I was rushing to submit my applications for R1 and I only had 4 weeks to draft several compelling essays! My GMAT was a median score, so I was quite stressed and frankly overwhelmed with the amount of work to be done.. it was a slow start.
I stumbled upon Applicant Lab on the GMAT club and read good reviews. I thought I would give it a try since at this point, I had to use my time very efficiently.
Applicant Lab was very helpful in directing my energies towards productive brainstorming, drafting and final editing. There was also a diagnostic section in the beginning that assessed my profile and gave specific instructions how I can strengthen my application i.e. given a median GMAT vs. really smart people all around the world. This encouraged me and helped me craft a compelling and targeted story.
Maria is very hands-on and helpful. I loved the videos as it makes her come to life, like the 'MBA Alumni Friend' you could bother! Of course I reached our to other MBA alumni for advice on my applications, but they are obviously very busy people and I couldn't bother them on the details. Maria (through applicant lab) gave me the nitty gritty for each essay/ recommendation question on my application and wow- this was mighty helpful!
Fast forward several weeks after, I got into my top choice school - INSEAD with a FULL scholarship!! Using the applicant lab 'frameworks' and Maria's advice on my scholarship essays were a big help. I couldn't be happier and I would definitely recommend Applicant Lab in a blink of an eye. :)