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Program for Product development?

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Senior Manager
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Program for Product development? [#permalink]

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New post 11 Sep 2005, 14:30
What area of emphasis would product development go under?
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New post 11 Sep 2005, 17:48
Marketing with a bit of Business Strategy
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New post 11 Sep 2005, 17:53
Tyr wrote:
Marketing with a bit of Business Strategy


What schools do you think have a good program for that?
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New post 11 Sep 2005, 22:30
I can think of a few programs to consider for Product Development

1) Carnegie Mellon Integrated Product Devlpmnt Track
http://business.tepper.cmu.edu/default.aspx?id=142619

2) BYU PD Track as well as joint degree
http://marriottschool.byu.edu/mba/curriculum/tracks.cfm

3) Penn State (Smeal)
http://www.smeal.psu.edu/mba/market.html

Product Development can include a number of domains including (inter alia) Marketing, Operations Management, and Strategy. Most of the major MBA schools list at least one course in Product Development.
  [#permalink] 11 Sep 2005, 22:30
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Program for Product development?

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