skaballet wrote:
I just got back from the Consortium conference where there's a lot of recruiting for summer internships (yes, for 09). I'm interested in consulting, but there weren't many MC firms there so I started exploring internal strategy/consulting within companies. My perspective is that it's different by company. Some really want prior MC experience and it's a deal breaker if you don't have that. For others it's not so important. I would reach out to the specific companies you are interested in and see if you can find out. It's not uniform like MC or IB. Keep in mind these groups are pretty small. I was talking to a recuiter and she said 'yeah the internal strategy group is pretty big. It's like 20 people.' And that was at Pepsi.....
A person I reached out to during my application process works in the strategy group at a fortune 500 (in the 100-200 range) probably 15k employees or so and their strategy group was like a ten people. I was told that you either need to bring something special to the table or previous experience in the MC field for a big name and even with that they like projects in their industry. Pretty much they dont hire people in very often I guess and dont really even recruit MBAs actively for it. When its a small group that works closely together they can be incredibly picky about who they bring in.
It was a little discouraging to hear that but his advice was go for it like you would any job in MC or IB. Its all about being as prepared as possible, so do your research ahead of time, so you have to commit and be selective. Know everything you can about the company and industry (this helps if you have prior experience in it and are passionate about it). Its a must to know all the important names of executives, locations, subsidiaries (at least big ones), and very important is to know the trends for the industry. He said they would rather bring in someone who is extremely passionate about the industry and company because it is a good long term investment. If you can go in and nail tons of stuff about the company and can speak accurately and with passion about the industry you are going to have a much better shop. So if you want to go to Pepsi better stop drinking Coke right now.
He also said coming from a top school is going to be important, more so than some other rolls in the company (this may differ drastically company to company though). So Ross should give you a shot at a lot of companies. This guy was not a previous MC and was hired directly in to the strategy area, he did come from a big name MBA program and had relevant work experience as an engineer...he said he thinks it was the fact that he was pursuing just that type of job in that one industry that helped him beat out guys with consulting experience who were going for strategy jobs at lots of different companies in different industries.