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Re: Over time, the costs of processing go down because as organizations le [#permalink]
Thanks for your valuable feedback :)
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Re: Over time, the costs of processing go down because as organizations le [#permalink]
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b2bt wrote:
Thanks for your valuable feedback :)


Please let me know if you decide to submit an updated attempt here. I'm more than happy to take a look at it again.
Thanks.
Brian
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Re: Over time, the costs of processing go down because as organizations le [#permalink]
b2bt wrote:
The following appeared as part of an annual report sent to stockholders by Olympic Foods, a processor of frozen
foods:
"Over time, the costs of processing go down because as organizations learn howto do things better, they
become more efficient. In color film processing, for example, the cost of a 3-by-5-inch print fell from 50 cents for
five-day service in 1970 to 20 cents for one-day service in 1984. The same principle applies to the processing of
food. And since Olympic Foods will soon celebrate its 25th birthday, we can expect that our
long experience will enable us to minimize costs and thus maximize profits."

Discuss how well reasoned....


The argument claims that Olympic foods, a food processing company, will be able to reduce costs and maximize profits solely on the virtue of a long experience of doing business in the industry. Though compelling at face value, the argument is ultimately untenable because it rests on assumptions for which there is no clear evidence. Also, the argument makes many statistical errors while proving its claim making the argument unconvincing and deeply flawed.

Firstly, the argument readily assumes that just because an organization is doing business for a long time, the costs will automatically go down as companies become more efficient. This statement is a stretch and is not substantiated in any way. There are numerous examples in business and commerce when business entities were forced to close down when a new and more efficient company started operations. For example, the business leader of film processing industry itself, Kodak was operating for more than 20 years and was the undisputed leader of the film processing industry. However, when new and improved digital camera started coming into the market, Kodak refused to adapt to changing conditions and ultimately filed for bankruptcy after a few years. Just because a company is operating in an industry for a long time does not guarantee that the company will learn from its every mistake and will be more efficient than others. The argument would have been much clearer if it explicitly gave examples of the methodology used by established companies to reduce their costs and maximize profits. As no such methodology is provided, the argument is unsubstantiated and remains unconvincing.

Secondly, the argument provides faulty evidence to back up the claim in the example of reduction of costs in the film processing industry. That is, 50 cents for 5-day period will mean 10 cents per day in 1974, while the same service costs 20 cents per day as mentioned in argument. So, after comparison is applied under similar standards, costs have actually increased in the time period, not decreased as claimed in the argument by Olympic Foods. This faulty reasoning extremely weakens the argument and provides no basis for the conclusion. Moreover, the argument assumes that efficiency is the only factor hampering the ability of the companies to reduce the costs. The argument fails to take into the account other major factors which may affect the costs and profits of companies such as inflation, economic health of the country and the purchasing power of its customers. The argument would have been more convincing if the it had taken other factors into account while putting forward the conclusion.

Thirdly, the argument readily assumes that like film processing industry, Olympic Foods will also be able to reduce its costs and maximize profits without showing grounds for such a comparison. There could be multiple reasons for which companies in other industries can successfully increase their profits such as lack of competitors, favorable customer perception, easy availability of skilled labor and more. The argument does not make it clear why Olympic Foods is similar to other industries and even then, why on the basis of the fact that it is in business for 25 years, it will simply its reduce costs and improve its profits.

In summary, the argument is flawed and therefore unconvincing. The argument would have been more convincing if it provided correct statistical evidence to support its claims and if it had taken other factors into account while reaching its conclusion. Consequently, the argument of the ability of Olympic Foods to reduce costs on the basis of its long term operations in the industry remains unsubstantiated and open to debate.

Can somebody rate the AWA, please. Thanks in advance.
GMAT Club Bot
Re: Over time, the costs of processing go down because as organizations le [#permalink]
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