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Re: Looking for some advice! Newbie to business school process [#permalink]
Thanks for the feedback, both the confidence boost and reality check of sorts. In synthesizing both of your comments my response is to embrace the brewery path and just make sure I can back it up - which I feel strongly that I can. Dbalks, I think you're right that instead of being intimidated by not being like the majority of MBA students I should see it as an advantage. It's just on me to make sure the admissions board also see's it as an advantage. JonAdmissionado, you make the point that I have to defend my ambition as a legitimate business endeavor not just as a cool hobby and that I'm not pursuing an MBA on a whim.

While I don't have much hard evidence of my entrepeneurial ability (unfortunately in the US it's illegal just about everywhere to sell beer unless it's through a distributor), I think I can craft an essay showcasing my entrepenerial spirit and drive. I don't have incredibly impressive leadership experience that I can point to, but I was President of my undergrad chapter of the American Institute of Architecture Students and as such attended leadership events through that organization, as well as instituting new programs at my school and bidding to host and subsequently running a regional student conference.

And I can definitely prove I know beer, and I know the industry. I don't think the statistics on starting a brewery are any worse than other start ups. I mean, I can throw around statistics and make impassioned arguments all day on why craft beer is a good investment - but should I sound like I'm writing a business plan in my essay?

Thanks!
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Re: Looking for some advice! Newbie to business school process [#permalink]
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danibabs wrote:
(unfortunately in the US it's illegal just about everywhere to sell beer unless it's through a distributor)


Ohh! you can get a great story here, about your cabin in the woods, and the dangers of beer-running, Dukes of Hazard style
:)

danibabs wrote:
And I can definitely prove I know beer, and I know the industry. I don't think the statistics on starting a brewery are any worse than other start ups. I mean, I can throw around statistics and make impassioned arguments all day on why craft beer is a good investment - but should I sound like I'm writing a business plan in my essay?

Thanks!


This is good. And a good start. If for example, they feel that you have already a very solid business plan developed, this also makes things more realistic... This says "It's not just an idea, but I've worked on this for two years.. I've ran taste tests... I've conducting marketing studies... negotiating with distributers.." etc. To show that your beer knowledge is not just in drinking it!
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Re: Looking for some advice! Newbie to business school process [#permalink]

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