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[#permalink]
I'd be more than happy to give you the elevator pitch:

Your MBA Game Plan (YMGP) focuses on assisting the applicant in developing his/her strategy for crafting the optimal application package. Most books simply tell you about each application component and provide some examples to help you fill them out.

YMGP is all about showing readers how to differentiate themselves from candidates with similar backgrounds as well as how to establish fit with their target schools. This is all accomplished by developing an "application game plan". Helping the applicant develop that game plan is the goal of the book.

You'll note that the book is purposefully shorter than most out of the market. We only include what the market said was "value-added". I.e., everything you need and nothing you don't.

Click on the link if you want to check out the book's table of contents: https://www.mbagameplan.com/BookInfo.htm
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Omari:
Just a follow question: I clicked on your table of contents and you've presented live-links of the univs along with the a classification of each University's essay questions (e.g. Personal Philosophy, Personal Evaluation, etc. etc).
While the questions maybe different each year (for e.g. though you wrote the book last year i'm guessing the principles/what each school is looking for is still pertinent/applicable this year too, correct?).
Am i correct in saying in your book you provide the guideline/framework for each essay question for each univ (e.g. what are they looking for when the ask this question ,etc, etc) though the questions have changed since last year, correct?
If so this will be of great value add to me.

regards
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[#permalink]
We wrote the book to be "timeless". In other words we didn't write it for a specific year -- the prinicples we discuss will always apply (unless the application process changes drastically).

To answer your question more specifically... We provide guidelines / frameworks for each essay category. This is accompanied by examples of questions that fall into that category and then an example of a good essay that falls under that category with accompanying commentary. You will find that every essay you come across falls into one of the categories discussed, which makes principles applicable year in and year out.
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[#permalink]

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