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Joined: 17 Sep 2010
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Concentration: Strategy
Schools:USC, UCSD, UCI, Olin, HBS
 Q36  V40 GMAT 2: 680  Q39  V44
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Concentration: Health Enterprise Management, Marketing, Strategy, Finance, Analytical Consulting, Economics
Schools:Kellogg Class of 2011
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avatar
Intern
Intern
Joined: 17 Sep 2010
Posts: 17
Own Kudos [?]: 1 [0]
Given Kudos: 2
Concentration: Strategy
Schools:USC, UCSD, UCI, Olin, HBS
 Q36  V40 GMAT 2: 680  Q39  V44
Send PM
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Joined: 09 Dec 2008
Posts: 1221
Own Kudos [?]: 254 [0]
Given Kudos: 17
Concentration: Health Enterprise Management, Marketing, Strategy, Finance, Analytical Consulting, Economics
Schools:Kellogg Class of 2011
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Re: Strategic Planning, anyone? [#permalink]
mikekennyb wrote:

Thanks for the info. Is what I've described (big picture, working across teams, etc.) similar to corporate development? Looking at what I've read about it, corporate development seems to be along those lines (although it sounds like a few, non sales oriented, business development positions are as well!).

I'm trying to put clarify my short term goals (what kind of position I'm shooting for) for my essays, and strategic planning/corporate development/business development being cleared up helps a lot!


Unfortunately there's not much clarity on corporate development or business development as different companies use the terminology differently. In some companies, corporate development is sales, in others its more strategic, in still others its licensing and acquisition focused (what still other companies call business development). You get the picture.

Rather than try and put a label on the group you wish to join, you may find it better/easier to just describe what you want to do for the company.
GMAT Club Bot
Re: Strategic Planning, anyone? [#permalink]
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