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mbaMission Admissions Consultant
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Simple Strategies for Increasing Your Visibility on LinkedIn  [#permalink]
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FROM mbaMission Blog: Simple Strategies for Increasing Your Visibility on LinkedIn 

Optimizing your LinkedIn presence requires gaining visibility among your target audience. An effective strategy includes adding relevant content to the LinkedIn platform and crafting a compelling profile.

Here are five suggestions for attracting attention to your LinkedIn content:

  • Be strategic. Your content should reinforce your brand and areas of expertise/interest. Think about why people would follow you. What is your edge? What do you want to be known for? Use this as a guide for the type of content you post or share. Focus on demonstrating how you can help potential employers.
  • Post frequently. Post at least once a week but not more than once per day. You can comment on content, share others’ content, or create your own.
  • Reach your target audience. Use relevant hashtags in your posts but not more than three in any one post. Tag others in your industry (though no more than three people), especially those who are likely to share your content and comment on your post.
  • Encourage interaction with your posts. Seek to get early engagement; having at least five comments on your post within 60 minutes will increase its visibility. Post when your network is available to respond. Respond or react to each comment that is made on your post. Interact with other posts within 60 minutes of posting your own content.
  • Drive engagement with your posts. Posts with images are twice as likely to get comments as text-only posts. Videos are also a great tool for visibility! Ask questions of your audience and encourage them to share their opinions. Limit links to content that originated outside the LinkedIn platform.
In addition to posting content to gain visibility on LinkedIn, consider making these tweaks to your profile:

  • Customize your LinkedIn URL. Click on “Edit public profile & URL” on your profile page to make it more search engine friendly. Remove unnecessary numbers and letters at the end of the URL. Use this clean URL on your resume and in your email signature.
  • Include a headshot and background image. Profiles with photos get 21 times more views. Choose a photo with a professional tone for your industry. Check out Snappr’s LinkedIn photo analyzer for tips. You should pick background photos that give your profile a pop of color without distracting from the content. You can Google “free background LinkedIn photos” for ideas.
  • Use relevant keywords but not overused words. The algorithm is searching for those key words in your “Headline” (the words directly under your photo) and “About” section. Look at the responsibilities section of the job description for ideas. Use these keywords in the about section to tell a story about your professional journey and who you are today, as well as how you can add value.
  • Add more connections. The more connections you have, the higher the likelihood that you will be found by recruiters. Aim for more than 500 connections.
  • Follow target companies. This will allow you to learn more about what is happening at companies of interest while also signaling interest to any recruiters looking at your profile.
We also recommend following Get Hired by LinkedIn News for informative and timely job search–related posts. For example, in a recent post (“How to prepare for an internal job interview”), career strategists offer advice on excelling at internal interviews. Another article, “What Should You Do After Receiving a Job Offer?,” addresses how to evaluate job offers and make the best decision on your next career step.

The bottom line is this: LinkedIn has more than 830 million members across 200 countries, with 77 job applications being submitted every second, making it the place to be seen if you want to invest in and advance your career.
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Dealing with Long Underlines in GMAT Sentence Correction Questions [#permalink]
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FROM mbaMission Blog: Dealing with Long Underlines in GMAT Sentence Correction Questions
With regard to the GMAT, raw intellectual horsepower helps, but it is not everything. Manhattan Prep’s Stacey Koprince teaches you how to perform at your best on test day by using some common sense.

Many of the more “standard” (and lower-level) Sentence Correction (SC) questions have easier-to-identify “splits,” or differences in the answer choices. For instance, answers A and B might use the word “have,” while C, D, and E use the word “has,” indicating a relatively easy-to-spot singular versus plural issue.

Sentences with longer underlines, however, are more likely to be testing such global issues as Structure, Meaning, Modifiers, and Parallelism. In these questions, large chunks of the sentence move around, the fundamental sentence structure changes, and so on. In one GMATPrep problem, for example, answer A includes the text “the brain growing in mice when placed” while answer B says “mice whose brains grow when they are placed.” This is not just a simple switch of a single word—something more complicated is happening. Take a look at this article for the full example.

To have a chance at answering these correctly, we may need to modify our standard approach to SC. In GMATPrep’s Lake Baikal problem, the entire sentence is underlined, and the answers seem to be changing completely around. Where do we even start? Click the link to try the problem and learn more about how to tackle these types of SCs. Here is another one discussing an organization called Project SETI. When you are done with this, try this third one: FCC Rates. Here, only about two-thirds of the sentence is underlined, but the sentence is unusually long.

When you are starting to feel more comfortable with those, I have an exercise for you. Pull up some long-underline Official Guide questions that you have previously completed. Cover up the original sentence and look only at the answers (in other words, if the entire sentence is not underlined, then you are going to do this exercise without actually reading the full sentence!).

Based on the differences that you see, try to articulate all of the issues that are being tested and eliminate as many answers as you can. (Note: You will not always be able to eliminate all four wrong answers; sometimes the non-underlined portion of the sentence contains some crucial information!) When you are done, look at the full thing and review the explanation to see how close you got and whether you missed anything.
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How to Prepare for Your Business School Admissions Interview [#permalink]
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FROM mbaMission Blog: How to Prepare for Your Business School Admissions Interview

Congratulations! All your hard work seems to have paid off, and you have jumped that first hurdle in your race to get into business school—securing an MBA interview! Good for you!

Now what? You need to prepare. A business school admissions interview can take many forms. In years past, it was often just a casual conversion in a coffee shop with a graduate of the program wanting to find out whether you would be a good teammate. These days, your interview could be a Zoom call with a second-year student looking to learn how much you know about the school. For some programs, it could be a thorough grilling by an admissions committee member who has read every part of your application and wants to dig down and understand what you are really all about.

No matter what the setting or who your interviewer is, the first thing you need to know before beginning to prepare for your interview is whether it will be “blind” or not (“blinded” versus “unblinded”). In other words, will your interviewer have seen and studied your application in full before you speak together (unblinded), or will they have seen only your resume (blinded)? Knowing this bit of key information will have a direct impact on the questions you will be asked and the strategy for answering them.

If your interview is blind, then you are free to draw information and talking points straight from your application. Go ahead and repeat anything you have included in your essays—your interviewer will have seen none of it. Leverage all the hard work you put into the various parts of your application, and use the stories and facts you included in them when responding to your interviewer’s questions. Not only is this a very good strategy but it also makes your preparation for the interviewer much easier.

For unblinded interviews, however, you have a different imperative: know your application inside and out. In an unblinded interview, the interviewer will often make reference to something you included or discussed in your application, so you need to be familiar with and remember everything in it. Study your entire application before your interview to make sure you will not contradict or be tripped up by something you included in it.

Whichever type of interview you might be facing, here are a few basic strategies to remember:

Know who you are.
Your business school interview will very likely start with a prompt like “Walk me through your resume” or “Tell me about yourself.” These might sound like easy starting points, but you really need to prepare for them properly. Although the exact wording might differ, your response will involve sharing who you are and explaining how you reached this point in your life and career.

This does not require going all the way back to first grade and detailing every formative experience you have had between then and now, but it does demand that you communicate what is important to you and to outline the path you envision for your future.

A good approach is to walk the interviewer through your resume backward, meaning that you begin by describing what you are doing now and work your way back to your earliest entry. The advantage of this strategy is that you do not risk running out of time talking about something that happened long ago that might be a lot less relevant to your current situation—and a lot less compelling for your interviewer. That is the fatal mistake you want to avoid when asked this question—going on for 20 minutes, never quite getting to the present day, while your interviewer becomes increasingly bored and totally loses interest.

The simplest way to avoid such a scenario is to practice. Start your stopwatch and deliver your resume spiel. How long did you take? If it was less than three minutes, great! If not, keep practicing and refining your response until you can hit that mark.

Be ready to answer the three “whys.”


1. Why business school?

Keep in mind that fundamentally, business schools are institutes of higher learning, so answers like “for the credential” or “to network” are not good. In fact, they are bad.Business schools fully understand the market value of their degree and how much this might appeal to you. They also recognize the value of the network they offer. But first, they want you to be a student, an active member of the community, someone who is there to learn what they want to teach. So, to prepare yourself to effectively answer this question, think about what an MBA education provides that you need to be able to reach your goals. What skills must you develop? Clarify for your interviewer that the future you want is possible only with an MBA.

2. Why that school?
One question that comes up in practically every admissions interview is why the candidate wants to attend that business school in particular. This is a great opportunity to earn some positive interview points. Lean in to the research you have done on the program: prepare to offer the names of any students and alumni you have spoken with, professors whose TED Talks you have watched, conferences you are excited about, and so on.This is where being specific is key. If you are interested in the school because you want  to study entrepreneurship, for example, you will need to say more than that and go into some detail. Every business school teaches entrepreneurship, so how would studying the topic at this particular school be different? What courses, faculty members, experiences, and/or other resources does it offer that resonate with you? Be prepared to go into some depth with this question.

3. Why now?
This question might be somewhat less relevant for some candidates. If you have been working for five years in a profession that requires an MBA to progress, such as consulting, you will not likely be asked this because the reasons behind your pursuit of the degree are understood. However, if you are older or younger, you want to be ready to respond to this query and explain your situation.If you are an older candidate, your interviewer will probably be interested in understanding why you have chosen to attend a full-time MBA program rather than an executive MBA (EMBA). So, be prepared to talk about your preference for the more immersive experience a full-time program provides and the exposure you will have to a broad and diverse range of people, versus what you would generally experience with an EMBA.

If you are a younger applicant (one with fewer than three years of experience), be ready to outline the well-formulated career path you have devised for yourself and to explain how critical earning an MBA sooner rather than later is for your best chance of success.

Because these three questions are core components of a traditional personal statement, we encourage you to download a free a copy of the mbaMission Personal Statement Guide, which offers in-depth guidance on how to approach these queries, along with multiple illustrative examples.

Prepare some flexible core stories to use with behavioral “Tell me about a time when…” questions.
For many applicants, these types of behavioral questions are the scariest because there is an almost endless number of them. Tell me about a time when you served as a leader. Tell me about a time when you failed at something. Tell me about a time when you needed to ask for help. And on and on. How do you prepare for such questions without having to formulate individual, tailored answers to the 50 or so options you can imagine—let alone the 500 or more you cannot?

First, think broadly. These questions tend to fall into a few different categories: a time when you led, a time when you followed, a time when you succeeded, a time when you failed, a time when a team experience went smoothly, and a time when it went less smoothly. So a good strategy is to have three to five go-to stories that you can mold to fit a question that falls into any of these categories.

For example, perhaps you once led a team that really went off the rails, and you had to pull things together and get everyone back on track. That one experience could be used as the basis for a response to any sort of team, leadership, or conflict question. You could also prepare by working backward, so to speak. In this case, you identify two or three compelling stories about yourself that you really want to share with your interviewer. Start examining those stories now to figure out how you might frame or present each one as a fitting answer to any of these kinds of questions.

Remember, “Tell me about a time” questions never have a wrong answer. Go with whatever comes to mind, include sufficient detail, and you should be all set.

For additional help with preparing for your admissions interviews, download your free copy of the mbaMission Interview Guide, which goes into more detail on the different kinds of interviews you might encounter, as well as the types of questions typically asked (including 100 common interview questions), and provides tips for what to do before, during, and even after your interview. Another useful resource to consider is mbaMission’s suite of school-specific Interview Guides, which break down what you can expect in an interview with your target school and how to prepare accordingly.

Let me offer a final word of advice: too much practice can backfire. The purpose of an admissions interview is for the school to get to know you in a less formal and more dynamic way. Your interviewer wants to get an idea of how you will be in the classroom, conference room, and extracurriculars. They are looking for people they want to invite to join their community. If you have clearly memorized all your answers, that will give the interviewer pause and make them wonder how you truly are at thinking on your feet and interacting with others. Business schools want engaging people, not robots.

Finally, rather than viewing your upcoming interviews as a challenge, see them as an opportunity, a chance to show how excited you are about attending that particular school. Let your interviewer see your enthusiasm, and that in turn will make them enthusiastic about you.
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MBA Admissions Myths Destroyed: The Admissions Committees Glass Is 99% [#permalink]
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FROM mbaMission Blog: MBA Admissions Myths Destroyed: The Admissions Committee’s Glass Is 99% Empty

“I was the first in my class to be promoted at McKinsey. I have a 710 GMAT score and completed Level 1 of the CFA exam, but I had a B- in calculus during my freshman year. Will that grade ruin my chances for admission?”

“My company has been under a hiring and promotion freeze for the past three years, but during that time, I have earned pay increases and survived successive rounds of layoffs. Will the admissions committee accept someone who has not been promoted?”

“I have been promoted, but my company changed names. Will the admissions committee think I am going somewhere at a sketchy company?”

Although these questions may seem somewhat silly—the individuals’ strengths are obvious and their “weaknesses” comparatively innocuous—we get asked about scenarios like these every day. In short, we can assure you that your candidacy, even at vaunted schools like Harvard and Stanford, is not rendered tenuous by such trivial “shortcomings.” The admissions officers do not consider you guilty until proven innocent, and they are not looking for little reasons to exclude you from contention.

Many candidates have mythologized the “perfect” applicant and fear that any small area of concern means that they do not measure up to this myth—and thus that their candidacy is insufficient. Rather than fixating on small details that in truth are inconsequential, you should think about the big picture with respect to your overall competitiveness.

You can take us at our word on this. Or, if you prefer, heed the words of a former admissions officer at the Wharton School of the University of Pennsylvania, who explained to mbaMission that “everyone has something, or more than one thing, in their application that they need to overcome.” But he added, “We read with an eye toward wanting to find all the good things about an applicant. We look for their strengths. We look for things that make them stand out, that make them unique. We look for their accomplishments. We look for positive parts of the application.
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Professor Profiles: Kevin Murphy, University of Chicago Booth School o [#permalink]
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FROM mbaMission Blog: Professor Profiles: Kevin Murphy, University of Chicago Booth School of Business

Many MBA applicants feel that they are purchasing a brand when they choose a business school. However, the educational experience you will have is what is crucial to your future, and no one will affect your education more than your professors. Today, we focus on Kevin Murphy from the University of Chicago Booth School of Business.

In 2005, Chicago Booth professor Kevin Murphy—who has a joint appointment in the Kenneth C. Griffin Department of Economics at the University of Chicago, where he teaches PhD-level courses—became the first business school professor to win the MacArthur Genius Grant, which he received for his groundbreaking economic research. Murphy’s course “Advanced Microeconomic Analysis” is affectionately called “Turbo Micro” because of its enormous workload. One recent graduate told mbaMission that a typical Chicago Booth class is supposed to be complemented by five hours of homework per week but that Murphy’s course demands roughly 20 hours. So, why would students clamber to take the class? The alumnus with whom we spoke raved that it was taught at the PhD level and that Murphy is deserving of his “genius” title, pushing students to think about their opinions in profoundly different ways. A first year we interviewed identified Murphy’s course as the most impressive he had taken thus far, saying it offered “a very complicated but logical way to view the world.” Murphy also teaches such MBA courses as “Big Problems,” which is open to both business and law students, and “Sports Analytics,” which explores such themes as decision making, causation, and fixation through the context of sports.

For more information about Chicago Booth and 16 other top-ranked business schools, check out our free mbaMission Insider’s Guides.
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Understanding the MBA Job Market: Fall 2022 [#permalink]
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FROM mbaMission Blog: Understanding the MBA Job Market: Fall 2022
As job recruiting for full-time MBAs begins, many students are pondering questions such as the following:

  • How competitive is the job market?
  • Who is hiring? What types of opportunities are available right now?
  • How can I position myself for success?
  • How will the economy affect my career options?
Unfortunately, these questions have no simple answer, and the messages circulating about the GDP, job reports/campus recruiting, consumer spending, and business investments are inconsistent. Many companies are in a kind of “wait and see” mode with respect to full-time hiring. We are seeing layoffs in tech at the same time we are reading in the Financial Times that McKinsey & Company, Bain & Company, and BCG just delivered one of the biggest salary increases for new MBA hires in more than two decades.

The full picture is always a bit complicated, and the job market can change rapidly. To understand how robust the job market you might face will be, consider these factors:

  • Career interests: What are your career goals? Are you making a big career change? Which organizations are you targeting? Do they hire a lot of MBAs?
  • Experience and skills: What functional and industry expertise do you have? What are your strongest skills? What types of problems can you solve, or what contributions could you make to a prospective employer?
  • Storytelling: How well can you connect the dots between your experiences and your desired position?
  • School support: Does your MBA program have strong relationships with its alumni and with your desired employers? What type of career coaching support is available?
  • Marketplace realities: What are the business and hiring trends in the industry you hope to enter? What challenges are facing your target companies? How much hiring have these companies done in the past 12 months? Have they done any layoffs?
  • Personal resources and attributes: How strong is your network? How comfortable are you with reaching out and leveraging that network? Will you hustle in the job search?
You can gather more information by speaking with representatives from your school’s Career Management Center, connecting with people currently employed in your target area (and with classmates who just finished internships at your target companies), and reading industry-specific trade publications and business news.

And finally, remember that even when indicators predict a strong job market, you need to be a compelling candidate. Focus more on your ability to take advantage of the opportunities available to you—and less on the potential competitiveness of the market. The following mbaMission blog posts provide tips for helping you stand out in a positive way:

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How to Get into Cox School of Business: SMU Cox Essay Tips and Example [#permalink]
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FROM mbaMission Blog: How to Get into Cox School of Business: SMU Cox Essay Tips and Examples
[url=https://i0.wp.com/www.mbamission.com/blog/wp-content/uploads/2022/09/SMUCOX.png?ssl=1][img]https://i0.wp.com/www.mbamission.com/blog/wp-content/uploads/2022/09/SMUCOX.png?resize=300%2C51&ssl=1[/img][/url]
Applicants to the Cox School of Business at Southern Methodist University in Dallas, Texas (SMU Cox), must submit three required essays, with one being largely a traditional personal statement and another essentially a “Why our school?” essay. The third essay is more unique to the program and requests that candidates provide evidence of their quantitative knowledge and skills. Applicants whose professional background does not include sufficient quantitative work to respond to this query, however (and therefore would not have real-world experiences to offer in this essay), have the option of instead discussing how they expect to perform well in such an environment. Read on for our full analysis of SMU Cox’s 2022–2023 application essay prompts.

SMU Cox 2022–2023 Essay Tips

[b]Please describe your immediate post-MBA career goals, including the target industry, sector, and/or organization. Why are you interested in pursuing a career in this particular area? (250 word limit).[/b]
Cox wants to know that you have given this aspect of your MBA experience serious thought, have researched your options, and are approaching business school with a strong sense of purpose—that you have a fitting and attainable goal in mind and can articulate it clearly and thoroughly. By providing the level of detail the essay question demands (“industry, sector, and/or organization”), you will be able to convince the school that you have done the necessary background work and are fully cognizant of where you want to go after graduating. Note that the admissions committee is asking only about your short-term objective (“your immediate post-MBA career goals”). Applicants’ short-term goals are typically more practical and well formed than their long-term aspirations, which tend to be more idealistic and theoretical.

Think about what you truly want to do with your career in the short term and state this aspiration directly. Keep in mind that the rest of your application needs to provide evidence that your stated goal aligns with your existing skills and profound interests, especially once they have been augmented by an MBA education. This will show that your professed goal is achievable and lend credibility to your claim.

To reinforce that the path you have chosen is a sensible one for you and to effectively convey the “why” element, you will need to include some context for your goal. For example, imagine that you plan to move from consumer marketing to equity research for consumer goods companies after graduating. If you were to simply state, “Post-MBA, I want to join a boutique equity research firm” as your opening sentence, your reader could be left wondering where this interest comes from. But if you were to instead write, “For the past four years, I have basically lived and breathed Fruity Pebbles. I now understand how the tiniest increase in coconut oil prices or a ten-cent competitor’s coupon can affect a product’s margins. I have subsequently become obsessed with the big data that drive computer goods and want to spend the next phase of my career in equity research, helping investors understand the riddle.” These are two very different answers, all because of some helpful context. From here, you can delve deeper into why equity research is right for you—how you intend to grow in your role and further develop your passion for the position.

One’s short-term goal is part of a traditional personal statement, so we encourage you to download your free copy of the mbaMission [b][url=https://shop.mbamission.com/products/personal-statement-guide]Personal Statement Guide[/url][/b], which helps applicants write this style of essay for any school. This complimentary guide offers detailed advice on approaching and framing the topic, along with multiple illustrative examples.

[b]Each candidate is unique.  Please outline your top expectations for your MBA program and why SMU Cox would be a great partner in assisting you to achieve your professional development and career goals (250 word limit).[/b]
To effectively answer the school’s question for this essay, you will need to conduct some significant research on all aspects of Cox and the MBA experience it offers, from its resources and community to its extracurriculars and location. In your essay, you must present a clear plan of action, showing direct connections between Cox’s offerings and your interests, personality, and needs within the context of your career aspirations. Approach this query from three primary angles—academically, culturally, and professionally—to ensure that you consider and identify the aspects of and resources at the school that are truly the most important to you and your projected path. 

Note that generic claims and empty pandering have no place in this essay. The elements of the Cox MBA program that you reference must be specific to your interests, character, and needs, and the connections between them must be made very clear. Be authentic about what draws you to the school, and clearly explain how you will grow through the opportunities available there and benefit from the overall experience.

The “Why our school?” topic is another common element of a typical personal statement, so we (again) encourage you to download a free copy of the [b][url=https://shop.mbamission.com/products/personal-statement-guide]mbaMission Personal Statement Guide[/url][/b] before beginning to write your essay response to this prompt. The guide explains ways of approaching this subject effectively and offers several sample essays.

[b]One of the three pillars of the SMU Cox MBA program is Data Analytics. We are committed to helping all students develop skills in data analysis and to further develop an analytical mindset. Please answer one of the following prompts (500 word limit).[/b]
[b]Please describe how you have used data to solve a complex problem, including how you communicated your solution to others.[/b]
The important thing to understand here is that with this prompt, SMU Cox wants insight into your ability to not only use data to navigate complicated issues but also explain the data in a way that is understandable to other people, including, we would assume, the non-quantitatively minded.

We suggest you start by identifying some difficult problems you recently solved or considered at length. For each one, what were the factors involved in helping you reach your final solution or conclusion? Some were undoubtedly qualitative (what your instincts told you with respect to the situation), but many, if not most, were based on the facts, numbers, and other information involved. How was your decision-making process driven by these numbers or data? And which numbers and data? Once you have determined the answers to these questions for each of the situations you might discuss in this essay, you will have options for the foundation of your submission.

Then, consider the way in which you presented the data in each instance so that the other individuals involved (or affected) could understand it—and this part is key. If your presentation style was extremely complex or sophisticated, you might think the admissions committee would be impressed with your advanced analytic capabilities, but a data visualization that is clean, clear, and easy to digest could be more effective here. If you can show the admissions committee evidence that you can communicate complex ideas in simple ways—or even simple ideas in compelling ways—you will also demonstrate that you could be useful to your Cox classmates in navigating the challenging MBA curriculum, making you a compelling candidate.

Once you have identified a situation from your past in which you tackled a difficult problem using data and presented it a way that a wide range of individuals could understand it, you are ready to start writing. Clearly outline the problem you addressed, the factors you considered in reaching your ultimate solution/resolution, and why these factors were central to your decision(s). Then, describe how you conveyed your solution to the other parties involved.

[b]If you have limited experience with analytics or quantitative work, please use the following question:[/b]
[b]Explain how you are prepared to succeed in a quantitatively rigorous program.[/b]
The issue at hand here is pretty straightforward. Cox needs to know that if you enroll in its program, you will be able to keep up with the necessary course and project work, both for your own sake and for that of your fellow students. Likewise, the admissions committee wants to be sure that you will be extracting what you should (and what you need) from your classes and assignments, not struggling just to keep up and handle basic calculations and concepts. After all, the school’s goal is to teach you about business, not math.

If you are in this position, you obviously want to highlight any inherent skills you have that would be applicable and present any experiences that would indicate that you can manage a quant-heavy academic workload. We also recommend pursuing as many relevant quant and business courses as you can complete well before matriculation time. Doing so not only helps prepare you for the work ahead but also demonstrates drive, determination, commitment, and problem solving on your part. Recognizing where you are lacking in certain skills and experience and taking the proper steps to address this lack reveals your self-awareness and reinforces the message that you are serious about attaining your goals and will not hesitate to seek out and apply the appropriate resources and opportunities to stay on track.
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How to Get into Questrom School of Business: BU Questrom Essay Tips an [#permalink]
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FROM mbaMission Blog: How to Get into Questrom School of Business: BU Questrom Essay Tips and Examples
[url=https://i0.wp.com/www.mbamission.com/blog/wp-content/uploads/2022/09/Questrom-1-1.png?ssl=1][img]https://i0.wp.com/www.mbamission.com/blog/wp-content/uploads/2022/09/Questrom-1-1.png?resize=199%2C198&ssl=1[/img][/url]
Applicants to Boston University’s Questrom School of Business can either submit a written essay or respond on video to three questions that the school does not provide in advance. This approach gives Questrom candidates the opportunity to choose the format that better fits their character and personality and that they feel more comfortable with. An optional essay is available for any applicants who want or need to share additional information with the admissions committee. Our more in-depth analysis of the school’s rather straightforward prompts for 2022–2023 follows.

BU Questrom 2022–2023 Essay Tips

[b]Essays[/b]
[b]In order to get to know you on a more personal level, applicants to our full-time and part-time MBA programs are required to complete either three short video essays OR one written essay during the application process. Because everyone expresses themselves in different ways, the choice is yours.[/b]
[b]VIDEO ESSAYS[/b]
[b]If you’re someone who feels they can better express themselves and their reasons for applying to the Questrom School of Business through a video, we encourage you to complete the video essays. Within the “Documents” section of the “Program Materials” portion of the application, you will find your personalized link to the video essay website. Clicking this link will bring you to the Kira Talent website, our partner for the video essay process. When you register, you must use the same email address that you used to create your admission application account.[/b]
[b]Upon creating your account with Kira Talent, you can begin your video essays. You’ll need to use an internet-connected computer with a webcam and microphone. We will first ask you a question that all candidates will receive. You’ll have thirty seconds to prepare, and then 60 seconds to record your answer. This will then repeat for two additional random short-answer questions.[/b]
[b]You can practice an unlimited number of times with Kira Talent’s provided example questions, but once you start the formal video essay questions, you are only allowed one opportunity. This allows the committee to see your candid responses. The formal process should only take you about five minutes to complete, and can be done on your own time. If you have any questions about your video essays once you’ve registered, please contact support@kiratalent.com.[/b]
[b]Preparing for your video essay: We want your recording process to be as easy as possible. As such, we encourage you to dress in business casual attire – no need for a suit. The admission committee will review your responses as part of the application process, and are interested in your presence, personality, and fit with our community. We recommend trying out a few of the sample Kira questions prior to recording your formal video essay responses.[/b]
Questrom does not let its applicants know beforehand which questions they will need to answer in these short video essays. However, given that candidates can submit either these videos or a written essay—which implies that the two options are likely designed to elicit generally the same information from applicants—we suspect that the topics covered in the two formats are probably similar. In the written essay, which we will address more fully later in this post, the school asks candidates to “explain to the admissions committee why you’d like to earn your degree from the Questrom School of Business specifically. . . . address why you have selected the program you are applying to . . . and how that program will help you achieve your post-graduate goals.” So, in preparing to respond to the program’s video questions, be sure you are ready to speak to these subjects in case they are in fact addressed in the queries you receive.

In this prompt, the admissions committee notes that it is “interested in your presence, personality, and fit with our community,” so you want to be prepared to respond to questions that relate to your “fit” with Questrom as well. This means you should be able to provide evidence that you have done your research on the school and developed a true and thorough understanding of its culture. If needed, you want to be ready to convince the admissions committee that you are eager to take advantage of opportunities at the school, that you have thoughtfully considered your potential role and place within the program’s community, and that you understand what you could offer as a Questrom MBA student. To prepare, read student blogs, peruse discussion boards, catch up on the past year or more of the program’s press releases, and spend some time on [b][url=https://www.youtube.com/user/bumanagement]Questrom’s YouTube channel[/url][/b]. These are all good places to start (or better, continue!) educating yourself about what life there is really like.

When the time comes to record your video essays, you will receive three questions. For each of them, you will need to respond in a video of one minute long, after taking 30 seconds to mentally prepare. While we know that videos—and spontaneous ones, especially—can sometimes be nerve-racking, let us reassure you a bit about this component of the Questrom application process, so you can relax and put your best self forward. First of all, keep in mind that these kinds of video/on-the-spot questions are not intended to trip you up or entice you to do or say anything that would immediately disqualify you from consideration. They are primarily opportunities for the admissions committee to put a “face,” so to speak, with your written application and learn a little more about your personality, energy level, communication style, and other such intangibles. Your goal is not to provide the “right” answer that the school is expecting to hear (because no “right” answer exists!) but to be yourself so as to convey a genuine impression of you as an individual. If you focus on being authentic and sincere, you will provide the admissions committee with exactly what it is seeking.

To get a bit more comfortable with the format before you complete these video essays, we suggest practicing responding to interview-type questions in front of a mirror to exercise maintaining a pleasant and natural expression as you speak and timing yourself to ensure your answers do not tend to run long. Although you can prepare as much as you want, you will have only one chance to record your response(s) when you do the official interview. If you stumble while answering or ultimately are unhappy with your answer, you will not, unfortunately, be able to rerecord anything or try again another time. This might make you nervous, but we encourage you to view the situation a little differently. As we have noted, Questrom wants to gain some insight into the “real you” through these video essays. If you fumble for words or lose your train of thought, just laugh or shrug and continue with your response. Accepting a mistake with a sense of humor and grace will give the admissions committee a more positive and natural impression of your personality than rigid scripting and overpreparation ever could. For sample questions you can use to practice, consider downloading a free copy of the [b][url=https://shop.mbamission.com/products/mbamission-interview-guide]mbaMission Interview Guide[/url][/b], in which we present a list of 100 common interview queries.

[b]WRITTEN ESSAY[/b]
[b]If you’re someone who feels they can better express themselves and their reasons for applying to the Questrom School of Business in writing, we encourage you to complete the written essay. [/b]
[b]Your written essay should be no more than 750 words, and should explain to the admissions committee why you’d like to earn your degree from the Questrom School of Business specifically. It should also address why you have selected the program you are applying to (Full-Time MBA, Professional Evening MBA, Health Sector MBA, Dual Degree, etc.) – and how that program will help you achieve your post-graduate goals.[/b]
To a large degree, this prompt is essentially a request for a personal statement, which typically covers (1) why the candidate feels they need an MBA, (2) why the MBA is necessary now, and (3) why they wish to attend the specific school in question. So, we will start by encouraging you to download a free copy of the [b][url=https://shop.mbamission.com/products/personal-statement-guide]mbaMission Personal Statement Guide[/url][/b], which includes detailed guidance on approaching and writing such essays, along with multiple illustrative examples.

To craft an effective essay response here, you will need to demonstrate a strong understanding of the Questrom program and everything it offers in relation to your professional needs and aspirations. So, if you initially skipped over the earlier section of this post that discusses the school’s video submission option, go back and read that now for our tips on how to familiarize yourself with the school in depth. In this essay, you want to present yourself as a well-rounded, dynamic individual who would be a positive addition to the Questrom community, so do your best to infuse your submission with authenticity and personality, as well as information.

[b]Optional Essay: If you have any additional information to bring to the attention of the Admissions Committee, you may address it in an optional essay of no more than 250 words. Acceptable topics for the optional essay include gaps in post-college work experience, choice of recommenders, and concerns about academic/test performance. If you plan to retake any admissions tests (GMAT or GRE; TOEFL, IELTS or PTE), please provide the date of your scheduled test here. [/b]
With this prompt, Questrom is acknowledging that some candidates have aspects of their profiles that might need a little special clarification. If this is you, this essay is your opportunity to address any lingering questions that an admissions officer might have about your candidacy, such as a legal or disciplinary incident, an unconventional recommender choice, or, of course, one of the circumstances the school suggests in its prompt. However, keep in mind that by submitting an optional essay, you are requiring the already overtaxed admissions readers to do additional work on your application, so you must ensure that the admissions committee’s extra time and effort are truly warranted and avoid being verbose or sharing more information than is truly necessary. If you feel you might have a valid reason for submitting this additional essay or are not sure if the issue you are considering would warrant doing so, we encourage you to download a free copy of the mbaMission [b][url=https://shop.mbamission.com/products/mbamission-optional-essays-guide]Optional Essays Guide[/url][/b], in which we offer detailed advice on when and how to take advantage of the optional essay, along with multiple sample essays.
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The Role of Exercise in Your GMAT Preparation [#permalink]
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FROM mbaMission Blog: The Role of Exercise in Your GMAT Preparation
[img]https://i0.wp.com/www.mbamission.com/blog/wp-content/uploads/2015/10/physiotherapy-595529_1920.jpg?resize=300%2C200&ssl=1[/img]

With regard to the GMAT, raw intellectual horsepower helps, but it is not everything. [url=https://www.manhattanprep.com/gmat/][b]Manhattan Prep[/b][/url]’s [url=https://www.manhattanprep.com/instructors/stacey-koprince/][b]Stacey Koprince[/b][/url] teaches you how to perform at your best on test day by using some common sense.

The New York Times’ Well blog featured a [url=https://well.blogs.nytimes.com/2013/04/10/how-exercise-may-boost-the-brain/][b]fascinating post[/b][/url] on exercise. Exercise has a whole host of benefits, including ones associated with memory. Two studies delved even deeper into how this works.

[b]How does exercise help memory?[/b]

In the blog post, New York Times journalist Gretchen Reynolds details two studies—one conducted on humans and the other conducted on rats.

In the human study, elderly women who already had some mild cognitive impairment were split into three groups. One group lifted weights, the second group engaged in moderate aerobic exercise, and the third group did yoga-like activities.

The participants were tested at the beginning and end of the six-month exercise period, and the results were striking. First, bear in mind that, in general, we would expect elderly people who are already experiencing mental decline to continue down that path over time. Indeed, after six months, the yoga group (the “control” group) showed a mild decline in several aspects of verbal memory.

The weight-training and aerobic groups, by contrast, actually improved their performance on several tests (remember, this was six months later!). The women were better at both making new memories and remembering/retrieving old ones!

Another group of researchers conducted a similar study, only this time, rats were getting some cardio in or lifting weights. (The rats ran on wheels for the cardio exercise and, get this, for the weight lifting, the researchers tied little weights to the rats’ tails and had them climb tiny ladders!)

At the end of six weeks, the running rats showed increased levels of a brain protein that helps create new brain cells. The tail-weight-trainers had higher levels of a different protein that helps new neurons survive.

[b]How can I use this? Get up and MOVE![/b]

Reading this study has made me want to exercise more—and not even for the GMAT! I would like to stave off mental decline in my old age.

The women in the study were performing fairly mild exercises only twice a week (remember, they were elderly), so we do not suddenly have to become fitness fiends. We do not know, of course, exactly how the study results might translate to younger people, but the general trend is clear: exercise can help us make and retain memories. That is crucially important when studying for the GMAT—every last bit will help!

Get a little bit of both weight training and cardio in every week. You do not have to become a gym rat (pun intended). Engaging in some moderate activity every few days is probably enough. Look for ways to incorporate mild exercise into your daily routine. For example, when I go to the grocery store, I carry a basket around on my arm rather than push a cart (unless I really have to buy a lot). I will fill that basket right up to the brim—often, I end up having to use both hands to continue carrying the thing. I figure that every time I do that, it has to be worth at least 10 to 15 minutes of pumping iron!

Studying for the GMAT is tiring, so use this news as an excuse to take a brain break. Get up and walk around the block for 15 minutes, or turn on some music and dance or run the vacuum cleaner (vigorously!). Then sit back down and enjoy the brain fruits of your physical labors.


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The Five Most Common MBA Interview Mistakes [#permalink]
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FROM mbaMission Blog: The Five Most Common MBA Interview Mistakes

So, you applied to business school and finally landed that coveted interview! Excited, you rush to prepare—researching the most likely questions you will be asked, memorizing your answers, and rehearsing them in front of a mirror, right?

Wrong.

MBA interviews are not about memorizing answers but rather having thoughtful conversations regarding who you are. Here are the five most common mistakes you can make when approaching a business school interview:

  • Overpreparing: Walking into an MBA interview with all of your answers scripted and planned prevents your interviewer from getting to know you and creates distance between you and your interviewer. Instead of having a thoughtful conversation with them and truly listening to them, you are busy shifting through your mental file to find which answer to give. It also puts you at risk of getting thrown off if the interviewer asks a question that you have not prepared for. Instead, know your story and think about the types of questions you could be asked, but then go into the interview prepared to listen and engage.
  • Not “reading the room”: It is important to be aware of your surroundings and build rapport with your MBA interviewer. For example, if you are meeting your interviewer in their office at an investment bank in the middle of the week, do not show up in jeans and a blazer. Similarly, if you are meeting at a Starbucks on a weekend and the interviewer tells you in advance to dress casually, do not show up in your best suit. In addition, be aware of your interviewer’s reactions during your answers—if the interviewer starts to look disinterested or attempts to interrupt, try to finish your answer. Just as you would in any conversation, be aware of give and take, and do not ramble for too long.
  • Not knowing about the school: Whether they are alumni or work in the admissions office, interviewers have a connection to the school and are proud of it. You do not have to know every single professor’s name or course number, but you should scan recent press releases to be aware of any major school news and be able to articulate in detail how the school will help you achieve your career goals. A great resource to get to know your target schools is the mbaMission Insider’s Guides series, which covers 17 top-ranked MBA programs. You can download these guides for free to brush up on defining characteristics of the schools, notable courses, clubs, experiential opportunities, and popular social/community events.
  • Asking inappropriate questions: Most interviewers will conclude the interview with “Do you have any questions for me?” Please, we urge you—do not ask questions about the application process or about what the interviewer thought of you. Do not ask questions that are easily answered by the school’s website. If the school is facing any negative press, do not ask about it. And do not ask questions that might be perceived to be tricking the interviewer, such as those about obscure courses. Instead, ask thoughtful questions about questions you really want to know, ones that show you have an awareness of the school’s culture and offerings.   If the interviewer is an alumnus you could ask specific questions about their experience or what advice they have for you, for example, or if it is an admissions office interviewer, you could ask about their observations of the school.
  • Giving the interview too much weight: We often hear clients say, “I aced the interview, so I’ll definitely get in” or “I didn’t get in, so I must have blown the interview.” Likely neither of these situations is true. The interview is just one factor in the MBA admissions decision—just one! You could have a terrific interview and not get in or a weak one and get in, just as you could get in despite a subpar GMAT score and not get in with an amazing one. The business school interview is just one part of the application, and giving it too much weight can cause you to be so nervous that you cannot engage in an authentic conversation.
mbaMission has created a ton of great free resources to help you prepare for your MBA interview:

  • The mbaMission Interview Guide describes the different kinds of interviews you may encounter and the types of questions typically asked. It also includes valuable tips on what to do before, during, and even after the interview.
  • mbaMission’s Interview Guides to the top business schools provide insight into what each school is evaluating and hoping to gain from the interview along with an explanation of the school’s specific approach to interviewing; lists of the school’s most common interview questions and themes as well as advice on how to respond to them; and our tips on managing the interview process from scheduling to thank you notes.
If you are looking for one-on-one help preparing for your MBA interview, check out these mbaMission services:

  • Mock Interview Sessions: Meet with an experienced mbaMission admissions consultant who will use actual questions your target school’s interviewers have posed to previous applicants.
  • HBS Mock Interview and Post-Interview Reflection Support: Speak with an experienced mbaMission consultant who will have read your entire Harvard Business School (HBS) application and prepared customized questions based on your candidacy. Plus, get feedback on your post-interview essay.
  • HBS Intensive Interview Simulation: If you are invited to interview at HBS and want to practice with someone who has years of experience interviewing hundreds of HBS candidates, sign up for our intensive interview simulation with mbaMission’s Devi Vallabhaneni.
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MBA Admissions Myths Destroyed: I Can Use the Same Essay for Multiple [#permalink]
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FROM mbaMission Blog: MBA Admissions Myths Destroyed: I Can Use the Same Essay for Multiple Schools
You have poured your heart and soul into your business school applications and taken the time to craft the perfect essays. Now you are eagerly looking forward to finishing up a few more applications to your target schools. You have heard that you can expect to spend as much time on your second, third, and fourth applications combined (!) as you did on your very first one. Encouraged, you might scan your third application and think, “Oh, look—here’s a ‘failure’ question. I can just adapt the ‘mistake’ essay I wrote for my first application to answer that one!” or “There’s a question about leadership. I’ve already written an essay on that, so I can just reuse it here!”

Not so fast. First applications usually do take longer to complete than subsequent ones. However, this is not because once you have crafted several essays for one or two schools, you can then simply cut and paste them into other applications, adjust the word count a bit, change a few names here and there, and be done.

Admissions committees spend a lot of time crafting their application prompts, thinking carefully about the required word limit and about each component of the questions. They present prompts they believe will draw specific information from applicants that will then help them ascertain whether those candidates would fit well with the program. Therefore, if you simply reuse an essay you wrote for School A for your application for School B because you believe the schools’ questions are largely similar, you could easily miss an important facet of what School B is really seeking. For example, consider these two past questions:

Northwestern Kellogg: Describe your key leadership experiences and evaluate what leadership areas you hope to develop through your MBA experiences. (600-word limit)

Dartmouth Tuck: Discuss your most meaningful leadership experience. What did you learn about your own individual strengths and weaknesses through this experience? (approximately 500 words)

Even though both essay prompts ask you to explore leadership experiences, they certainly do not ask the exact same question. Kellogg wants you to share more than one leadership experience and outline the areas you want to develop while at Kellogg. Tuck, on the other hand, asks about only one leadership experience—your most meaningful leadership experience, in particular—and wants to know what you learned about yourself as a result.

In this case, if you were to simply take your 600-word Kellogg essay, cut out 75–100 words, and then submit it as your response to Tuck’s question, the admissions committee would immediately recognize this and know that you had not taken the time to sincerely respond to the school’s prompt. Believe us, the admissions committees have seen hundreds, if not thousands, of cases in which applicants clearly submitted an essay originally intended for one school in response to another program’s question—and vice versa. Understandably, this is not the way to win them over. Although you may use the same core story for more than one application essay, always stop and examine that story from the angle proposed by your target school’s question and respond accordingly.

One simple rule will always stand you in good stead: answer the question asked.
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Should You Interview On Campus or Off Campus? [#permalink]
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FROM mbaMission Blog: Should You Interview On Campus or Off Campus?
You have received a coveted invitation to interview at your target business school, but the school is giving you a choice: interview on campus with an admissions committee member or student interviewer, or interview off campus with a graduate of the program. Which should you choose?

MBA Interview Options
Every business school has different admissions interview requirements. Historically, NYU Stern and Harvard Business School (HBS) offered interviews only with admissions committee members, either on campus or in select locations in the United States and abroad, wherever admissions committee members traveled. Columbia Business School (CBS) and the Stanford Graduate School of Business (GSB) offered alumni interviews all over the world. And Northwestern Kellogg, Dartmouth Tuck, and Duke Fuqua offered a hybrid—candidates could choose to interview on campus or could schedule a meeting with a member of the school’s alumni network in a city near them.

For the past two years, because of the COVID-19 pandemic, almost every MBA program has relied on virtual interviews, with applicants interviewing with admissions committee members, students, or alumni via Zoom. For the 2022–2023 MBA admissions season, a few schools are offering on-campus and off-campus, in-person interview options. Some, including HBS, CBS, and Duke Fuqua, are using both in-person interviews and virtual ones. At this point, we do not anticipate that the virtual interview option will go away anytime soon for most programs.

Which Interview Format Should You Choose?
If a school offers a variety of interviews options, do they all generally carry the same weight? In short, yes! They are essentially the same. Think of it this way, why would an admissions committee allow alumni to interview applicants off campus if they did not feel that they were getting quality reports on those applicants? And often, the line of questioning is virtually the same for on-campus interviews as for off-campus interviews, especially when those interviews are blind, meaning that the interviewer has not read the candidate’s full application beforehand.

These alumni interviewers are carefully chosen and trained to interview applicants and have a very defined line of questioning that they follow.

Here is one exception, though: if you have not yet visited your target school and doing so would not be an imposition on you, you should use an on-campus, in-person interview (if available, of course) as an opportunity to travel to campus, attend a class, and perhaps meet with a student or two. This will position you to then be able to speak far more intelligently about your target program, potentially even in your interview, depending on how the timing works out. If you have already visited the school or cannot make the trip during the interview period, do not worry! Admissions committees understand when applicants cannot visit, whether because of work, cost, or location. If you are given options, do not obsess over making the “right” choice; just focus on preparing for your interview and then performing your best with whoever ultimately interviews you.

For help with preparing for your upcoming interview, download a free copy of the mbaMission Interview Guide and any applicable school-specific Interview Guides, which include more in-depth information about the types of interviews your target schools conduct, along with sample interview questions provided by past applicants.

For even more preparation support, consider scheduling a mock interview with an mbaMission application expert. You can sign up for a general Mock MBA Interview Session, a Wharton Team-Based Discussion Simulation, or an HBS Intensive Interview Simulation, facilitated by our HBS Interviewer in Residence, Devi Vallabhaneni.
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Set the Tone Early, and Employ Active Verbs in Your MBA Application Es [#permalink]
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FROM mbaMission Blog: Set the Tone Early, and Employ Active Verbs in Your MBA Application Essays
Any good journalist will tell you that the key to writing a good news story or opinion piece is to grab the reader’s attention with the very first line. Many book authors employ this same tactic. Although only a small percentage of people have actually read Herman Melville’s Moby Dick, most know that the novel begins with three famous words: “Call me Ishmael.” A powerful first line can stick with readers long after they have finished reading something (and sometimes with those who have not even read it!). For example, we all likely recognize the statement “It was a dark and stormy night,” but few may know that it is the opening line of a book by an obscure writer (Paul Clifford by Edward George Bulwer-Lytton).

Although beginning an essay with a very short introduction is the norm, sometimes a punchy opening line can capture a reader’s attention in a useful way. Consider the differences between the following pairs of openers. Which line in each example better captures your attention?

Example 1: A “Why MBA?” essay

A: “After I graduate with my MBA, I want to work in the wine industry.”

B: “Blood runs in the veins of all humans, but wine also runs in mine.”

Example 2: A “What are you most passionate about in life?” essay

A: “I enjoy nothing more than playing ice hockey.”

B: “As soon as the nearby river freezes, I wake at 6 a.m. each day and join my teammates for a prework hockey scrimmage.”

No set formula exists for opening lines—the possibilities are endless, and each opener depends on the context of the story being told. Nonetheless, our point is that you must carefully consider your opening line, because it will set the tone for your essay and determine whether your reader will want to read more.

Now let us examine the role of active verbs in your essays. Anyone who has ever written an email that has been misunderstood—let alone an MBA application essay—is no doubt aware of the subtleties of language and the nuances that can change a message’s meaning. Indeed, you can enliven a basic sentence simply by choosing more active verbs.

For example, consider the verb “earn.” By using “earn” rather than a more passive verb in the following examples, we can alter the meaning and impact of each sentence. Suddenly, you are in control. Suddenly, you worked hard and, as a result, accomplished great things.

Passive/poor example: “I was promoted from junior to senior analyst.”

Active/good example: “I earned a promotion from junior to senior analyst.”

Passive/poor example: “After being awarded my MBA, I will be able to…”

Active/good example: “After earning my MBA, I will be able to…”

Once you have finished your application essays, review them to see how often you can replace certain words with “earn” or a similar verb—such as “achieve,” “gain,” and “attain”—that denotes action on your part.
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My Harvard Business School Interview: A Firsthand Account from Our Har [#permalink]
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FROM mbaMission Blog: My Harvard Business School Interview: A Firsthand Account from Our Harvard Interviewer in Residence

Prepare for Your Harvard Business School Interview with a Former HBS Interviewer: Devi Vallabhaneni, mbaMission

I arrived at my interviewer’s office in Chicago’s Loop a few minutes early. His assistant showed me in and offered me a seat at an empty table. While waiting, I looked around the office. Between the nerves that were causing my heart to jump out of my throat and the weight of the moment, it took me a few seconds to focus on the wall-to-wall, floor-to-ceiling color photo of my interviewer (a Harvard Business School graduate) and his wife skiing with Michael Jordan and his wife—all four looking sporty and stylish on top of a mountain under the bluest of skies.

Gulp.

Luckily, I had no time to overthink the situation because my Harvard Business School interviewer walked in and began our conversation. In 30 minutes we touched on many topics: growing up as an only child, deciding to study accounting and finance, working with the Royal Hong Kong Police Force on what was then its largest white-collar-crime case, having lunch every day with the last Hong Kong governor’s former bodyguard, debating British influence in India and Hong Kong, traveling through Russia and Romania, and exploring my goals.

When the interview ended, I thanked him for the opportunity. As I walked through the skyscraper’s lobby, a rush of emotions stopped me in my tracks. I was thinking, If the road to Harvard Business School ends now, I will not be sad because I think I just received a bigger gift—what it feels like to observe yourself reaching a personal best. The outcome felt so farfetched that I could not focus on it. I was just a happy-go-lucky, studious kid from Chicago who had somehow been drawn to business at a young age. In high school, we had had to pick a biography to read, and I chose a book about Lee Iacocca and how he saved Chrysler. I was reading Mark McCormack’s What They Don’t Teach You at Harvard Business School alongside Flaubert and Dostoevsky.

Harvard Business School admits people, not applications. The interview is a human experience, more of a right-brain than left-brain exercise. You have no spreadsheets to crank out during the interview, and no one is going to ask you to recite the Black–Scholes formula. Instead, you have to express who you are, what you have done, and where you want to go—in a simple, self-reflective, and comprehensive manner. Doing so is easier said than done, so work backward from how you want to feel afterward as you plan what you want to say and how you should say it.

Do you want to feel like you barely scraped by? 

Do you want to realize that you had the answers in your head but had trouble verbalizing them?

Do you want to know that the interview was conversational and straightforward? 

Do you want to feel that you achieved a new personal best? 

Do you want to feel like you had fun? (This question shocks people. How could something so stressful be fun? Practice, I say.)

Even now, more than 20 years later, I return to that moment in the lobby whenever I have to push myself to achieve a new personal best. Yes, my goals have evolved, but the feeling is the same. Attending Harvard Business School has many benefits, and this one is, by far, my most cherished. Do not wait for business school to give you confidence. Bring it to your interview. Practice wisely! By practicing for your HBS interview, you create your new personal best by seeing yourself differently. This is my goal for each of my clients.

Do you want to prep for your HBS interview with Devi? Click here to learn more about her HBS Intensive Interview Simulations and sign up for a session with her!
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MBA Admissions Myths Destroyed: My Work Performance Is All That Matter [#permalink]
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FROM mbaMission Blog: MBA Admissions Myths Destroyed: My Work Performance Is All That Matters
Because you spend so many of your waking hours working, and the MBA is the vehicle you are choosing to use to drive your career forward, you may naturally believe that your professional experiences are all that matter to the admissions committees. Do not get us wrong: you need to have strong professional stories to share, but top-tier business schools are looking for much more than just examples of professional excellence. If you discuss only your work experiences in your application, you will present yourself as a one-dimensional character, and today’s managers need to demonstrate that they can handle a multitude of tasks, situations, and personalities—both inside and outside the workplace.

Occasionally, we at mbaMission post an offer on our blog to review applications submitted by candidates who did not use our services and who did not receive an offer of admission from a single program of their choice. We find that the most common error committed by these applicants is that they discussed only their work accomplishments and gave no sense of who they truly are as well-rounded human beings. Although professional accomplishments definitely have a place in your applications, do not go overboard and focus on this one aspect of your candidacy to the exclusion of all else—balance is crucial.

To the best of your ability, strive to offer a mix of accomplishments from the professional, community, and personal fields. Your goal is to keep the reader learning about you with each essay. A diversity of stories will reveal that you have the skills to accomplish a great deal in many different fields and circumstances, which is the hallmark of a modern general manager.
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Storytelling: Talking About Yourself to Potential Employers [#permalink]
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FROM mbaMission Blog: Storytelling: Talking About Yourself to Potential Employers
This post was written by our resident Career Coach, [url=https://www.mbamission.com/who-we-are/team/elissa-harris/]Elissa Harris[/url]. To sign up for a free 30-minute career consultation with Elissa, please [url=https://www.mbamission.com/consult/career-coaching/]click here[/url].

Many MBAs use their degree to pivot or enhance their careers. But in order to secure an offer, you must excel at explaining who you are and how you can add value to your target employer. So, how do you build a compelling story? 

[b]Know Your Target Audience[/b]
Step 1: Identify requirements for your target role. Seek to understand the skills, experiences, and attributes required for success. Check out our [b][url=https://shop.mbamission.com/collections/career-guides]mbaMission Career Guides[/url][/b], review the [b][url=https://www.learneducatediscover.com/]Learn Educate Discover[/url][/b] podcast, talk with classmates who have direct experience in your target areas, and/or listen to employer informational sessions.

[b]Know Yourself[/b]
Step 2: Catalog your pre-MBA experiences. Think about your functional and industry expertise but also the transferable skills you developed doing your job. Review your application essays and performance reviews. Reflect on what you liked most about what you did prior to your MBA program and the skills you used to achieve success.

Step 3: Find the common threads. Ask yourself the following question: where is the overlap between the requirements of your target role and your pre-MBA experiences? Common threads could be things like serving key stakeholders and convincing them to take specific actions, analyzing data to drive decision making, understanding drivers of growth or company success, or communicating complex concepts in easy-to-understand ways.

Step 4: Brainstorm specific examples of when you demonstrated each of these common threads. Look at bullet points on your resume for ideas. Brainstorm your biggest accomplishments and how you made them a reality. Think about the situation, your key actions, and the outcomes of those actions.

Step 5: Identify elements that were missing from your previous role but are desirable to you and exist in your target role. Perhaps your previous role focused on one industry but a different industry excites you, or perhaps your previous role was very operational and you are now seeking to contribute in a more strategic way.

[b]Prepare Your Story [/b]
Step 6: Curate the information gathered in Steps 1 to 5 to craft your story. Put yourself in the mindset of the employer; start with content that will be compelling to them and use keywords that will resonate with them. Show your excitement and commitment to their company/role. Prepare three different versions of your story:

[list]
[*]A one-sentence version to introduce yourself to a larger group of people[/*]
[*]A 30- to 45-second version to introduce yourself to a smaller group of two to three people or one-on-one for networking purposes[/*]
[*]A 90- to 120-second version to introduce yourself one-on-one in an interview setting[/*]
[/list]
Bottom line: Compile and deliver a relevant, memorable, and concise story that engages the listener while connecting the dots between your previous experiences and your interest in/qualifications for your target roles. 
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How to Study for the GMAT [#permalink]
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FROM mbaMission Blog: How to Study for the GMAT
With regard to the GMAT, raw intellectual horsepower helps, but it is not everything. Manhattan Prep’s Stacey Koprince teaches you how to perform at your best on test day by using some common sense.

This time, I have got a short and sweet post for you. Take a look at your calendar, and find a weekend to take off from your studies (or even an entire week). Yes, I am serious! People tend to get really burned out studying for the GMAT; you will be doing your brain a favor if you give it a bit of a break. (Note in general: when your brain is fatigued, it cannot make solid new memories. Do not keep pushing yourself to study under those circumstances!)

Second, I have a few resources for you. I put together a couple of posts that highlight what I think are the most useful articles from recent years. Take a look at What Would Stacey Do? for resources and advice on areas with which you may be struggling.

I do want to take time to mention explicitly the one post that I think is the most important and the first thing that every GMAT student should read: What the GMAT Really Tests.

Third, recently we discussed how to study for Critical Reasoning. Here are two available resources:

Explaining a Critical Reasoning Discrepancy

Top 10 Tips for GMAT Critical Reasoning

Finally, go take a break! Take a look at your calendar, and find a good time to rest your brain. I have never met anyone who can study effectively for months straight without at least one solid weekend break (and an entire week is often better!).
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