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# Market research has shown that the newest model of E-Phone

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Manhattan Prep Instructor
Joined: 22 Mar 2011
Posts: 1148

Kudos [?]: 1263 [2], given: 30

Re: Market research has shown that the newest model of E-Phone [#permalink]

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29 Dec 2015, 02:53
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Difficulty:

65% (hard)

Question Stats:

49% (01:07) correct 51% (01:08) wrong based on 195 sessions

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sytabish, it's not necessary that both parts of the comparison use "due to." The parallel markers here are just "not . . . but." As long as the two items after the markers both work the same way, they don't have to be the same words. We could say either of these:

The new model gained popularity due to technical superiority.
The new model gained popularity through innovative design.

So we can compare the two:

The new model gained popularity not due to technical superiority but through innovative design.

I'm not sure why people pay so much attention to "due to" and attach so many rules to it. It's simply a phrase meaning "resulting from." We can certainly use it after a clause: The new phone gained popularity. This popularity resulted from (or, in this sentence, didn't result from) technical superiority. There's no flaw there.
[Reveal] Spoiler: OA

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Dmitry Farber | Manhattan GMAT Instructor | New York

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Kudos [?]: 1263 [2], given: 30

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Joined: 02 May 2014
Posts: 116

Kudos [?]: 63 [0], given: 475

Schools: ESADE '16, HKU'16, SMU '16
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29 Dec 2015, 04:52
DmitryFarber wrote:
sytabish, it's not necessary that both parts of the comparison use "due to." The parallel markers here are just "not . . . but." As long as the two items after the markers both work the same way, they don't have to be the same words. We could say either of these:

The new model gained popularity due to technical superiority.
The new model gained popularity through innovative design.

So we can compare the two:

The new model gained popularity not due to technical superiority but through innovative design.

I'm not sure why people pay so much attention to "due to" and attach so many rules to it. It's simply a phrase meaning "resulting from." We can certainly use it after a clause: The new phone gained popularity. This popularity resulted from (or, in this sentence, didn't result from) technical superiority. There's no flaw there.

Hi DmitryFarber,
Thanks for the clarification!

Kudos [?]: 63 [0], given: 475

Jamboree GMAT Instructor
Status: GMAT Expert
Affiliations: Jamboree Education Pvt Ltd
Joined: 15 Jul 2015
Posts: 284

Kudos [?]: 324 [0], given: 1

Location: India
Re: Market research has shown that the newest model of E-Phone [#permalink]

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03 Jan 2016, 00:28
Hi newyork2012,

In the given example - "Due to" is not followed by clause. It is followed by phrase. (group of words).

Understand the meaning of the sentence to determine the rules. In this sentence, the reasons of gainig popurality is highlighted using "Not X But Y " parallel marker. Thus, we use the mentioned structure of A.

Also, in order to check "Due to" in a sentence - replace "Due to" by Caused By and check if the sentence makes sense.

Technically - Due to is an adjectival phrase.

Hope this helps.
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Aryama Dutta Saikia
Jamboree Education Pvt. Ltd.

Kudos [?]: 324 [0], given: 1

Re: Market research has shown that the newest model of E-Phone   [#permalink] 03 Jan 2016, 00:28
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