I only used ApplicantLab for the entirety of my prep, no consultant, and as a beginner starting from scratch with 0 knowledge about anything, the Lab taught me alumni outreach, essay structures, insights into what each school values. I spent about a month for 3 MBA schools using ApplicantLab, and I got an admit in the end to a top school, so I'd consider it absolutely worth it.

The founder, Maria, is very very responsive to all emails and queries, and she takes the time out to create personal videos for you when you ask her to analyze application questions.

I also took the profile analysis and essay review packages, and although my ego took a huge bruising because Maria did NOT hold back, it ultimately made me decide to rework my entire essay (which I had already decided was complete) and that essay got me an admit, so it was a tough love sort of situation. I think she's brilliant at analysis, and ApplicantLab is one of the best things I've ever spent my money on.

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I strongly recommend ApplicantLab's admissions tool to all applicants looking for a do-it-all guide with the best bang for their buck.

Through this tool, I applied to HBS, GSB, and INSEAD (all Round 1). I got into INSEAD and landed an interview at HBS, all without using any other resources.

For context, I didn't have a huge budget for admissions guidance. So without ApplicantLab, it would've been almost impossible for me to get the guidance I needed to put forward my best MBA application.

ApplicantLab structures the whole application preparation process, removing confusion and giving you clarity from knowing exactly what you need to do. Aside from the tool itself, Maria is also reachable by email if you need help along the way.

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If you are like most, struggling to decide whether or not to spend $10k on an admissions coach, look no further - use ApplicantLab! When I started my MBA application process, I was incredibly conflicted about whether or not to use a professional admissions coach. While the prices felt insane, I wanted to give myself every opportunity possible for success. After three sessions, I dropped the coach I had hired after feeling judged and pressured to portray myself in an inauthentic way. I was lost until I found ApplicantLab. This program gives you all the tools a full-time coach would, but allows you to tell your story in your own way. For the cost of one hour with a coach, ApplicantLab offers more resources and knowledge than I could ever need. It takes you through every step, from deciding to pursue an MBA to eventual interviews. Maria founded the program to give everyone a fair chance at top MBA programs, regardless of financial situation. While the program is amazing, it was Maria who personally changed my application experience. I can't count how many times I emailed her one-off questions to bounce ideas off of. She guided me every step of the way, and I am so proud to share that I will be going to Columbia Business School in the fall (with scholarship). Maria, it would not have been possible without you - thank you.

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I had such a positive experience with ApplicantLab! The program is so thorough and guides you through every step of the process. It includes bits that a traditional admissions consultant wouldn't think to cover and an applicant would never think to inquire about. The content does a great job adding requisite specificity without hampering an applicant's individuality. It provides a framework for you to show your strengths in a way that resonates with adcoms.

I genuinely couldn't imagine going through MBA apps without it and credit a good portion of my M7 admit to the program.

Maria was amazing and was able to answer some additional questions that I had as well!

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The Lab is an amazing tool. It’s structured, to the point, and incredibly user-friendly. I received offers from all three of the programs I applied to, including a scholarship at one of them. It also provides specific advice for all the major MBA programmes, which is a huge advantage.

Maria was also fantastic. She answered all of my questions thoroughly, and I truly felt I got incredible value for the price. I always felt in good hands with her.

I couldn’t recommend the Lab enough, there’s absolutely no need to spend 10x more on a traditional consultant.

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Very well organized, at an affordable price point provides the meat & potatoes of what's needed to apply successfully to MBA programs. Lots of videos for each school that breaks down every part of the process of picking schools to choosing recommenders to drafting essays and completing interviews. I was a last minute R3 applicant and with the help of this program was admitted to an M7 (Booth) and multiple T20 / T30 programs (Tepper, Anderson, Marshall) with $$. Founder is also very responsive via email, provides 80% of what you get with a typical admissions consultant at 10% of the price. For someone who is looking for support but doesn't want to spend for an expensive admissions consultant, I can't recommend ApplicantLab enough.

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Maria and the ApplicantLab team/platform answered ALL of my questions. I truly would not have been able to get into all of the schools I did without it. I leaned on it heavily for all of my essays, resume strategy, and interview prep. It also does a great job of helping with school specific advice and provides clarity about what's most important to each school. It helped me get into Booth. Great for people who are self motivated, like having an on demand platform, and want to break into T20 schools. Nothing but great things to say. It's truly an all encompassing platform that answers all of your questions. Wont find better bang for your buck

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I got into Harvard and Stanford with $$$ in Round 1 of 2024 and it's largely thanks to Applicant Lab. Using Applicant Lab was the best decision I made. Its modules contain pretty much all you need to craft a strong application. The videos are also fun to watch since the creator (Maria) is quite entertaining. What's great is Maria also keeps regularly updating the content (e.g., when essay prompts change). With Applicant Lab you shouldn't even need a pricey consultant - it's probably better than most of them. Feel free to use this promo code for 10% off: https://applicantlab.refr.cc/default/u/gauraangbiyani?s=esp&t=wa

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This is an outstanding product that I would recommend to anyone. It was the most helpful overall tool I found in my MBA journey! It walks you through every step of crafting your personal and professional story in a way that speaks to admission committees. I think it was well worth it to pay the additional add on fees for personal reviews on essays. The feedback I received was brutally honest, but trustworthy, and ultimately that feedback made my application exponentially more coherent and powerful. I'm extremely grateful to Maria and her team for the services they provided, as I ultimately gained acceptance to my top choice!

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I was hesitant to pick a virtual service over an Admissions Consultant, but now that I have been admitted to every school I have applied to (with a mediocre GPA and GMAT score), I could not have made a better decision. ApplicantLab helped me re-frame my mindset that gave me the best shot at success. In addition to all of the online tools they have (to do everything from tailoring your resume to interview prep) they also have paid services which you can utilize for a second opinion of your admissions material. I found the resume editing service especially helpful. I highly recommend ApplicantLab (and they had a free trial when I used it, why not try it out?), and would not have made it into my dream school without them.

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