It is currently 14 Dec 2017, 15:02

Close

GMAT Club Daily Prep

Thank you for using the timer - this advanced tool can estimate your performance and suggest more practice questions. We have subscribed you to Daily Prep Questions via email.

Customized
for You

we will pick new questions that match your level based on your Timer History

Track
Your Progress

every week, we’ll send you an estimated GMAT score based on your performance

Practice
Pays

we will pick new questions that match your level based on your Timer History

Not interested in getting valuable practice questions and articles delivered to your email? No problem, unsubscribe here.

Close

Request Expert Reply

Confirm Cancel

Events & Promotions

Events & Promotions in June
Open Detailed Calendar

Singing in the Rain Umbrella Corp. plans to institute

  new topic post reply Question banks Downloads My Bookmarks Reviews Important topics  
Author Message
TAGS:

Hide Tags

1 KUDOS received
Board of Directors
User avatar
D
Status: Aiming MBA
Joined: 18 Jul 2015
Posts: 2865

Kudos [?]: 972 [1], given: 71

Location: India
Concentration: Healthcare, Technology
GPA: 3.65
WE: Information Technology (Health Care)
Premium Member Reviews Badge
Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 20 Aug 2016, 22:59
1
This post received
KUDOS
1
This post was
BOOKMARKED
abrakadabra21 wrote:
Singing in the Rain Umbrella Corp. plans to institute a marketing campaign in
which it sells umbrellas at the exits of subway stations during rainy weather. The
umbrellas will be sold at a price that is slightly higher than normal. The company
thinks the sales of these higher - priced umbrellas will be greater than normal
sales of umbrellas,
because the purchasers of these umbrellas will be forced to
buy them if they do not want to get wet.

IT assumes that
1> Passengers of subway stations are not carrying the umbrella already
2> There is no other alternative such as raincoat that they prefer.

The author assumes which of the following about the purchasers of the umbrellas
in predicting the sales of the umbrellas?

A. Customers who do not feel immediate pressure to purchase will
not do so.

Negate :- Customers who do not feel immediate pressure to purchase will
do so.
Ok, then good, sales will rise. How come it is breaking the conclusion.

E. Most potential customers of Singing in the Rain’s higher priced
umbrellas will not have acquired an umbrella previously. :- Previously refers to their current situation???? They might have acquired umbrella previously but are they carrying it right now.??


Negate A as Customers who do feel immediate pressure to purchase will not do so.( Or Even after the pressure they are not going to buy the umbrella.) ,Hence conclusion is weakened.

E is wrong because even if they have bought the umbrellas, they might not be carrying it or we don;t know how previous it is. may be 10 years or 20 years. :-D

Hence, A is the correct answer.
_________________

How I improved from V21 to V40! ?

Kudos [?]: 972 [1], given: 71

Intern
Intern
avatar
Joined: 13 Mar 2014
Posts: 1

Kudos [?]: [0], given: 0

Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 23 Aug 2016, 19:48
Shouldn't the negation of A read as " Customers who feel immediate pressure to purchase will
not do so." That would weaken the conclusion, thus making it the correct assumption.

Kudos [?]: [0], given: 0

Expert Post
2 KUDOS received
Verbal Expert
User avatar
S
Joined: 14 Dec 2013
Posts: 3227

Kudos [?]: 3639 [2], given: 22

Location: Germany
Schools: HHL Leipzig
GMAT 1: 780 Q50 V47
WE: Corporate Finance (Pharmaceuticals and Biotech)
GMAT ToolKit User Premium Member Reviews Badge
Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 24 Aug 2016, 14:22
2
This post received
KUDOS
Expert's post
lash213 wrote:
Shouldn't the negation of A read as " Customers who feel immediate pressure to purchase will
not do so." That would weaken the conclusion, thus making it the correct assumption.


No,this is not the negation - the verb needs to be negated, not the subject modifier. The negation of "I play football" is "I don't play football", not "Others (whoever is not me) play football."

The negative of A thus becomes:
Customers who do not feel immediate pressure to purchase will do so.

I do not see why this would break down the argument because the argument is about people who feel the emergency - this option is out of scope.

In my view E is much better than A - negating E:
Most potential customers of Singing in the Rain’s higher priced umbrellas will have acquired an umbrella previously.

This implies that most potential customers no longer require to buy a new umbrella and hence the plan of the company would fail. E should be the answer.

Kudos [?]: 3639 [2], given: 22

Manager
Manager
User avatar
S
Joined: 23 Jan 2016
Posts: 218

Kudos [?]: 25 [0], given: 510

Location: India
GPA: 3.2
GMAT ToolKit User Premium Member
Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 05 Mar 2017, 05:14
A looks like a case of mistaken negation (powerscore). What is the source of this question?

Kudos [?]: 25 [0], given: 510

Manager
Manager
User avatar
S
Joined: 14 Jul 2016
Posts: 57

Kudos [?]: 15 [0], given: 17

Location: India
Concentration: Strategy, Marketing
Schools: AGSM '20 (A)
GMAT 1: 650 Q48 V31
GPA: 3.5
WE: Analyst (Computer Software)
Reviews Badge
Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 05 Mar 2017, 07:56
veenu08 wrote:
Singing in the Rain Umbrella Corp. plans to institute a marketing campaign in
which it sells umbrellas at the exits of subway stations during rainy weather. The
umbrellas will be sold at a price that is slightly higher than normal. The company
thinks the sales of these higher - priced umbrellas will be greater than normal
sales of umbrellas, because the purchasers of these umbrellas will be forced to
buy them if they do not want to get wet.

The author assumes which of the following about the purchasers of the umbrellas
in predicting the sales of the umbrellas?

A. Customers who do not feel immediate pressure to purchase will
not do so.
B. Normally priced umbrellas are not profitable for singing in the
Rain Umbrellas Corp.
C. Very few people buy Singing in the Rain’s normally priced
umbrellas.
D. Singing in the Rain Umbrellas Corp. will have to stop selling
normally priced umbrellas when it starts selling higher priced
umbrellas.
E. Most potential customers of Singing in the Rain’s higher priced
umbrellas will not have acquired an umbrella previously.

Confused between
[Reveal] Spoiler:
A and E

The author does not have to assume that 'Customers who do not feel immediate pressure to purchase will not do so.' E is apt in this situation.

Kudos [?]: 15 [0], given: 17

2 KUDOS received
Manager
Manager
avatar
S
Joined: 26 Jan 2016
Posts: 90

Kudos [?]: 40 [2], given: 29

Location: India
GMAT 1: 690 Q49 V36
GPA: 3.01
Reviews Badge
Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 08 Jun 2017, 01:33
2
This post received
KUDOS
3
This post was
BOOKMARKED
It should be A, because all other options are out of scope

Kudos [?]: 40 [2], given: 29

3 KUDOS received
Director
Director
User avatar
P
Joined: 28 Mar 2017
Posts: 695

Kudos [?]: 167 [3], given: 138

Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 10 Jun 2017, 13:59
3
This post received
KUDOS
veenu08 wrote:
Singing in the Rain Umbrella Corp. plans to institute a marketing campaign in which it sells umbrellas at the exits of subway stations during rainy weather. The umbrellas will be sold at a price that is slightly higher than normal. The company thinks the sales of these higher - priced umbrellas will be greater than normal sales of umbrellas, because the purchasers of these umbrellas will be forced to buy them if they do not want to get wet.

The author assumes which of the following about the purchasers of the umbrellas in predicting the sales of the umbrellas?

A. Customers who do not feel immediate pressure to purchase will not do so.

B. Normally priced umbrellas are not profitable for singing in the Rain Umbrellas Corp.

C. Very few people buy Singing in the Rain’s normally priced umbrellas.

D. Singing in the Rain Umbrellas Corp. will have to stop selling normally priced umbrellas when it starts selling higher priced
umbrellas.

E. Most potential customers of Singing in the Rain’s higher priced umbrellas will not have acquired an umbrella previously.

[Reveal] Spoiler:
Confused between A and E


I find most of the people writting WRONG negation of the option A.

People are negating by saying that "Customers who do not feel immediate pressure to purchase will not do so." which is wrong.

Correct negation will be negating the MAIN VERB of the option. So the appropriate negation should be:
"Customers who do not feel immediate pressure to purchase will not do so."

This statement supports the conclusion instead of weakening it. OPTION "A" CAN NEVER BE CORRECT.
I am open to a debate on this.

Answer should be "E".
_________________

Kudos if my post helps!

Helpful links:
1. e-GMAT's ALL SC Compilation
2. LSAT RC compilation
3. Actual LSAT CR collection by Broal
4. QOTD RC (Carcass)
5. Challange OG RC

Kudos [?]: 167 [3], given: 138

1 KUDOS received
Intern
Intern
avatar
B
Joined: 08 Apr 2017
Posts: 3

Kudos [?]: 1 [1], given: 6

Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 10 Jun 2017, 20:42
1
This post received
KUDOS
Please explain how A is the answer.

Kudos [?]: 1 [1], given: 6

1 KUDOS received
Intern
Intern
avatar
B
Joined: 28 Sep 2016
Posts: 19

Kudos [?]: 7 [1], given: 34

Premium Member
Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 16 Jun 2017, 13:52
1
This post received
KUDOS
sayantanc2k wrote:
lash213 wrote:
Shouldn't the negation of A read as " Customers who feel immediate pressure to purchase will
not do so." That would weaken the conclusion, thus making it the correct assumption.


No,this is not the negation - the verb needs to be negated, not the subject modifier. The negation of "I play football" is "I don't play football", not "Others (whoever is not me) play football."

The negative of A thus becomes:
Customers who do not feel immediate pressure to purchase will do so.

I do not see why this would break down the argument because the argument is about people who feel the emergency - this option is out of scope.

In my view E is much better than A - negating E:
Most potential customers of Singing in the Rain’s higher priced umbrellas will have acquired an umbrella previously.

This implies that most potential customers no longer require to buy a new umbrella and hence the plan of the company would fail. E should be the answer.


Hi,

Thanks for the Insight.. It helped to Understand the concept on how to negate.

But Why didn't you negate the first part of the sentence and negated only the second part, The first part also has the verb "Feel"

Wont the Negation be "Customers who feel immediate pressure to purchase will do so" is the correct negation?

Kudos [?]: 7 [1], given: 34

Director
Director
User avatar
P
Joined: 28 Mar 2017
Posts: 695

Kudos [?]: 167 [0], given: 138

Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 16 Jun 2017, 23:50
joepc wrote:

Hi,

Thanks for the Insight.. It helped to Understand the concept on how to negate.

But Why didn't you negate the first part of the sentence and negated only the second part, The first part also has the verb "Feel"

Wont the Negation be "Customers who feel immediate pressure to purchase will do so" is the correct negation?


Like i said earlier in my post, negation means to reverse the MAIN verb of the sentence. We need not negate each and every word available. Just because "not" is used as a word for negation it doesn't mean all the "not" available should be reversed.

If u see this particular sentence, if u remove "do not" then it will change the intended meaning.

Right now it caters to the customers who do not feel pressure, but if u remove do not you are catering to a different class of people "customers who feel immediate pressure". which is WRONG.

Always negate the main verb.

Hope that helps.
_________________

Kudos if my post helps!

Helpful links:
1. e-GMAT's ALL SC Compilation
2. LSAT RC compilation
3. Actual LSAT CR collection by Broal
4. QOTD RC (Carcass)
5. Challange OG RC

Kudos [?]: 167 [0], given: 138

VP
VP
avatar
S
Joined: 12 Dec 2016
Posts: 1354

Kudos [?]: 47 [0], given: 1410

Location: United States
GMAT 1: 700 Q49 V33
GPA: 3.64
GMAT ToolKit User Premium Member
Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 17 Jun 2017, 01:33
A is indeed the winner. Why? It is because E talks about sth that are quite irrelevant
1/ potential customers => who are potential customers?
2/ even if potential customers already purchase umbrellas in previous times, customers still buy if there are pressures to buy, and in this case, the pressure is an imminent rain.

Kudos [?]: 47 [0], given: 1410

Director
Director
User avatar
P
Joined: 28 Mar 2017
Posts: 695

Kudos [?]: 167 [0], given: 138

Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 17 Jun 2017, 02:09
chesstitans wrote:
A is indeed the winner. Why? It is because E talks about sth that are quite irrelevant
1/ potential customers => who are potential customers?
2/ even if potential customers already purchase umbrellas in previous times, customers still buy if there are pressures to buy, and in this case, the pressure is an imminent rain.

On the same line i can argue that as per option "A" we know nothing about the people who are under pressure. They may or may not buy. The argument simply states "PURCHASERS", these people can be under pressure or not, can be potential customers or not. We know nothing about the nature of these people.

Plus simple way out, negate option "A"; it strengthens the argument on negation. A can never be correct.
_________________

Kudos if my post helps!

Helpful links:
1. e-GMAT's ALL SC Compilation
2. LSAT RC compilation
3. Actual LSAT CR collection by Broal
4. QOTD RC (Carcass)
5. Challange OG RC

Kudos [?]: 167 [0], given: 138

Director
Director
User avatar
P
Joined: 28 Mar 2017
Posts: 695

Kudos [?]: 167 [0], given: 138

Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 17 Jun 2017, 02:10
sriamlan wrote:
It should be A, because all other options are out of scope


What do you mean by out of scope? no point in writing just the option that u think is correct. Explaining your thoughts will help both you and others.
_________________

Kudos if my post helps!

Helpful links:
1. e-GMAT's ALL SC Compilation
2. LSAT RC compilation
3. Actual LSAT CR collection by Broal
4. QOTD RC (Carcass)
5. Challange OG RC

Kudos [?]: 167 [0], given: 138

VP
VP
avatar
S
Joined: 12 Dec 2016
Posts: 1354

Kudos [?]: 47 [0], given: 1410

Location: United States
GMAT 1: 700 Q49 V33
GPA: 3.64
GMAT ToolKit User Premium Member
Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 17 Jun 2017, 18:21
gmatexam439 wrote:
chesstitans wrote:
A is indeed the winner. Why? It is because E talks about sth that are quite irrelevant
1/ potential customers => who are potential customers?
2/ even if potential customers already purchase umbrellas in previous times, customers still buy if there are pressures to buy, and in this case, the pressure is an imminent rain.

On the same line i can argue that as per option "A" we know nothing about the people who are under pressure. They may or may not buy. The argument simply states "PURCHASERS", these people can be under pressure or not, can be potential customers or not. We know nothing about the nature of these people.

Plus simple way out, negate option "A"; it strengthens the argument on negation. A can never be correct.


"IMMEDIATE pressure" is the only factor that makes the customers purchase umbrellas.
First, I should give you an advice that not all techniques in gmat work perfectly. If you want to use the negation, I think it still works.
I guess your mistake is this: if no pressure no buy umbrella = if pressure buy umbrella => negate: if pressure but no buy umbrella, then even if it is rain, customers will not buy

Kudos [?]: 47 [0], given: 1410

Intern
Intern
avatar
Joined: 08 Jun 2017
Posts: 1

Kudos [?]: 0 [0], given: 2

Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 07 Jul 2017, 02:09
gmatexam439 wrote:
veenu08 wrote:
Singing in the Rain Umbrella Corp. plans to institute a marketing campaign in which it sells umbrellas at the exits of subway stations during rainy weather. The umbrellas will be sold at a price that is slightly higher than normal. The company thinks the sales of these higher - priced umbrellas will be greater than normal sales of umbrellas, because the purchasers of these umbrellas will be forced to buy them if they do not want to get wet.

The author assumes which of the following about the purchasers of the umbrellas in predicting the sales of the umbrellas?

A. Customers who do not feel immediate pressure to purchase will not do so.

B. Normally priced umbrellas are not profitable for singing in the Rain Umbrellas Corp.

C. Very few people buy Singing in the Rain’s normally priced umbrellas.

D. Singing in the Rain Umbrellas Corp. will have to stop selling normally priced umbrellas when it starts selling higher priced
umbrellas.

E. Most potential customers of Singing in the Rain’s higher priced umbrellas will not have acquired an umbrella previously.

[Reveal] Spoiler:
Confused between A and E


I find most of the people writting WRONG negation of the option A.

People are negating by saying that "Customers who do not feel immediate pressure to purchase will not do so." which is wrong.

Correct negation will be negating the MAIN VERB of the option. So the appropriate negation should be:
"Customers who do not feel immediate pressure to purchase will not do so."

This statement supports the conclusion instead of weakening it. OPTION "A" CAN NEVER BE CORRECT.
I am open to a debate on this.

Answer should be "E".


Thank you for the detailed explanation.

Kudos [?]: 0 [0], given: 2

Manager
Manager
User avatar
B
Status: IF YOU CAN DREAM IT, YOU CAN DO IT
Joined: 03 Jul 2017
Posts: 177

Kudos [?]: 8 [0], given: 14

Location: India
Concentration: Finance, International Business
Re: Singing in the Rain Umbrella Corp. plans to institute [#permalink]

Show Tags

New post 02 Nov 2017, 00:16
can someone please let me know the source of this question. So at first when i tried the question i choose option E which is incorrect because it talks about the potential customers who buy the umbrellas when they are at higher price and they haven't bought one previously but that may not be the case they might be the potential customers who bought the umbrella because they didn't want to get wet at that present time but they might even have a umbrella that they bought at the normal price which they weren't carrying at that time . So option E is incorrect. Now A gives a reason why there is a need for the customer to buy the umbrella and hence is the correct answer. Please correct me if am Wrong . Thank you.

Kudos [?]: 8 [0], given: 14

Re: Singing in the Rain Umbrella Corp. plans to institute   [#permalink] 02 Nov 2017, 00:16

Go to page   Previous    1   2   [ 36 posts ] 

Display posts from previous: Sort by

Singing in the Rain Umbrella Corp. plans to institute

  new topic post reply Question banks Downloads My Bookmarks Reviews Important topics  


GMAT Club MBA Forum Home| About| Terms and Conditions| GMAT Club Rules| Contact| Sitemap

Powered by phpBB © phpBB Group | Emoji artwork provided by EmojiOne

Kindly note that the GMAT® test is a registered trademark of the Graduate Management Admission Council®, and this site has neither been reviewed nor endorsed by GMAC®.