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# RELAX! Top B School Students have fun too! VIRAL VID

Author Message
Manager
Joined: 03 Feb 2010
Posts: 68

Kudos [?]: 149 [0], given: 4

RELAX! Top B School Students have fun too! VIRAL VID [#permalink]

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16 Apr 2012, 12:46
RELAX! B-School will be a time where you experience great pain, pleasure, happiness, sadness and of course...FUN!

Top B-School students made a parody video for their Strategic Uses of Information Technology Class- A class focused on strategic viral marketing.

They were posed with the challenge to promote Tepper in creative ways and gain viral support.

Check it out!

Kudos [?]: 149 [0], given: 4

Current Student
Joined: 30 Mar 2012
Posts: 141

Kudos [?]: 11 [0], given: 14

Location: United States (TX)
Concentration: Strategy, Finance
GMAT 1: 670 Q45 V38
GPA: 2.64
WE: Supply Chain Management (Consumer Electronics)
Re: RELAX! Top B School Students have fun too! VIRAL VID [#permalink]

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17 Apr 2012, 02:10
eh... I don't know. I'm all about viral marketing and for the most party it's fun, but this one didn't really struck a chord for me. Seems like the students had fun though.
_________________

Don't let a low GPA destroy your dreams of a business education.

Kudos [?]: 11 [0], given: 14

Manager
Joined: 30 Nov 2010
Posts: 134

Kudos [?]: 20 [0], given: 13

Location: United States (IL)
GMAT 1: 720 Q48 V41
WE: Management Consulting (Consulting)
Re: RELAX! Top B School Students have fun too! VIRAL VID [#permalink]

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17 Apr 2012, 11:48
jxatrillion wrote:
eh... I don't know. I'm all about viral marketing and for the most party it's fun, but this one didn't really struck a chord for me. Seems like the students had fun though.

I agree with this. There was nothing viral about it - seems like any other Follies video parodying a song that isn't even that popular any more.

Kudos [?]: 20 [0], given: 13

Manager
Joined: 03 Feb 2010
Posts: 68

Kudos [?]: 149 [0], given: 4

Re: RELAX! Top B School Students have fun too! VIRAL VID [#permalink]

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28 Apr 2012, 12:15
The point was to make the video viral.

First step- create a concept that has the potential to go viral. A task that is much harder than you think.

Second- create your video off a vision

Third- Take every necessary step to make your video go viral using the concepts of the class.

Their video has already gotten over 2000 views, which is quite impressive considering they have a class under 400.

The point was to have fun making an innovative video that shed a positive light on the school. I think they accomplished that task well.

Kudos [?]: 149 [0], given: 4

Intern
Joined: 05 Jun 2012
Posts: 7

Kudos [?]: [0], given: 6

Re: RELAX! Top B School Students have fun too! VIRAL VID [#permalink]

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25 May 2013, 02:46
That was weird.

Kudos [?]: [0], given: 6

Re: RELAX! Top B School Students have fun too! VIRAL VID   [#permalink] 25 May 2013, 02:46
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