It should be A ,When down to two options always try the negation technique. Although the conclusion is worded in a way to cause some confusion b/w normal sales and normal umbrellas.
Conclusion: The company thinks the sales of these higher - priced umbrellas will be greater than
normal
sales of umbrellas Note:Not normal umbrella.Premise: the purchasers of these umbrellas will be forced to buy them if they do not want to get wet
Singing in the Rain Umbrella Corp. plans to institute a marketing campaign in
which it sells umbrellas at the exits of subway stations during rainy weather. The
umbrellas will be sold at a price that is slightly higher than normal.
The company
thinks the sales of these higher - priced umbrellas will be greater than normal
sales of umbrellas, because the purchasers of these umbrellas will be forced to
buy them if they do not want to get wet.The author assumes which of the following about the purchasers of the umbrellas
in predicting the sales of the umbrellas?
A. Customers who do not feel immediate pressure to purchase will
not do so.
(Negate) But the ones that do feel the need will do so won't they. So the sales of the umbrella will riseB. Normally priced umbrellas are not profitable for singing in the
Rain Umbrellas Corp. Totally irrelevant.C. Very few people buy Singing in the Rain’s normally priced
umbrellas.
Not relevantD. Singing in the Rain Umbrellas Corp. will have to stop selling
normally priced umbrellas when it starts selling higher priced
umbrellas.
No way this can be an assumption.E. Most potential customers of Singing in the Rain’s higher priced
umbrellas will not have acquired an umbrella previously.
Hmm, a close choice but if you negate it this becomes. Some potential customers will have acquired an umbrella previously. . Does this destroy my argument ? Not definitely. Also if you look at it from other perspective, Even if i have the umbrella, i might not be carrying it with me, So my purchase really is not affected by the fact that i have an umbrella or not. _________________
--It's one thing to get defeated, but another to accept it.