Which of the choices most logically completes the following argument?

The Small World, although still the most popular comic covering Children’s events in Venice, has recently suffered a significant drop in advertising revenue because of falling circulation. Many readers have begun buying a competing comic that, at 25 euro per copy, costs less than The Small World at €1.25 per copy. In order to boost circulation and thus increase advertising revenue, The Small World‘s publisher has proposed making it available at no charge. However, the proposed plan has a serious drawback, since ______.

(A) those Venice residents with the greatest interest in children’s events are regular readers of both comics.
(B) one reason The Small World’s circulation fell was that its competitor’s reporting on children’s events was superior.
(C) the newsstands and stores that currently sell The Small World will no longer carry it if it is being given away for free.
(D) at present, 12 percent of the total number of copies of each issue of The Small World are distributed free to students on college campuses in the Venice area.
(E) The Small World’s competitor would begin to lose large amounts of money if it were forced to lower its cover price.
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