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Following several years of declining advertising sales

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Re: CR: Greenville Times [#permalink] New post 20 Aug 2008, 19:44
CAn we get the OA/OE ?
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Re: CR: Greenville Times [#permalink] New post 20 Aug 2008, 21:35
This is quite confused since there is no perfect choice. But my stand is with B.
If the circulation improves, that means the magazine could improve its advertising sales (charge higher for each ads).
This could disprove the claim that the re-org has helped the magazine to improve its total ad sales.
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Re: CR: Greenville Times [#permalink] New post 29 Aug 2008, 09:23
OA - B. SOrry for not posting the OA on time. Thanks!
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Re: GMAT PREP CR: Sales [#permalink] New post 02 Dec 2008, 10:57
bigfernhead wrote:
Following several years of declining advertising sales, the Greenville Times reorganized its advertising sales force. Before reorganization, the sales force was organized geographically, with some sales representatives concentrating on city-center businesses and others concentrating on different outlying regions. The reorganization attempted to increase the sales representatives' knowledge of clients' businesses by having each sales representative deal with only one type of industry or of retailing. After the reorganization, revenue from advertising sales increased.

In assessing whether the improvement in advertising sales can properly be attributed to the reorganization, it would be most helpful to find out which of the following EXCEPT?

1) Two years ago, what proportion of the Greenville Time's total revenue was generated by advertising sales
total revenue is irrelevant

2) Has the circulation of the Greenville Times increased substantially in the last two years
weakens if yes

3) Has there been a substantial turnover in personnel in the advertising sales force over the last 2 years
weakens if yes


4) Before the reorganization, had sales representatives found it difficult to keep up with relevant developments in all types of businesses to which they are assigned?
strengthens if yes

5) Has the economy in Greenville and the surrounding regions been growing rapidly over the last two years?
weakens if yes


A
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Re: GMAT PREP CR: Sales [#permalink] New post 02 Dec 2008, 11:43
5 ... if the economy is growing, reorganization has nothing to do with growth.
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Re: GMAT PREP CR: Sales [#permalink] New post 02 Dec 2008, 12:13
Agree with A as the answer.
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Re: GMAT PREP CR: Sales [#permalink] New post 02 Dec 2008, 18:47
IMO E....Greenville economy is nothing to do with reorganization of the company
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Re: GMAT PREP CR: Sales [#permalink] New post 03 Dec 2008, 05:35
OA is A.
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Re: GMAT PREP CR: Sales [#permalink] New post 04 Jun 2011, 09:59
A - total revenue proportion does not tell anything about - advertising sales increase/decrease
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Re: Following several years of declining advertising sales [#permalink] New post 04 Apr 2014, 10:32
This question is poor quality. GMAT is forcing us to know that increased circulation can affect advertising sales... but premises are not presenting any such relationship. Cant expect such question.
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Re: Following several years of declining advertising sales [#permalink] New post 23 Jun 2014, 22:59
Conclusion:

Re-organization caused increased revenue.

It would be worth to find out whether something else can be attribute to the increase sales.

Ans B mentions , whether subscription of the magazine has been increased. If yes, then conclusion would be weak because increased subscription can be attribute ton increase revenue.
Re: Following several years of declining advertising sales   [#permalink] 23 Jun 2014, 22:59
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