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# To maintain a high demand for their product, the

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VP
Joined: 17 Jun 2008
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To maintain a high demand for their product, the [#permalink]

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20 Sep 2008, 00:31
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Question Stats:

0% (00:00) correct 100% (00:28) wrong based on 1 sessions

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To maintain a high demand for their product, the manufacturers first took over the marketing and sales functions previously performed by outside agents; next, they began changing their advertising campaigns monthly to keep pace with the rapid changes in consumers’ lives.
(A) they began changing
(B) this began changing
(C) the former began changing
(D) to begin changing
(E) to change
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Its Now Or Never

Senior Manager
Joined: 05 Jun 2008
Posts: 304
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20 Sep 2008, 01:04
spriya wrote:
To maintain a high demand for their product, the manufacturers first took over the marketing and sales functions previously performed by outside agents; next, they began changing their advertising campaigns monthly to keep pace with the rapid changes in consumers’ lives.
(A) they began changing
(B) this began changing
(C) the former began changing
(D) to begin changing
(E) to change

Should be "C" as "The former" clearly refers to manufacturers where as "They" in A is ambiguous.
Senior Manager
Joined: 28 Feb 2007
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20 Sep 2008, 01:14
another C.

if I remeber correctly, semicolon (;) separates two independent sentences. So any subject pronoun in either part of the sentence must have clear referent. The former = manufacturers.
VP
Joined: 17 Jun 2008
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20 Sep 2008, 02:35
UMB wrote:
another C.

if I remeber correctly, semicolon (;) separates two independent sentences. So any subject pronoun in either part of the sentence must have clear referent. The former = manufacturers.

OA is A ,even i marked C
Is there any approach to do such questions
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Its Now Or Never

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20 Sep 2008, 02:58
if OA is indeed A, then issue lies in using FIRST ( this word is used with manufacturers} and NEXT (depending on FIRST we logically assume that "they" also refer to manufacturers}.
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20 Sep 2008, 07:49
spriya wrote:
To maintain a high demand for their product, the manufacturers first took over the marketing and sales functions previously performed by outside agents; next, they began changing their advertising campaigns monthly to keep pace with the rapid changes in consumers’ lives.
(A) they began changing
(B) this began changing
(C) the former began changing
(D) to begin changing
(E) to change

This should be A. We need to notice "their" in "to" phrase. This "their" takes the "the manufacturers" naturally. And "their advertising" means manufacturers' advertising. So, should be "they began~" I don't know why "the former" comes to the surface all of sudden.
Re: sc-help needed   [#permalink] 20 Sep 2008, 07:49
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