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Re: CR - 700 level - dvd [#permalink]
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D is incorrect since library has only starting buying videocassetts since a month and we are asked to explain the sales doubling "After six months in business".

C should be correct because it explains well why more people buy videocassetts from the store: since those titles are not available on dvd
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Re: Noting the success of DVDs in the marketplace, the newly [#permalink]
mikemcgarry: Can you please clear the confusion between Choice C and D? Thanks :)
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Noting the success of DVDs in the marketplace, the newly [#permalink]
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bschool83 wrote:
Noting the success of DVDs in the marketplace, the newly opened video store Movie Tapes, which sells specialty videocassettes, began an ambitious publicity campaign to promote the sale of their tapes over more technologically advanced DVDs. After six months in business, Movie Tapes found that its sales had doubled — in fact, it had sold twice as many copies of movies on tape as all the other stores in town had sold on DVD of the same movies. Clearly, the publicity campaign was responsible for Movie Tapes' video cassettes selling better than DVDs.

Which of the following, if true, casts the most serious doubt on the conclusion drawn above?

A) DVDs include special features that enhance the viewing experience.
B) The local school system uses only VCRs in the classroom.
C) Only a very small number of the movies the store sells are available on DVD.
D) A month before the campaign began, the public library started buying videocassettes to lend.
E) Neither the price of DVDs nor that of videocassettes has risen in two years.


KAPLAN OFFICIAL SOLUTION:



Correct Choice: (C)

To cast doubt on the argument’s conclusion, we should tr y to undermine the assumption(s) linking it to the evidence. In this case, the author seems to be assuming that the only reason for the store’s success is its publicity campaign. Choice (C) undermines this assumption, by suggesting that Movie Tapes has succeeded because it sells movies not available in DVD format.

Choice (A) would make DVDs more attractive, but would not provide an alternate explanation (other than the publicity campaign) for Movie Tapes’ sales success. Thus it is incorrect.

Choices (B) and (D) suggest that the school system and the library, respectively, are potential buyers of videocassettes, but we don’t know that either of them alone could account for Movie Tapes’ tremendous sales, or that they bought only from Movie Tapes.

Choice (E) neither strengthens nor weakens the argument, and so is irrelevant to this argument.
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Noting the success of DVDs in the marketplace, the newly [#permalink]
I got spooked by "the store", which I thought referred to MovieClips. I mean sure MC may not have a big collection on DVDs since its primarily selling videocassettes. But other stores could have a huge collection? Thats how I eliminated C.

I mean how do I prevent from getting spooked like this? The stimulus does not say MC "only" sells VCs.

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Re: Noting the success of DVDs in the marketplace, the newly [#permalink]
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But we are talking of the same movies. Doesn't option C just contradict the premise?

P:- After six months in business, Movie Tapes found that its sales had doubled — in fact, it had sold twice as many copies of movies on tape as all the other stores in town had sold on DVD of the same movies.

Option C: Only a very small number of the movies the store sells are available on DVD.

Even if stores keep less DVD's but here we are comparing the same movies that are available in 2 formats.

I feel that option C is flawed.

Experts? Any take on this???
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Re: Noting the success of DVDs in the marketplace, the newly [#permalink]
nishtil wrote:
DVDs include special features that enhance the viewing experience.
Explains the features of DVD neither support nor weakens conclusion - incorrect
The local school system uses only VCRs in the classroom.
School uses VCR- no evideance to conclude that school bought movies from store - incorrect
Only a very small number of the movies the store sells are available on DVD.
Premise in argument states that 'it had sold twice as many copies of movies on tape as all the other stores in town had sold on DVD of the same movies'. what if the movies sold by store are not available on DVD, in that case customer are force to by Videocassates - correct
A month before the campaign began, the public library started buying videocassettes to lend.
What if the library has brought all the cassates before the add compain - to much to assume hence incorrect
Neither the price of DVDs nor that of videocassettes has risen in two years.
answer does not affect the conclusion

THE answer Should be C ... any other explaination


Did anyone else misinterpret answer choice C to mean that out of all the movies sold at the store, only a small number of them were available as DVD as opposed to tapes?
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Noting the success of DVDs in the marketplace, the newly [#permalink]
Poor poor poor question and options
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Re: Noting the success of DVDs in the marketplace, the newly [#permalink]
Like many others, I too eliminated C because high proportion of movies on videocassettes for THIS PARTICULAR store does not help us know how it DOUBLED the sales of movies on dvd from OTHER stores.

Thanks mikemcgarry for confirming that choice C could not be a good answer, otherwise I would have doubted my reasoning and would have ended up scratching my head for no reason.
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Re: Noting the success of DVDs in the marketplace, the newly [#permalink]
bschool83 wrote:
Noting the success of DVDs in the marketplace, the newly opened video store Movie Tapes, which sells specialty videocassettes, began an ambitious publicity campaign to promote the sale of their tapes over more technologically advanced DVDs. After six months in business, Movie Tapes found that its sales had doubled — in fact, it had sold twice as many copies of movies on tape as all the other stores in town had sold on DVD of the same movies. Clearly, the publicity campaign was responsible for Movie Tapes' video cassettes selling better than DVDs.

Which of the following, if true, casts the most serious doubt on the conclusion drawn above?


A) DVDs include special features that enhance the viewing experience.
This doesn't address the the advertisement campaign and it's impact

B) The local school system uses only VCRs in the classroom.
The demoggraphic of the school is unknown therefore we cannot comment on the same

C) Only a very small number of the movies the store sells are available on DVD.
This will undermine the conclusion since not because of the advertisement campaign did better but only because of them being compatible and DVDs incompatible lead to the increase in sales

D) A month before the campaign began, the public library started buying videocassettes to lend.
Similar reasoning as B

E) Neither the price of DVDs nor that of videocassettes has risen in two years.
This further lends support to the advertisement campaign
Therefore IMO C
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Re: Noting the success of DVDs in the marketplace, the newly [#permalink]
Maybe there is a typo on answer C “Only a very small number of the movies the store sells are available on DVD.” It should say stores sell instead of store sells.
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Re: Noting the success of DVDs in the marketplace, the newly [#permalink]
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