would give in to a patient's demand for a prescription medication chosen by the patient when the one originally prescribed by the physician fails to perform as desired (This is our answer, it states very clearly that the patient might force the physicians to make inappropriate prescriptions, stronger than B)

Hope this helps !

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02 Apr 2015, 07:05
Hello from the GMAT Club VerbalBot!

Thanks to another GMAT Club member, I have just discovered this valuable topic, yet it had no discussion for over a year. I am now bumping it up - doing my job. I think you may find it valuable (esp those replies with Kudos).

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Re: It is illegal to advertise prescription medications in   [#permalink] 02 Apr 2015, 07:05
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