joonhy
Among the more effective kinds of publicity that publishers can get for a new book is to have excerpts of it published in a high-circulation magazine soon before the book is published. The benefits of such excerption include not only a sure increase in sales but also a fee paid by the magazine to the book's publisher.
Which of the following conclusions is best supported by the information above?
A) The number of people for whom seeing an excerpt of a book in a magazine provides an adequate substitute for reading the whole book is smaller than the number for whom the excerpt stimulates a desire to read the book.
B) Because the financial advantage of excerpting a new book in a magazine usually accrues to the book's publisher, magazine editors are unwilling to publish excerpts from new books.
C) In calculating the total number of copies that a book has sold, publishers include sales of copies of magazines that featured an excerpt of the book.
D) The effectiveness of having excerpts of a book published in a magazine, measured in terms of increased sales of a book, is proportional to the circulation of the magazine in which the excerpts are published.
E) Books that are suitable for excerpting in high-circulation magazines sell more copies than book that are not suitable for excerpting.
ANALYZE THE STIMULUS:Fact: Among the more effective kinds of publicity that publishers can get for a new book is to
have excerpts of it published in a high-circulation magazine soon before the book is published.
Fact: The benefits of such excerption include not only a sure
increase in sales but also a fee paid by the magazine to the book's publisher.
ANALYZE EACH ANSWER:A) The number of people for whom seeing an excerpt of a book in a magazine provides an adequate substitute for reading the whole book is smaller than the number for whom the excerpt stimulates a desire to read the book.
Correct. KEY words in the stimulus are “
increase in sales”. ==> when people read the excerpts, they desire to read a whole book ==> They will buy the book ==> sales increase.
B) Because the financial advantage of excerpting a new book in a magazine usually accrues to the book's publisher, magazine editors are unwilling to publish excerpts from new books.
Wrong. Totally wrong, the stimulus does not say “magazine editor unwilling to publish excerpts”.
C) In calculating the total number of copies that a book has sold, publishers include sales of copies of magazines that featured an excerpt of the book.
Wrong. Nothing about the formula to calculate the total number of copies sold.
D) The effectiveness of having excerpts of a book published in a magazine, measured in terms of increased sales of a book, is proportional to the circulation of the magazine in which the excerpts are published.
Wrong. Nothing about the relationship “effectiveness of having excerpts is proportional to the circulation of the magazine”.
E) Books that are suitable for excerpting in high-circulation magazines sell more copies than book that are not suitable for excerpting.
Wrong. TEMPTING. Even though the books that are suitable for excerpting in high-circulation magazine can increase sales, the stimulus DOES NOT say they sell
more copies than other books.
Hope it helps.