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V01 #20

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V01 #20 [#permalink] New post 14 Apr 2010, 15:54
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A major film studio announced the release date of a movie based on a novel that, though it was a bestseller when first published, has been out of print for nearly fifteen years. Hoping to capitalize on the anticipated success of the film, the publisher who owns the copyright on the novel plans to print a new edition to be made available the same week the film premieres.

EACH of the following, if true, supports the soundness of the publisher’s plan to capitalize on the success of the film EXCEPT

a) The publisher has received permission from the film studio to stamp the words “Now a major motion picture” on the cover of each book.
b) Last year a new edition of a novel that had been out of print hit the bestseller lists two weeks after a movie biography of its author was released.
c) The publisher received two hundred thousand dollars after selling the production rights to the film studio.
d) The actress playing the lead in the film has discussed her love for the novel in nationally televised interviews.
e) Last year a new edition of an unpopular novel was adapted into a top-grossing film, and sales of the book spiked.



The OA is D but I disagree for the following reasons:

The publisher wants to capitalize on the "anticipated success of the film" by printing a new edition of the novel.
Now if the film is successful and the lead actress discusses her love for the novel in nationally televised interviews, would that not spur sales of the novel? of course it would!

The fact that the publisher has received payment for the production rights to the film does not affect "anticipated success of the film". The passage never states any commissions to the publisher for ticket sales of the film. The publisher sold the rights, he won't receive any more money from the film being successful, he will only be able sell more novels if the film is successful.

Due to the aforementioned reasons, I believe the answer should be C.
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Re: V01 #20 [#permalink] New post 14 Apr 2010, 16:35
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firasath wrote:
A major film studio announced the release date of a movie based on a novel that, though it was a bestseller when first published, has been out of print for nearly fifteen years. Hoping to capitalize on the anticipated success of the film, the publisher who owns the copyright on the novel plans to print a new edition to be made available the same week the film premieres.

EACH of the following, if true, supports the soundness of the publisher’s plan to capitalize on the success of the film EXCEPT

a) The publisher has received permission from the film studio to stamp the words “Now a major motion picture” on the cover of each book.
b) Last year a new edition of a novel that had been out of print hit the bestseller lists two weeks after a movie biography of its author was released.
c) The publisher received two hundred thousand dollars after selling the production rights to the film studio.
d) The actress playing the lead in the film has discussed her love for the novel in nationally televised interviews.
e) Last year a new edition of an unpopular novel was adapted into a top-grossing film, and sales of the book spiked.



The OA is D but I disagree for the following reasons:

The publisher wants to capitalize on the "anticipated success of the film" by printing a new edition of the novel.
Now if the film is successful and the lead actress discusses her love for the novel in nationally televised interviews, would that not spur sales of the novel? of course it would!

The fact that the publisher has received payment for the production rights to the film does not affect "anticipated success of the film". The passage never states any commissions to the publisher for ticket sales of the film. The publisher sold the rights, he won't receive any more money from the film being successful, he will only be able sell more novels if the film is successful.

Due to the aforementioned reasons, I believe the answer should be C.


It can be assumed from C that the film studio believes, because of the large payment, the film will be a success thus confirming the publishers suspicion or leading the publisher to believe the film will be successful.

In D, a mention of book does not mean success.
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Re: V01 #20 [#permalink] New post 18 Apr 2010, 18:24
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lagomez wrote:
firasath wrote:
A major film studio announced the release date of a movie based on a novel that, though it was a bestseller when first published, has been out of print for nearly fifteen years. Hoping to capitalize on the anticipated success of the film, the publisher who owns the copyright on the novel plans to print a new edition to be made available the same week the film premieres.

EACH of the following, if true, supports the soundness of the publisher’s plan to capitalize on the success of the film EXCEPT

a) The publisher has received permission from the film studio to stamp the words “Now a major motion picture” on the cover of each book.
b) Last year a new edition of a novel that had been out of print hit the bestseller lists two weeks after a movie biography of its author was released.
c) The publisher received two hundred thousand dollars after selling the production rights to the film studio.
d) The actress playing the lead in the film has discussed her love for the novel in nationally televised interviews.
e) Last year a new edition of an unpopular novel was adapted into a top-grossing film, and sales of the book spiked.



The OA is D but I disagree for the following reasons:

The publisher wants to capitalize on the "anticipated success of the film" by printing a new edition of the novel.
Now if the film is successful and the lead actress discusses her love for the novel in nationally televised interviews, would that not spur sales of the novel? of course it would!

The fact that the publisher has received payment for the production rights to the film does not affect "anticipated success of the film". The passage never states any commissions to the publisher for ticket sales of the film. The publisher sold the rights, he won't receive any more money from the film being successful, he will only be able sell more novels if the film is successful.

Due to the aforementioned reasons, I believe the answer should be C.


It can be assumed from C that the film studio believes, because of the large payment, the film will be a success thus confirming the publishers suspicion or leading the publisher to believe the film will be successful.

In D, a mention of book does not mean success.



In all GMAT question, it is important to understand what is being asked or what the issue under consideration is. In this question it is asking "EACH of the following, if true, supports the soundness of the publisher’s plan to capitalize on the success of the film EXCEPT"

The mention of the book by the actress in a nationally televised show is basically free national advertising for the publisher. This will DEFINETLY help sales of the book, especially if the film is successful. There is a reason why companies spend millions on advertising, the sales increase spurred by advertising gives it an excellent ROI.

The sale of the production rights will NOT enable the publisher to capitalize on the success of the film. The book publisher will not get any more money if the film is successful.
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Re: V01 #20 [#permalink] New post 11 May 2010, 06:31
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firasath wrote:
lagomez wrote:
firasath wrote:
A major film studio announced the release date of a movie based on a novel that, though it was a bestseller when first published, has been out of print for nearly fifteen years. Hoping to capitalize on the anticipated success of the film, the publisher who owns the copyright on the novel plans to print a new edition to be made available the same week the film premieres.

EACH of the following, if true, supports the soundness of the publisher’s plan to capitalize on the success of the film EXCEPT

a) The publisher has received permission from the film studio to stamp the words “Now a major motion picture” on the cover of each book.
b) Last year a new edition of a novel that had been out of print hit the bestseller lists two weeks after a movie biography of its author was released.
c) The publisher received two hundred thousand dollars after selling the production rights to the film studio.
d) The actress playing the lead in the film has discussed her love for the novel in nationally televised interviews.
e) Last year a new edition of an unpopular novel was adapted into a top-grossing film, and sales of the book spiked.



The OA is D but I disagree for the following reasons:

The publisher wants to capitalize on the "anticipated success of the film" by printing a new edition of the novel.
Now if the film is successful and the lead actress discusses her love for the novel in nationally televised interviews, would that not spur sales of the novel? of course it would!

The fact that the publisher has received payment for the production rights to the film does not affect "anticipated success of the film". The passage never states any commissions to the publisher for ticket sales of the film. The publisher sold the rights, he won't receive any more money from the film being successful, he will only be able sell more novels if the film is successful.

Due to the aforementioned reasons, I believe the answer should be C.


It can be assumed from C that the film studio believes, because of the large payment, the film will be a success thus confirming the publishers suspicion or leading the publisher to believe the film will be successful.

In D, a mention of book does not mean success.



In all GMAT question, it is important to understand what is being asked or what the issue under consideration is. In this question it is asking "EACH of the following, if true, supports the soundness of the publisher’s plan to capitalize on the success of the film EXCEPT"

The mention of the book by the actress in a nationally televised show is basically free national advertising for the publisher. This will DEFINETLY help sales of the book, especially if the film is successful. There is a reason why companies spend millions on advertising, the sales increase spurred by advertising gives it an excellent ROI.

The sale of the production rights will NOT enable the publisher to capitalize on the success of the film. The book publisher will not get any more money if the film is successful.


i agree !!
C does not relate at any way to the PLAN, whilst D is indirectly related. maybe you should consider rephrasing the answer OR changing one of the two (C/D) to avoid further confusion...
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Re: V01 #20 [#permalink] New post 02 Jun 2010, 08:43
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I strongly agree it should be C. I answered C myself but was surprised to see the answer as D, which didnt make any sense.

There are a many questions on GMATclub tests that have surprising official answers... wonder if they are indeed official answers!
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Re: V01 #20 [#permalink] New post 03 Jun 2010, 02:19
We'll submit this question for revision to our verbal expert.

Can you you please mention other doubtful OAs for our questions? We'll have to edit those questions too. +1
willdoin2010 wrote:
I strongly agree it should be C. I answered C myself but was surprised to see the answer as D, which didnt make any sense.

There are a many questions on GMATclub tests that have surprising official answers... wonder if they are indeed official answers!

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Re: V01 #20 [#permalink] New post 06 Jun 2010, 11:49
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The explanation and answer choices are OK.

Choice d, in fact, is a very obtuse reason for the publisher to implement a plan.

Choice c gives the publisher a financial windfall to invest in publishing the book.
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Re: V01 #20 [#permalink] New post 10 Oct 2010, 14:54
I second C, D definitely gives free advertisement.
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Re: V01 #20 [#permalink] New post 16 Oct 2011, 03:24
Hi,

Did anyone get a chance to update the answer or submit this question for revision to verbal expert? I still see it as (d) as the official answer, and there is no update on this in the thread

Thanks
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Re: V01 #20 [#permalink] New post 17 Jan 2012, 20:08
Can anyone explain why d is preferred to c? Or if the OA is wrong here?
Thanks.
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Re: V01 #20 [#permalink] New post 31 May 2012, 06:00
D is obscure! it has to be C! btw OA still not updated.
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Re: V01 #20 [#permalink] New post 08 Jun 2012, 06:09
I believe it to be C as well.....

the dollar amount doesn't mean shit.
Let's change C to
c) The publisher received two dollars after selling the production rights to the film studio.

Effectively speaking, the reader has to have an extra assumption that 200,000 is a lot of money, which isn't.

Who is there to say that in the setting of the question alone, 200,000 dollars is a lot of money? God, 200 grand? For a film? It's such peanuts money! What if that 200,000 is denoted in Zimbabwe dollars which are totally worthless? Who knows?
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Re: V01 #20 [#permalink] New post 16 Jun 2012, 09:56
In C, The 200k dollars received for the right is all dandy but really has no impact on the plans to capitalize on the anticipated success of the movie.

D definitely is going to help with the sale of the books. Answer should be C, then, since it does not strengthen the soundness of the plan.

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Re: V01 #20 [#permalink] New post 01 Jan 2014, 19:32
I was really surprised that the answer is D and having read over all the opinions, I still think it's C.

First, I don't think you can really interpret C to be a small or large amount of money. Maybe the actual value was supposed to be 2 million and he only sold it for 200k? Who knows. So I have a hard time judging this to be a 'profit' or any sign of 'success'.

With D, I think this clearly emphasizes on the link between the book sales and the movie in that the movie has additionally helped the book, reinforcing the soundness of the plan because of the synergy present.
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Re: V01 #20 [#permalink] New post 05 Aug 2014, 06:18
Phew! I was scratching my head after seeing the answer. Nowhere does the argument or the option mention that 200k is a profit or a 'big' amount. C is a clear cut choice.
(some more like this in my first gmatclub verbal set. I was of the opinion that quality is good! *sigh* )
Re: V01 #20   [#permalink] 05 Aug 2014, 06:18
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