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Much research has been devoted to investigating what motivates consu

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Re: Much research has been devoted to investigating what motivates consu  [#permalink]

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New post 21 Aug 2018, 01:49
bpdulog wrote:
Can someone explain why Q3 is E and not A?


First lets look at the structure of the passage:
Topic: factors affecting y consumers try new products
P1: (the main idea is right in the first sentence) what motivates ppl to try new products
Previous research states sth -> some conclude sth, others report sth else -> Reason to resolve the conflict
P2: another factor - credibility
However, sth
Author's pov: these conflicting findings...
Tone: neutral/indifferent/disinterest

I'm sure B,C,D are easy to be eliminated. Choice A is tempting because it pertains to 'why consumers try new products', but the first part is incorrect because first of all it does not 'challenge' anything, it simply lists down all the research & their findings; secondly the 'implications of previous research' is not mentioned in the passage. Say, if I were to write an outline for this answer, I would begin with introducing the previous research, then their implications and start asking some questions regarding those implications. I would even go further by addressing my point of view that hey I'm not sure your implications are cool enough & blah blah (of course GMAT's tone is mostly neutral, I'm just giving an example :)
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New post 21 Sep 2018, 08:12
4/4, time taken 7:14 including for reading passage
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New post 05 Oct 2018, 15:38
Got 4/4 correct in 9:48 min including 3:30 min to read the passage!
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New post 14 Oct 2018, 11:20
bpdulog wrote:
Can someone explain why Q3 is E and not A?


A is Incorrect – Nowhere in the passage have any findings been challenged or questioned, even when there is a conflict between them. Rather the conflict has been explained.

E is correct as the passage discusses the factors as indicated by various researches, that influence a consumer’s decision to try out a new advertised product.
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New post 06 Mar 2019, 07:14
8 mins 11 sec
3 out of 4 correct
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New post 10 Mar 2019, 16:23
I am trying to figure out why choice E is not valid on the second question.
The passage says: "source credibility may interact with price in a subtle way to affect consumers’ judgments"
Can it not be inferred that the price is the smaller variable in the equation than the source credibility?
How do you know that this research is telling that price and source credibility are equally responsible?
Choice C would've made a great choice if the passage didn't have the word "subtle".

Does it make sense? Or am I overthinking this?
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New post 24 Mar 2019, 08:52
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sumert wrote:
I am trying to figure out why choice E is not valid on the second question.
The passage says: "source credibility may interact with price in a subtle way to affect consumers’ judgments"
Can it not be inferred that the price is the smaller variable in the equation than the source credibility?
How do you know that this research is telling that price and source credibility are equally responsible?
Choice C would've made a great choice if the passage didn't have the word "subtle".

Does it make sense? Or am I overthinking this?
mikemcgarry GMATNinja ?

Take another look at the exact wording of the relevant piece of the passage:
Quote:
past research suggests that the relationship between source credibility and perceived performance risk may be more complex: source credibility may interact with price in a subtle way to affect consumers’ judgments of the performance risk associated with an advertised product.

From this, we know that the "past research" suggests that two factors (source credibility and price) interact with each other in a "subtle way," and that this interaction affects consumers' judgments about performance risk.

Question #2 asks us what this "past research" suggests about perceived performance risk.

Now take another look at answer choice (E):
Quote:
E. The price of a particular advertised product may have less impact than the manufacturer’s credibility on consumers’ assessment of the performance risk associated with that product.

As explained above, the "past research" shows that source credibility and price interact with each other and that this interaction affects consumers' perception about performance risk. However, it does not suggest that price has less impact than source credibility.

In your analysis, you asked "How do you know that this research is telling that price and source credibility are equally responsible?" We actually don't know that they are equally responsible -- with only the information in the passage, either of the two factors could be more responsible, or they could be equally responsible. However, to eliminate (E) we don't need to prove that they are equally responsible. We just need to show that the "past research" doesn't specifically suggest that price has less impact than the manufacturer's credibility. For this reason, (E) is out.

Let's look at (C):
Quote:
C. Consumers’ perception of the performance risk associated with a new product being advertised may be influenced by an interplay between the product’s price and the manufacturer’s credibility.

This answer choice closely mirrors the wording in the passage. The word "subtle" in the passage just gives additional information about the exact nature of the interaction between the two factors. The research definitely suggests that consumers' perception of performance risk may be influenced by an interplay between price and the credibility of the manufacturer, so (C) is our answer for question #2.

I hope this helps!
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Re: Much research has been devoted to investigating what motivates consu  [#permalink]

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New post 04 Jun 2019, 14:42
2:30 mins to read the passage
7 mins to solve overall.
Last question alone took 2 mins to solve
All correct
Still not a great performance from my side
A 30 line passage should take no more than 1:45 to read
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Re: Much research has been devoted to investigating what motivates consu   [#permalink] 04 Jun 2019, 14:42

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