Check GMAT Club Decision Tracker for the Latest School Decision Releases https://gmatclub.com/AppTrack

 It is currently 24 May 2017, 12:25

### GMAT Club Daily Prep

#### Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.

Customized
for You

we will pick new questions that match your level based on your Timer History

Track

every week, we’ll send you an estimated GMAT score based on your performance

Practice
Pays

we will pick new questions that match your level based on your Timer History

# Events & Promotions

###### Events & Promotions in June
Open Detailed Calendar

# Paper&Print is a chain of British stores selling

Author Message
TAGS:

### Hide Tags

Intern
Status: Looking for High GMAT Score
Joined: 19 May 2012
Posts: 36
Location: India
Concentration: Strategy, Marketing
WE: Marketing (Internet and New Media)
Followers: 0

Kudos [?]: 6 [0], given: 58

Re: Paper&Print is a chain of British stores selling [#permalink]

### Show Tags

20 Jun 2012, 08:20
UFF got wrong did not observe "many"
_________________

“The best time to plant a tree was 20 years ago. The second best time is now.” – Chinese Proverb

Senior Manager
Joined: 15 Sep 2009
Posts: 268
Followers: 11

Kudos [?]: 73 [0], given: 6

Re: Paper&Print is a chain of British stores selling [#permalink]

### Show Tags

02 Jul 2012, 10:27
Straight B.

Classic case of the greedy and imprudent farmer who dissected his golden goose in search of more gold from his "cash cow" (nice pun, eh?).

The retailer is making the mistake of shelving its flagship product (magazines) in favor of items (books and stationery) for which the retailer is less heralded. Not a smart move, Blighty--expect your bottomline to take a hit if you carry on, me matey.

Cheers,
Der alte Fritz.
_________________

+1 Kudos me - I'm half Irish, half Prussian.

Intern
Joined: 24 Jan 2011
Posts: 6
Followers: 0

Kudos [?]: 3 [0], given: 1

Re: Paper&Print is a chain of British stores selling [#permalink]

### Show Tags

13 Sep 2012, 05:10
Note that we can't rule out choices simply saying that they are irrelevant to the issue at hand. The reason is because all the answer choices will bring in a context that is outside the scope of the argument in case of Weaken/Strengthen/Paradox/Assumption/Evaluate question types.
Saying that an answer choice is simply irrelevant is very much misleading to people who chose the choice as incorrect answer.

Reason why (D) does not fit into the picture, because it's already accounted for in the argument. It doesn't weaken the argument's conclusion in nay way because we already know that A publisher selling the books or magazines via a retail chain, accounts for 75% of the Marked price of the magazines and the rest 25% goes to the retailer.
When a consumer subscribes a magazine, he/she directly buys the magazine from the publisher. So in that case naturally the consumers would pay less on marked price, rather when they purchase the same magazines from the retailer's chain store, where the publishers increase the Marked price to account for 25% of the retailer's share.

So this choice doesn't weaken the argument anyway.
A good way to master CR, is to know the reason why an answer choice is relevant to the argument and if not - why?

Thanks
Prashant
Senior Manager
Joined: 13 Aug 2012
Posts: 464
Concentration: Marketing, Finance
GPA: 3.23
Followers: 26

Kudos [?]: 466 [1] , given: 11

Re: Paper&Print is a chain of British stores selling [#permalink]

### Show Tags

26 Jan 2013, 01:41
1
KUDOS
Plan to increase profits: Devote more shelf to books and stationery ; Remove magazines

(A) Recently magazine publishers, seeking to increase share in competitive sectors of the market, have been competitively cutting the retail prices of some of the largest circulation magazines.
Magazines have gone cheaper = means less revenue for the store. We are looking for a WEAKENER of the plan.

(B) In market research surveys, few consumers identify Paper&Print as a book or stationery store but many recognize and value the broad range of magazines it carries.
Trademark of the store is the magazines... This made them pretty known... This is WEAKENING the plan...

(C) The publisher's share of a magazine's retail price is 50 percent, and the publisher also retains all of the magazine's advertising revenue.
the store gets 25% that's all that matters... this is neutral...

(D) Consumers who subscribe to a magazine generally pay less per issue than they would if they bought the magazine through a retail outlet such as Paper&Print.
Cheaper at Paper&Print = means the plan is a good thing = NOT A WEAKENER...

(E) Some of Paper& Print's locations are in small towns and represent the only retail outlet for books within the community.[/quote]
Known for books = STRENGTHENS the PLAN

_________________

Impossible is nothing to God.

Manager
Joined: 03 Aug 2012
Posts: 101
Concentration: Operations, General Management
GMAT 1: 740 Q50 V40
GPA: 3.85
WE: Analyst (Consulting)
Followers: 4

Kudos [?]: 40 [0], given: 8

Re: Paper&Print is a chain of British stores selling [#permalink]

### Show Tags

02 Jul 2013, 05:16
B should be the answer because if the store has magazine centric store, then number of people visiting the store for magazines would be lot more higher; lower number of magazines would reduce those revenues.
Intern
Joined: 13 Dec 2012
Posts: 4
Location: United States
GMAT Date: 07-05-2013
GPA: 3.78
WE: Engineering (Energy and Utilities)
Followers: 0

Kudos [?]: 5 [0], given: 31

Re: Paper&Print is a chain of British stores selling [#permalink]

### Show Tags

02 Jul 2013, 20:37
B for me...
Just wanna say...GMAT CR Bible works!!!
Senior Manager
Joined: 04 May 2013
Posts: 355
Location: India
Concentration: Operations, Human Resources
Schools: XLRI GM"18
GPA: 4
WE: Human Resources (Human Resources)
Followers: 3

Kudos [?]: 126 [0], given: 70

Re: Paper&Print is a chain of British stores selling [#permalink]

### Show Tags

03 Feb 2014, 11:09
CLEAR "B".....

(B) In market research surveys, few consumers identify Paper&Print as a book or stationery store but many recognize and value the broad range of magazines it carries.

IF CONSUMERS DON'T SEE PAPER AND PRINT AS A BOOK STORE, BY STUFFING MORE BOOKS --SALE AND HENCE PROFIT WONT INCREASE....
INSTEAD MORE MAGAZINES WILL ENSURE MORE CIRCULATION/SALE AND MORE PROFIT....
.
Intern
Joined: 29 Jul 2014
Posts: 3
Followers: 0

Kudos [?]: 0 [0], given: 0

Re: Paper&Print is a chain of British stores selling [#permalink]

### Show Tags

05 Aug 2014, 13:59
I choose A since the price of magazine is decided by publisher, the store's plan would make the store lose less money.
B, I think it also makes sense, but I prefer A.
Intern
Joined: 28 Jun 2015
Posts: 48
Location: United States
GMAT 1: 610 Q49 V27
GPA: 2.5
WE: Project Management (Telecommunications)
Followers: 0

Kudos [?]: 8 [0], given: 42

Re: Paper&Print is a chain of British stores selling [#permalink]

### Show Tags

25 Jan 2016, 08:30
Since most answers are irrelevant, B is a "better" one not best one.
Re: Paper&Print is a chain of British stores selling   [#permalink] 25 Jan 2016, 08:30

Go to page   Previous    1   2   [ 29 posts ]

Similar topics Replies Last post
Similar
Topics:
1 Bamboo is a chain of American stores selling Bamboo sprouts 1 02 Apr 2017, 04:29
Bamboo is a chain of American stores selling Bamboo sprouts 1 02 Apr 2017, 06:46
Advanced CR: Paper & Print is a chain of British stores 2 03 Jul 2015, 12:59
Advanced CR: Paper & Print is a chain of British stores 1 02 Jul 2015, 20:33
1 Child s World, a chain of toy stores, has relied on a 12 17 Jul 2016, 13:50
Display posts from previous: Sort by