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FROM Vantage Point MBA Admissions Blog: 2024-2025 Stanford MBA Essay Tips
Originally published on May 12, 2023. Updated on June 20, 2024.

Earlier this week, Stanford announced its application deadlines for the ’24-’25 admissions cycle and confirmed that its main MBA essay questions will remain unchanged next year.

Given the reflection and iteration required to craft a compelling Stanford application, it’s never too early to get started on the essays. As such, today we’re arming you with our best Stanford MBA essay tips. Read on to help get your brain churning!

Application Deadlines* for 2024-2025

  • Round 1 applications are due on September 10, 2024

  • Round 2 applications are due on January 8, 2025

  • Round 3 applications are due on April 8, 2025

*Applications must be submitted by 4:00 p.m. Pacific Time

2024-2025 Stanford MBA Essay Questions

  • Essay A: What matters most to you, and why? For this essay, we would like you to reflect deeply and write from the heart. Once you’ve identified what matters most to you, help us understand why. You might consider, for example, what makes this so important to you? What people, insights, or experiences have shaped your perspectives?

  • Essay B: Why Stanford? Describe your aspirations and how your Stanford GSB experience will help you realize them. If you are applying to both the MBA and MSx programs, use Essay B to address your interest in both programs.

Both essays combined may not exceed 1,000 words. Stanford GSB admissions recommends up to 650 words for Essay A and up to 350 words for Essay B.

Optional Short-Answer Questions

Note that Stanford’s application also includes two optional short answer questions, which we recommend clients complete.

  • Think about a time in the last few years when you’ve created a positive impact, whether in professional, extracurricular, academic, or other settings. What was your impact? What made it significant to you or to others? In the Essays section of the application, we ask you to tell us about who you are and how you think Stanford will help you achieve your aspirations. We are also interested in learning about the things you have done that are most meaningful to you. Using these optional spaces, perhaps you would like to expand upon a bullet item from your resume and tell us more about the “how” or “why” behind the “what.” Or maybe you have had an impact in a way that doesn’t fit neatly in another part of the application. You are welcome to share up to three examples (up to 1,200 characters, or approximately 200 words, for each example).

  • We know that each person is more than a list of facts or pre-defined categories. With this space, we provide you with an optional opportunity to elaborate on how your background or life experiences have helped shape your recent actions or choices. (Up to 1,200 characters).

Where to Start

Before you think about putting pen to paper (or fingers to keys, as the case may be), it’s critical to take the time to truly understand Stanford GSB and what it looks for in successful applicants. To us, the best encapsulation of this can be found in the GSB’s mission statement: “Change lives. Change organizations. Change the world.”

While many business schools aspire to educate leaders that will make a difference in the world, there is a reason that ‘change lives’ comes first in this motto. The GSB embraces a strong belief that change originates from people. People with different perspectives interacting, challenging each other, and ultimately joining forces to push the limits of what seems possible. No man or woman can create change in a vacuum.

In practice, we find that successful Stanford GSB applicants personify this mission statement by displaying the following characteristics:

  • A belief that EQ and people are just as important as IQ and profits – While demonstrating impact is critical, Stanford GSB seeks those who deliver it through collaboration with and/or for the benefit of others.

  • Strong self-awareness – The essay prompt says it all, Stanford GSB cares what matters to you and how it has influenced your choices in life. Scratching the surface of self-awareness is not enough; beyond articulating your emotions in a given situation, they want to see that you can connect situations to your core values and underlying motivations.

  • A willingness to take risks – Change is impossible without some level of risk and change is the crux of the GSB’s mission. They want to see that you don’t let fear stand in the way of progress – for yourself and for others.

How Do I Uncover ‘What Matters Most to Me’?

Attempting to crystallize what matters most to you is incredibly intimidating! If you’re digging deep enough, figuring this out is not something that can be done in a day or even a week. That’s why starting early is critical.

  • To begin, we love suggesting that clients read two great books, True North by Bill George and What You’re Really Meant to Do by Robert Kaplan.  Give thought to where you dream of taking your career (and life more broadly) and why.

  • From there, it can be helpful to think back to each major decision you’ve made in your life and reflect on why you made the choice you did. Are there any commonalities?

  • Lastly, think about influential people or events in your life stretching back to childhood. What or who has made you who you are and why?

Once you’ve done all this reflection (and written it down!), look for points of intersection and interrelation. Sometimes another set of eyes from a trusted friend or family member can be helpful here. More times than not, there is a common passion, motivation, value, or trait that connects what you’ve done in the past and what you hope to do in the future. This common thread can serve as your overarching theme and answer to ‘what matters most to you’.

Turning Your Theme into a Strong Stanford MBA Essay A

The essay itself should prove that this ‘thing’ is truly what matters most to you by laying out 2-3 stories and describing how they connect back to it. While the stories are typically told in chronological order, the essay should not read as your memoir. Be thoughtful and strategic, choosing only your most powerful examples.

Introduce Your ‘Superhero Origin Story’

Many times, successful essays begin with what we refer to as a ‘superhero origin story’. By this we mean the time in your life or experience that first brought your ‘thing’ (i.e., what matters most to you) into play for you. It is the defining moment that triggered a shift in your thinking or approach in a way that has stuck with you from then on out, influencing who you’ve become and who you hope to be in the future.

Show Your ‘Why’, Don’t Tell

The balance of Stanford MBA Essay A should focus on one or two other situations from your life since the ‘superhero origin’ where the thing that matters most to you influenced your actions or choices. One of these (or a third topical area if you have space) can be devoted to your vision of the future. You have space to further spell out your plans in Essay B, but you should lay out, in broad strokes, how your ‘thing’ influences where you want to take your life in Essay A.

Putting it All Together

Once you have the backbone of your essay in place, our advice is to go back and add stylistic nuances that demonstrate you possess the characteristics the GSB seeks. Describe interpersonal dynamics within each story and how you successfully navigated them. Layer in emotion and insights about yourself that demonstrate self-awareness.  Importantly, write so that the adcom feels your authentic passion for the topic you have chosen to discuss.

If this sounds difficult, that’s because it is. Writing a strong Stanford essay takes upfront investment in introspection and time to iterate (and then iterate again). It’s not uncommon for us to work through 10-20 drafts of this essay with clients because, even with professional help, that’s how long it takes to make it perfect.

Stanford MBA Essay B is Straightforward but Not ‘Easy’

Once you’ve outlined generally where you want to take your life in Essay A, Essay B is your opportunity to get tactical. Share your specific post-MBA goals and describe why an MBA and the GSB’s program in particular are necessary to help you achieve them.

Specificity and Personalization Are key

If someone could blindly read your Stanford MBA Essay B and think it applies to another MBA program, you are not being specific enough. If they could read it and think the ‘why Stanford’ you describe could help someone achieve different goals than those you are targeting, you are not personalizing your reasons sufficiently.

Writing a successful Essay B requires more than just perusing the GSB’s website for classes and its own description of why the program is unique. Talk to alums and current students, attend webinars, stroll campus if you can, and, critically, reflect on the specific skillsets (hard or soft) you need to build to achieve your most aspirational goals.

Overwhelmed? We get it – the Stanford GSB application is perhaps the most challenging MBA application out there. If you need assistance, feel free to reach out to request a free consultation.

Request An Initial Consultation

The post 2024-2025 Stanford MBA Essay Tips appeared first on Vantage Point MBA.
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FROM Vantage Point MBA Admissions Blog: HBS – How to Answer the New Essay Prompts (2024-2025)
HBS sent the MBA community reeling when it announced (after months of rumors) that it would be changing its longstanding, single essay prompt this year. The prior question, “As we review your application, what more would you like us to know as we consider your candidacy for the Harvard Business School MBA program?”, was introduced in 2016 and lasted for 8 application cycles.

Now, under the new leadership of Rupal Gadhia, who replaced Chad Losee as the Managing Director of MBA Admissions and Financial Aid in 2023, the school has joined the latest MBA admissions trend: more but shorter essays.  

The 2024-2025 HBS Essay Prompts

Business-Minded Essay: Please reflect on how your experiences have influenced your career choices and aspirations and the impact you will have on the businesses, organizations, and communities you plan to serve. (up to 300 words)

Leadership-Focused Essay: What experiences have shaped who you are, how you invest in others, and what kind of leader you want to become? (up to 250 words)

Growth-Oriented Essay: Curiosity can be seen in many ways. Please share an example of how you have demonstrated curiosity and how that has influenced your growth. (up to 250 words)

For a full list of 2024-2025 application deadlines and essay prompts, click here.

A Mixed Bag

Our team has mixed feelings about these new essay prompts. On one hand, the change is a huge positive for applicants who were often anxious and paralyzed by the ambiguity of the prior open-ended essay prompt. The now very direct questions leave little to assumption and lay bare the school’s intentions behind each question.

However, as you may have noticed, the word count is extremely limiting in these essays. In fact, we’ll go as far as saying that the low word count limit will likely be the hardest part of writing these essays. Fitting impactful and introspective stories into 250-300 words will be an extraordinary feat in writing and editing. And we wonder if the brevity will come at the cost of depth. But the good news is that all applicants are playing by the same rules – and are subject to the same limitations. And we have no doubt you’re up for the challenge.

What Does HBS Look For?

As a starting point, it’s helpful to consider the qualities HBS looks for. Note that these qualities were updated this year as well and it’s no coincidence that they align with the essay prompts above.

  • Business-Minded

  • Leadership-Focused

  • Growth-Oriented

HBS wants strong, conscientious leaders who will change the world. Every successful candidate needs to not only meet the criteria above but do so in their own distinctive way.

Start Big Picture, Then Drill Down to Each Question

It can be tempting to jump straight into the prompts and start brainstorming the best story to answer that specific question. But we urge you to pause and look at the big picture first. Go back to your personal brand and what you stand for. What is the message that you want to deliver to HBS loud and clear?  

Write that message at the top of your essay brainstorming document and refer to it frequently. Use it as your guidepost as you ideate on individual essay topics. And ask yourself, does this story a) answer the prompt? AND b) support and reinforce that message? Your answer should be yes.

The Career Goals Question

The first essay prompt centers around the “why” behind your career choices to-date and your aspirations for the future. HBS is looking for clear cause and effect here and a strong essay will draw simple but powerful connections between your past and your future.

We recommend starting by writing down key inflection points or “aha” moments in your past that sparked your interest in using business as a force for good. These can be but certainly don’t have to be professional experiences. From that list, choose the most influential 1-3 past experiences that you will expand on and connect with your passion for creating an impact.

Then the remainder of the essay can describe your future aspirations. It’s important to convey not just what you hope to accomplish, but also why it matters to you and how you plan to leverage your unique background and insights to make a difference.

The Leadership Question

In this question, HBS is asking you to elaborate on both who you are as a leader and how you’ve had an impact. In other words, this essay must reveal your character, your special brand of leadership, and how you lead – and how those have left a mark on others.

To accomplish this, we recommend following the outline of the prompt. Open by sharing a defining moment or experience that explains the origin of your leadership values and character. This will most likely be a personal experience and can certainly reflect the influence of a role model or leader you admire, a challenge you overcame, or even a unique family dynamic. Anything is fair game here so get creative.

Then you can tell a story of a specific time when you positively impacted others through your leadership. To select the best story here, we recommend writing down all of the key moments in your life where you demonstrated leadership, regardless of whether it was in a formal role. Then from that list, choose your proudest or most defining experience.

Lastly, with the remaining word count, you can close the essay by describing the kind of leader you hope to become, connecting that future vision with the leadership brand you have today and your career goals.

The Growth Mindset Question

If the first two questions put you in the driver’s seat of impact, the third question reverses the roles and asks you to discuss a time when you’ve been impacted. More specifically, the question is asking about a time when you sought out a new experience, new knowledge, a new perspective, or any other avenue that was the opposite of certainty.

Unlike the other questions that ask you to connect the dots between multiple experiences, this question is asking you to recount one specific story or anecdote. We recommend choosing the one most compelling story – the story that exemplifies your curiosity AND strongly supports your personal brand / overarching application theme.

Because curiosity is a core value for HBS, we recommend choosing a story where the stakes were high and the impact on you was truly meaningful. If you’re struggling to identify a good story here, start at the end. Identify specific instances where you experienced personal or professional growth – where there was a clear before and after. Then, backtrack to the actions you took that led to those leaps in growth.

A classic STAR (Situation, Action, Task, Result) format will help you make the most use of the limited word count here. Describe the context of the situation, what sparked your curiosity, and the steps you took to satisfy it. Then conclude by explaining the impact of your curiosity on your development.

What to Avoid

You’ll notice that none of the questions ask you “why HBS” or “why MBA”. This is not a trap. HBS simply isn’t interested in understanding your reasons. So, we don’t recommend spending your specious word count on addressing “why HBS” or “why MBA”. These essays should be deep and personal. What drives you? Who are you as a person (if someone were to start writing a biography about you right now?) And importantly, for HBS, it should point to good examples of how you are a leader.

Get Personal

Your experiences and accomplishments don’t have to be massive things relatively speaking – not everyone has started a non-profit or is on a mission to save the world – but if they are significant to you and your trajectory and evolution as a person, then that’s the point. The goal is to show who you are, what drives you, and what has helped you become who you are today.

Lastly, check out HBS’ Portrait Project. The stories students share and the level of personal depth they go into is exactly the kind of direction you should be taking with these essays. 

Reading this essay analysis is a great starting point in your HBS application process. It will point you in the direction and help you avoid some common pitfalls. But remember that general guidance will only get you so far. Feedback on your individual story and writing is what will supercharge your essays.

If you would like some personalized guidance, click here to request a free 30-minute consultation!

Request an Initial Consultation

The post HBS – How to Answer the New Essay Prompts (2024-2025) appeared first on Vantage Point MBA.
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FROM Vantage Point MBA Admissions Blog: Leveraging Online Courses and Certifications to Strengthen Your MBA Application
You’ve spent months preparing for this moment. This is the culmination of countless hours of hard work. Soon enough, you will be hitting the submit button on your business school applications. And then the waiting game begins.

But first, let’s talk about one of the steps leading up to the moment you click submit. What can you do to increase your chances of receiving that acceptance letter?

Consider strengthening your MBA applications by leveraging additional courses and certifications.

Additional courses are often one of the first steps we recommend for applicants with a low GPA and/or low Quant GMAT or GRE score. But are there other situations where additional courses or certifications, such as the CFA, would enhance your profile? Absolutely! So, let’s dive into why these credentials could be beneficial and how they can showcase your drive for self-improvement and commitment to the MBA application process.

Key Takeaways

  • Take every opportunity to stand out. Online courses and certifications can enhance an MBA application by demonstrating a candidate’s commitment to continual learning and self-improvement, especially in areas that may not be covered by their undergraduate degree or work experience.

  • Choose the right course(s) for you. When selecting online courses, it’s important to choose those that align with your post-MBA career goals, offer depth of knowledge, are accredited, and are provided by credible instructors recognized by your target MBA programs.

  • It’s not just what you’ve done, it’s how you tell the story. Applicants should effectively incorporate their supplemental coursework into their MBA applications by detailing in their essays and online application forms how the courses have expanded their business acumen and provided an offsetting data point for academic or work experience weaknesses.

Crafting a Winning MBA Application: A Step-by-Step Guide



Let’s first address why you should consider putting in the extra work to pursue an additional course or professional certification. Simply put, the competition is… fierce. The best of the best apply to the top 10 business schools every year. And you’re now part of that group of highly motivated, extremely intelligent, driven individuals… and the competition is on.

In such an intense and competitive environment, putting your best foot forward is key. By leaving nothing to question and proactively addressing your weaknesses, you increase the chances that your application will capture the admissions committee’s interest.

As such, taking an online course or certification demonstrates your motivation to learn as well as self-awareness and initiative. And this can set you apart from other equally qualified applicants.

Understanding Admissions Committee Expectations



Admissions committees read thousands of applications every year. They interview the best and brightest and hand-pick the few they believe should attend their school.

So it’s helpful to understand how they think and what they’re looking for.

Admissions committees prioritize applicants who display leadership potential, articulate precise career objectives, and showcase introspective insights into their personal and professional growth.

These attributes indicate a candidate’s readiness for the demanding yet transformative experience that an MBA program offers.

That said, admissions committees don’t expect you to be perfect. After all, if you were perfect, you would have no need for an MBA. But they do expect you to have a solid grasp on your shortcomings and to show proactive measures for addressing them. Said another way, they’re looking for simple yet impactful evidence that you don’t present any red flags for their program.

Now that you understand your audience (the admissions committee), you’ll have a better chance of crafting an application that will be considered.

Why Online Courses and Certifications Matter



Additional coursework isn’t recommended or necessary for everyone. However, pursuing online courses and certifications can visibly showcase your dedication to personal growth and a keen interest in gaining knowledge. It puts your dedication front and center on the application.

These educational pursuits also strengthen parts of your profile that may be lacking, offering concrete support to the story you present in your applications and reassurance of your ability to handle the rigor of the MBA curriculum at a top-tier institution.

This isn’t only critical for applicants with weaknesses such as a lower GPA or an undergraduate degree obtained from an institution that isn’t widely recognized. It could be equally important for applicants with academic (i.e. English, History, Psychology, Music, etc.) or professional (i.e. military, law, non-profit, arts, etc.) backgrounds outside of business.

Identifying Relevant Courses and Certifications



Now that you understand why additional courses and certifications are so important, let’s talk about which ones may help you stand out.

  • Check to see if your school of choice offers certifications. If there are certifications that meet your criteria, are within your budget, and can be done in time, consider signing up. If you’re already applying in two months or less, then this step may be too late. However, if you have a few months before your deadline, it could be a worthwhile endeavor. (Example: HBS Online CORe).

  • Core skills in areas like finance, marketing, and management are fundamental. If you don’t have a business-adjacent undergraduate degree or relevant work experience, pursuing courses in those subjects will make your applications more competitive. (Example: MBAMath or Business Foundations Specialization).

  • Proficiency in emerging domains like artificial intelligence, data analytics, and sustainable business practices can set you apart. If your career goals center around one of these domains and you lack relevant experience, taking a course can help bridge the gap and give your story credibility.

  • Lastly, passing the CFA or earning other professional certifications such your PMP can demonstrate your commitment to the field, advanced knowledge, and/or analytical skills.

No matter what certification(s) you choose, they should mirror your ambitions, proving that you’re primed to tackle an MBA program’s rigors and achieve your career goals.

When selecting courses, evaluate the substance of what is being taught as well as the qualifications and reputation of the instructors.

Note: Make sure that your chosen MBA programs acknowledge and value these courses!

When in doubt, it never hurts to reach out to your school’s admissions offices and confirm that they are familiar with the course and what it takes to complete it. A quick phone call can make all the difference.

Top Platforms for Online Learning



The internet is filled with platforms offering a wide variety of courses to help you develop both personally and professionally. Here are some to consider:

  • Coursera and edX are distinguished by their collaborations with prestigious universities, such as UPENN Wharton. This gives you access to top-tier education at your fingertips.

  • Udemy boasts an extensive collection that appeals to various learners because it is cost-effective without drastically affecting the course quality.

  • LinkedIn Learning focuses specifically on enhancing career-related abilities, offering training in skills that can be directly applied within the workplace environment.

  • As mentioned above, call your school of choice and ask if there are online courses and certifications available to anyone directly. Our clients have successfully taken courses through UC Berkeley Extension and UNC-Chapel Hill Digital and Lifelong Learning, to name a few.

Incorporating Courses into Your MBA Application



Once you’ve completed your supplemental course or certification, it’s time to incorporate it in your applications, namely your essays and application form short-answers.

  • Start by clearly articulating how your online courses have deepened your understanding of business theories and practices in your optional essay. Detail the specific skills you have gained, such as strategic planning, financial analysis, or digital marketing, and how they are directly applicable to your professional aspirations.

  • Reflect on specific instances where the insights you gained from your courses have influenced your approach to solving business challenges or contributing to team goals.

  • Mention any notable projects or assignments that demonstrate your ability to apply theoretical knowledge to practical scenarios.

  • Describe how the flexibility and diverse perspectives of e-learning have enriched your understanding of complex business concepts and broadened your global outlook.

  • In the online application forms, describe your e-learning experiences in detail, outlining the content covered and any graded assignments and/or final grades. Explain how these courses have not only equipped you with technical knowledge but also fostered skills like time management, self-discipline, and adaptability.

Demonstrating a clear connection between your online learning and your professional growth can profoundly affect the admissions panel’s perception, positioning you as a well-rounded and proactive candidate ready to excel in their program.

Tips for Balancing Online Courses with Other Commitments



Balancing online courses with work, family, friends, and personal responsibilities might initially seem overwhelming, but it’s entirely achievable with effective time management and a disciplined approach.

  • One of the first steps is to create a realistic and flexible schedule that accommodates all your commitments. Use tools like digital calendars or planners to allocate specific times for studying, work, and personal activities, ensuring that none of these areas are neglected.

  • Breaking down your coursework into manageable tasks and setting short-term goals can help maintain your focus and reduce stress. Prioritize your tasks by deadlines and importance, and try to complete them in smaller, consistent increments rather than cramming at the last minute.

  • Incorporating regular breaks and down time into your schedule is also crucial, as it helps maintain your mental health and keeps you motivated.

  • Motivation plays a pivotal role in balancing online learning with other aspects of your life. It’s essential to keep your end goal in sight, whether it’s career advancement, personal growth, or acquiring new skills.

  • Surround yourself with a supportive network of friends, family, or fellow students who understand your commitments and can offer encouragement. Staying engaged with the course material by actively participating in discussions, seeking help when needed, and applying what you learn to real-world situations can also enhance your motivation and make the learning process more enjoyable.

  • Additionally, leveraging online resources and tools provided by the course can help you stay organized and on track.

Deep breath! Honing your skills of time management and prioritization will make a huge difference in all aspects of your life in the future.

Achieve MBA Success: Expert Guidance and Personalized Strategies with Vantage Point MBA Consultants



Applying to business school can be daunting. But with a Vantage Point MBA admissions consultant, you gain a collaborator who is deeply committed to your success. Everyone on our team has one goal: to get you into the MBA program of your dreams.

As MBA admissions experts, we draw upon our extensive experience as we steer our clients through the application process by providing personalized strategies that highlight each individual’s unique capabilities and address areas for improvement.

Our services are all-inclusive. We collaborate closely with you to sharpen your career goals, craft a compelling application narrative, and prepare you to nail your interview—allowing you to showcase your best self to the MBA admissions committee.

Lastly, our methodology incorporates elements of risk management to help you foresee and overcome any hurdles or uncertainties that may arise throughout your application process.

When to Get Started



Starting online courses and certifications that will help you get into a top business school should be strategically timed and well-planned. Here are some guidelines to consider:

During Early Career

  • 1-2 Years After Graduation: Gain relevant work experience and start certifications that are directly related to your field. Certifications like the CFA (Chartered Financial Analyst), PMP (Project Management Professional), or specific technical skills (e.g., data analysis, digital marketing) can be beneficial.

  • Mid-Level Career: If you’re planning to apply to business school later in your career, target certifications that demonstrate leadership and advanced skills in your industry.

Preparation for Business School Application

  • 1 Year Before Applying: Focus on certifications that align with your career goals and the curriculum of your target business schools. For example, if you’re interested in finance, certifications like the CFA or FRM (Financial Risk Manager) are valuable.

  • 6-12 Months Before Application Deadline: Ensure you complete any remaining certifications and gather the final certificates / transcripts.

Full Summary

Strategically selecting and completing online courses and certifications can significantly enhance your MBA application for top-tier business schools.

  • Research Requirements: Investigate the specific requirements and preferences of your target schools. Some schools may value certain certifications more highly than others.

  • Balance with Experience: While certifications are important, remember that work experience, leadership roles, and extracurricular involvement matter more. So balance your time between gaining practical experience and completing certifications.

  • Focus on Quality: Select well-recognized and respected certifications that provide credible knowledge and skills. Quality over quantity is crucial.

  • Network: Engage with professional networks and alumni from your target schools. This can provide insights into valuable certifications and other preparatory steps.

With the right strategy, additional courses showcase the applicant’s dedication to ongoing education, align with their career objectives, and portray a candidate who is both thoroughly prepared for an MBA and their career afterwards.

Frequently Asked Questions

How can online courses and certifications strengthen my MBA application?

Enrolling in online courses and obtaining certifications can enhance your MBA application, signaling your dedication to ongoing education. These programs help bridge any gaps in your academic or professional experience while also highlighting your proactive nature and self-awareness.

Including certifications from online courses in your MBA applications can differentiate you from other candidates as well.

What kind of online courses should I choose for my MBA application?

It is important to select online courses that not only support your career aspirations but also relate to the content of an MBA education. Programs should cover essential business fundamentals and introduce you to cutting-edge areas of specialization.

Are there any specific online learning platforms you recommend?

First, check to see if your school of choice offers any certifications. HBS Online CORe is very popular. Leverage online learning platforms such as MBAMath, Coursera, edX, Udemy, and LinkedIn Learning to access a diverse selection of courses that could bolster your MBA application.

How do I effectively incorporate my online coursework into my MBA application?

When applying for an MBA, make sure to weave your online coursework into the narrative of your application. In your essays and application form short-answers, delve into how it has enhanced your grasp of business concepts and illustrate how you’ve practically applied these acquired skills.

Showcasing continuous learning through online courses can be an attractive quality to potential employers and MBA programs, indicating a strong desire for self-improvement.

Can a Vantage Point MBA admissions consultant really make a difference in my MBA application process?

Absolutely! Admissions consultants at Vantage Point MBA offer tailored services to enhance your application and maximize your chances of acceptance.

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FROM Vantage Point MBA Admissions Blog: 2024-2025 Wharton MBA Essay Tips + An Example
Originally published on July 13, 2023. Updated on July 3, 2024.

The Wharton MBA essay prompts are confirmed for 2024-2025 and they remain unchanged from last year. The questions are direct and allow enough word count to paint a robust picture of who you are and why [url=https://vantagepointmba.com/mba-admissions/wharton-insiders-guide/]Wharton[/url] is right for you (and vice versa). As such, this application can be a good one to tackle early in the process. The deadlines are also early in each round, which lends additional credence to this approach.

To help you get started, we’re sharing a Wharton MBA essay example as well as some tips to use while crafting your own.

[b]Wharton MBA Essay Questions[/b]

[list]
[*]How do you plan to use the Wharton MBA program to help you achieve your future professional goals? You might consider your past experience, short and long-term goals, and resources available at Wharton. (500 words)[/*]

[*]Taking into consideration your background – personal, professional, and/or academic – how do you plan to make specific, meaningful contributions to the Wharton community? (400 words)[/*]
[/list]

[b]Wharton MBA Essay Advice[/b]

While the Wharton essay questions read as fairly straightforward, don’t let them lead you down the path of writing bland essays.  Run of the mill essays do nothing to help you stand out from the sea of applications Wharton receives. Additionally, despite the generous word count, you will absolutely need to be strategic about what you include – and don’t.

[b]Your Career Goals Are the ‘Anchor’ For Essay One[/b]

When it comes to the first essay, the critical thing to keep in mind is that all of your content should be ‘anchored’ by your [url=https://vantagepointmba.com/application-advice/mba-career-goals-short-term/]short[/url]– and [url=https://vantagepointmba.com/application-advice/mba-career-goals-part-ii-crafting-a-compelling-long-term-vision/]long-term career goals[/url]. If you haven’t given robust thought to these and done your due diligence to ensure they are sound, now is the time to do so.

Once you have defined and refined your career goals, you need to think backwards and forwards.

By thinking backwards, we’re encouraging you to think about the formative experiences that led you to your post-MBA career goals. Perhaps in your work as a consultant you were staffed on a healthcare project that opened your eyes to how complex yet exciting the healthcare industry can be. This sparked your interest in shifting to a strategy role within a healthcare company where you can make a lasting impact on the industry and those it touches. Tell the story of that case, focusing on why it was so eye-opening, so the adcom can really feel your passion and the authenticity behind your goals.

By thinking forwards, we’re recommending that you think very specifically about the skills you need to build to be successful in your target career. Then, research and describe the unique elements of Wharton’s program that will help you to build them. If the examples you cite are offered by other business schools, they are not specific enough to make a compelling argument as to why Wharton will best position you for success. Getting this part right takes work and that is exactly why it matters.

[b]Focus Essay Two on Being a ‘Giver’ Not a ‘Taker’[/b]

When it comes to the second essay, take a cue from what Wharton professor extraordinaire Adam Grant’s concept of ‘[url=https://hbr.org/2013/04/in-the-company-of-givers-and-takers]givers and takers[/url]’. Whereas the ‘why Wharton’ section of the first essay can cover what you will ‘take’ from the experience, this essay should focus on the ways in which you will be a ‘giver’ while at Wharton and even after graduation. A giver ‘…[looks] to help others by making an introduction, giving advice, providing mentoring, or sharing knowledge, without any strings attached.’

To be in a position to ‘give’, you need to have a unique knowledge base, personality trait, or past experience from which others will benefit. This is the crux of the essay. It is, first and foremost, the place to share what distinguishes you from other applicants. Because the first essay is so career focused, we urge clients to write about something personal here.

For example, a past client discussed how she would use the determination that had helped her overcome personal challenges to motivate her peers in Wharton Women in Business. She went on to describe a specific area of programming she would bring to the club that tied in with some of the personal challenges she had conquered.  The essay was strategic, specific, and thoughtful (and it was successful in earning her an acceptance with full scholarship).

[url=https://vantagepointmba.com/request-consultation/]Need help optimizing your applications? click to connect[/url]

[b]Wharton MBA Essay Example[/b]

Because it’s often hard to put theory into practice, below is a Wharton MBA essay example from one of our clients who was accepted (with scholarship!).

[b]Wharton MBA Essay Example – Essay 1[/b]

My experience advising consumer products companies at [company x] and driving strategic go-to-market decisions at [company y] have sparked a fascination with strategy at the intersection of consumer and technology. Coupled with a Wharton MBA and a post-MBA role at a consumer technology startup, I plan to leverage these experiences to, one day, lead the strategy function of a company that disrupts a previously-established market by understanding and changing consumer behavior, like Airbnb or StitchFix.

In my work to date, I have seen both ends of the innovation spectrum, which has driven home the importance of responding to quickly evolving customer needs. At [company x], while interviewing company executives on a project for a multinational food manufacturer, I was surprised to find that they were focusing investment on legacy products that, while historically lucrative, would not position the company for future success in the face of changing consumer trends. In contrast, [company y] makes every strategic play based on customer needs. When customers became increasingly segmented by industry, we reorganized the sales team into industry verticals. When COVID-19 struck, we released [product], a product that helps customers evaluate how to safely restart operations. Combining my [company x] and [company y] experiences, I see an opportunity to leverage a deep understanding of consumer trends, based in data and analytics, to disrupt a consumer market with technology.

To succeed in this journey, I need to build the core business principles that were not a part of my liberal arts undergraduate education and develop my personal leadership style. At Wharton, a double major in Business Analytics and Strategic Management will provide a deep understanding of business fundamentals while teaching me to be an innovative strategic leader. Classes like Managing the Emerging Enterprise with Exequiel Hernandez will provide hands-on experience analyzing high-growth organizations, teaching me the fundamental principles of managing a disruptive consumer technology firm, from early competitive positioning to organizational structure and the strategic and operational art of expansion.

Further, understanding and developing my personal leadership style will be paramount to my future career. By taking part in the McNulty Leadership Program’s Leadership Ventures, such as the Quantico Intensive, I will apply my existing teamwork skills to a fast-paced problem-solving exercise. As someone who has always found growth in situations outside my comfort zone, I am excited to explore my personal leadership traits in this intense, hands-on environment, which will prepare me for the dynamic pace of the consumer technology industry.

Lastly, a leadership position in the Technology Club will provide access to Wharton’s broad industry resources and alumni base, preparing me to hit the ground running in a post-MBA role at a consumer technology start-up. Joining an existing but early stage company will expose me to the ins and outs of my target industry and, as is the nature with start-ups, provide experience playing multiple roles in a dynamic format. This breadth of experience will provide a holistic perspective on a consumer technology company’s growth levers and industry dynamics, solidifying my preparation to serve as a strategic leader.

[b]Wharton MBA Essay Example – Essay 2[/b]

My parents nicknamed me “the quiet giant” because I was always the underdog whose determination surprised those who underestimated me. I grew up smaller than my peers, so when my softball coach told me that my size would prevent me from being competitive, I was crushed by his quick judgment of my size. Rather than letting this criticism deter me, I became resolved to prove him wrong. I persistently practiced my pitching technique and, two years later, was the best pitcher in the league, going on to win the all-star championship. In this pivotal moment, I was overcome with pride and realized that success was possible if I kept my will to persevere and pushed past my ‘limits’.

Throughout my life, I have leveraged this determination to benefit the communities and teams of which I have been a part. At [company y], I led a team of ten to create an automated headcount dataset that saved the strategy organization hundreds of hours of manual work each quarter. While this project required strategic alignment and technical creativity, my biggest contribution was my ability to motivate the team. We hit many roadblocks, but I took on every challenge with an open mind, encouraging my team to think creatively and listening receptively to each person’s perspective. As a result, our solution transformed the way the organization reports on headcount growth.

These same motivating principles and teamwork skills will allow me to make valuable contributions to the Wharton community. I look forward to using my determination to help motivate my learning team when coursework is challenging or the demands of recruiting wear on us. Through core classes like Corporate Finance, the difficulty of which has been emphasized by current students, I will work closely with my learning team and encourage my peers to persevere.

As a leader of WWIB, I look forward to working alongside my female peers to build our confidence in business settings and otherwise. As a woman in the male-dominated field of consulting, I have unfortunately felt the impact of being overlooked. After joining [company y], I attended courses on public speaking for women and was encouraged to voice my opinions. As a result of my determination to grow in this way, my confidence and presentation skills improved, which enabled my promotion to Manager. I look forward to continuing to develop these skills within WWIB alongside my diverse and talented female peers.

We hope you found this Wharton MBA essay example helpful and can apply our essay writing tips to your own personal narrative. We’re here to help if you’re struggling. Click [url=https://vantagepointmba.com/request-consultation/]here to request a free consultation[/url].

[url=https://vantagepointmba.com/request-consultation/]Request An Initial Consultation[/url]

The post [url=https://vantagepointmba.com/application-advice/wharton-mba-essay-example/]2024-2025 Wharton MBA Essay Tips + An Example[/url] appeared first on [url=https://vantagepointmba.com]Vantage Point MBA[/url].
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FROM Vantage Point MBA Admissions Blog: 2024-2025 Columbia MBA Essay Tips
After some major changes to its admissions process last year, Columbia Business School seems to have settled into a new groove for the 2024-2025 application cycle. The Columbia MBA essay prompts reflect very little change from the prior year. Columbia still requires one of the longest essay sets (in terms of word count), which offers a tremendous opportunity for applicants to prove their fit for this [url=https://vantagepointmba.com/application-advice/m7-business-schools/]M7 program[/url].

If you’re applying to Columbia Business School, read on for our guidance on how to approach the [url=https://vantagepointmba.com/news/mba-deadlines-and-essays-2024-2025/]essay prompts[/url].

[b]Columbia MBA Essay Questions[/b]

[b]Short Answer Question: [/b]What is your immediate post-MBA professional goal? (50 characters maximum)

[b]Examples of possible responses:[/b][b][/b]

[list]
[*]“Work in business development for a media company.”[/*]

[*]“Join a strategy consulting firm.”[/*]

[*]“Launch a data-management start-up.”[/*]
[/list]

[b]January-Term Short Answer Question: [/b]Why do you prefer the January-entry term? (50 characters maximum)

[b]Essay 1: [/b]Through your resume and recommendation, we have a clear sense of your professional path to date. What are your career goals over the next three to five years and what is your long-term dream job? (500 words)

[b]Essay 2: [/b]The Phillips Pathway for Inclusive Leadership (PPIL) is a co-curricular program designed to provide students with the skills and strategies needed to develop as inclusive leaders. Through various resources and programming, the goal is for students to explore and reflect on the following five inclusive leadership skills:  Mitigating Bias and Prejudice; Managing Intercultural Dialogue; Addressing Systemic Inequity; Understanding Identity and Perspective Taking; and Creating an Inclusive Environment.

Describe a time or situation when you had the need to utilize one of more of these five skills, and tell us the actions you took and the outcome. (250 words)

[b]Essay 3: [/b]We believe Columbia Business School is a special place with a collaborative learning environment in which students feel a sense of belonging, agency, and partnership–academically, culturally, and professionally.

How would you co-create your optimal MBA experience at CBS? Please be specific. (250 words)

[b]Columbia MBA Essay Advice[/b]

You can learn a lot about a school by looking at the essay questions they ask. Columbia’s MBA essay questions show they want students with clear, well-researched career goals, which is why Essay 1 has a generous word count and there’s a direct short answer question. CBS also values diversity—not just in background, but also in thought—along with collaboration and developing leaders who embrace these core values. Essays 2 and 3 ask you to show how your values and goals align with what CBS offers and what unique perspective you bring. Keep these points in mind as you write your answers.

[url=https://vantagepointmba.com/request-consultation/]Need Help With Your CBS Essays? Click Here To Connect[/url]

[b]The ‘Why’ is as Important as the ‘What’ in Essay 1[/b]

If you haven’t spent much time reflecting on your career goals, Columbia’s first MBA essay question may seem daunting. And that is precisely the point. Columbia is looking to admit individuals who have given a lot of thought to their career, what they want to do and why, and how a Columbia MBA will help them achieve their goals. This does not mean that you must have complete clarity over your future, but rather you’ve taken the time to think about it and have a strong perspective.

There are three parts of this essay question to pay attention to:

[b]1. Don’t Rehash Your Resume[/b]

The first sentence of the essay question makes it clear that the AdCom does not want you to spend a lot of time rehashing your professional experience to-date. To the extent that you do, it should only be for the purpose of providing context to your career goals.

Has your current role made you want to go deeper into the industry or function you’re already in?

Has it made you realize a gap in the market that you’d like to fill through an entrepreneurial venture?

Have your experiences made you realize you want to pivot into something else?

Successful candidates connect the dots between what they have learned from their work experiences and what they want to do in the future.

[b]2. Note the ‘3-5 Years’ Timeframe[/b]

The question asks about your career goals over the next 3-5 years. This period would include both during your MBA and a few years following your MBA.

When stating your [url=https://vantagepointmba.com/application-advice/post-mba-goals/]career goals[/url] immediately following your MBA, be specific as to the role/title and industry you want to pursue. And then expand on the answer you provided to the short-answer question. Your response should show that you’ve done research into the role and industry and that you have a realistic understanding of the path to get there.

It may be helpful to discuss the skill sets you have to-date and what you plan on building on top of that during your MBA at Columbia to make yourself competitive for reaching your career goal in the short-term.

Ideally, your goals will also be impact-oriented, showcasing not only what you hope to learn but also how you plan to impact your intended clients, community, or other stakeholders.

[b]3. Dream Big for Your Long-Term Goals[/b]

The last part of this question asks about your long-term career goals. However, the use of the words “imagination” and “dream” indicates that the AdCom is giving you permission to think big. You don’t necessarily have be too practical or in the weeds of the “how.” They are hoping to get to know you better as a person by understanding what you value in a career.

Think about what aspects of a job would make it your dream job?

What is the impact that you want to make in the world?

What do you want your legacy to be?

While your long-term dream job can be ambitious, your motivations should still be grounded in the experiences that you’ve had. This is how the whole essay flows together.

[b]‘Small’ Stories Can Make for a Powerful Answer to Essay 2[/b]

Before thinking about what you will write for this essay, it is important to understand the history of the [url=https://groups.gsb.columbia.edu/ppil/home/]PPIL program[/url] at Columbia and the role that DEI plays in CBS’ culture. CBS’ website proclaims: “We believe that the values of diversity, equity, and inclusion should be embedded in every facet of the Columbia Business School culture.”

In 2019, CBS’ DEI Committee developed the school’s values statement as such: “To achieve our vision of developing innovative ideas and inspiring leaders that transform the world, CBS is committed to the principles of diversity, equity, and inclusion. The faculty, students, and other stakeholders of CBS strive to build and sustain a welcoming and intellectual community that values and respects individuals’ different and shared identities and perspectives, leading to a sense of belonging for all.”

The PPIL program was developed by a pair of MBA students who graduated in 2020. It was inspired by the research of the late CBS professor Katherine Willams Phillips, who studied diversity and its influence on productivity in groups, teams, organizations, and culture. The program includes a combination of reflections, surveys, workshops, and programming to hone and develop students’ inclusive leadership skillset.

[b]Adopt a Broad Definition of ‘Diversity’[/b]

With this context in mind, it’s easy to appreciate why this question is a part of the application and how seriously CBS values DEI. Remember that diversity and inclusion encompass not just race, ethnicity, gender, and sexual orientation, but also age, disability, viewpoints, religion, ideas, and experiences. There is no right answer to this question or a superior inclusive leadership skill to cover. Your story may in fact touch on more than one of the five leadership skills. The important thing is to be honest and self-reflective. Topics such as bias, prejudice, and systemic inequity are complex and nuanced. As such, it is best not to oversimplify your story.

[b]Perfection Isn’t the Point[/b]

When using the STAR (Situation, Task, Action, Result) framework to answer the question, realize that the result may not be clean and satisfying and that even your actions may have been imperfect. Being able to reflect honestly on what you observed and how you handled a situation and realize how you will engage with the PPIL curriculum to improve on your inclusive leadership skills should be the crux of your response.

[b]Remember that ‘Fit’ is a Two-Way Street in Essay 3[/b]

Rather than simply asking ‘why CBS?’ or ‘how will you contribute to the CBS community?’, this question goes a step further to ask how you would co-create your CBS experience. CBS is looking to admit individuals who want to be active, solutions-oriented contributors in the CBS community – not just benefiting from what’s already available but making their own personal mark on the program. The fact that CBS students, Mariah Celestine ’20 and Camira Livers-Powell ’20, designed the Phillips Pathway for Inclusive Leadership (PPIL) program is a great example of how students can co-create elements of CBS’ academics, culture, and professional development.

[b]Research First, Write Second[/b]

The first step to answering this question is to do your research on what CBS currently offers with respect to academics and faculty, extracurriculars, career support, culture, and its location in New York City. You can do this through [url=https://vantagepointmba.com/mba-admissions/mba-networking/]speaking to student ambassadors[/url], alumni, attending small group conversations with members of the AdCom, and even visiting a class.

Once you have a good understanding of what CBS has to offer, you can start brainstorming ways your background, experience, and strengths can elevate and/or add to the three different aspects of the CBS experience – academics, culture, and professional development.

Through your research, did you discover a gap that you are uniquely capable of helping to fill?

Is there a particular experience that you think you can enhance and take to a new level?

Is there a faculty member that you’d like to collaborate with?

The question asks you to be specific, so avoid cliches and pandering to the AdCom. Your response should not only show how intimately you know CBS but paint a clear picture of where you will invest your time and energy, how you will contribute, and what your legacy will be.

Interested in personalized, 1:1 coaching for your Columbia MBA essays (and others)? Reach out to request an [url=https://vantagepointmba.com/request-consultation/]initial consultation[/url] with our team of MBA admissions experts, including Columbia Business School alumni and former admissions directors.

[url=https://vantagepointmba.com/request-consultation/]Request An Initial Consultation[/url]

The post [url=https://vantagepointmba.com/application-advice/columbia-mba-essay-tips/]2024-2025 Columbia MBA Essay Tips[/url] appeared first on [url=https://vantagepointmba.com]Vantage Point MBA[/url].
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FROM Vantage Point MBA Admissions Blog: 2024-2025 Kellogg MBA Essay Tips
Once again this year, the Kellogg School of Management has revised its MBA essay questions. While the new prompts are certainly on-brand for this M7 program, they are more dense and multidimensional than in past years. What this means for applicants is they will need to pay extra close attention to every piece of the question and first ensure they understand what is being asked. Then the hard work of addressing each part of the prompt in a cohesive response begins.

To help, we’ve broken down and analyzed each of the Kellogg MBA essay questions. By the end of this article, you’ll know exactly how to get started.

What Kellogg Is Looking For

Despite the changes, what Kellogg looks for in its students remains constant. Kellogg shares that they value individuals who:

  • Approach business problems with a mix of hard and soft skills.

  • Seek to adapt to the evolving business world with open curiosity and innovation.

  • Believe in strong, empathetic collaboration as a way to strengthen work, perspectives and outcomes.

  • Embrace the power of diversity in your teams and networks.

This list of desired perspectives and behaviors show that Kellogg is looking for people who care as much about how they work as the work they do itself. Think about how much you embrace empathy, curiosity, and diversity in your work and how these qualities have influenced you in different projects and settings. Some of them may be aspirational. Perhaps you haven’t fully embraced them yet, but you hope to through an MBA at Kellogg. This is a good starting point from which to approach Kellogg’s essays.

Kellogg MBA Essay Question 1

1. Intentionality is a key aspect of what makes our graduates successful Kellogg leaders. Help us understand your journey by articulating your motivations for pursuing an MBA, the specific goals you aim to achieve, and why you believe now is the right moment. Moreover, share why you feel Kellogg is best suited to serve as a catalyst for your career aspirations and what you will contribute to our community of lifelong learners during your time here. (450 words)

Kellogg’s first essay asks you to answer five different questions:

  • What do you want to achieve?

  • Why do you need an MBA to achieve it?

  • Why now?

  • Why Kellogg?

  • What will you contribute to Kellogg?

To address all five questions effectively in only 450 words means that there is no room for flowery words or extraneous information that does not directly address one of the questions. As the essay states, intentionality is key. The Admissions Committee wants to know that you have clarity on the why, when, how, and what of an MBA.

Let’s break down each question:

[b]What Do You Want To Achieve?[/b]

Here the Admissions Committee is looking to understand your short and long-term career goals. In addition to stating what they are, you should provide enough context from your background and work experience to explain why your long-term career goal is motivating to you. Your short-term goal should be a steppingstone to your long-term goal. Both goals should be realistic and achievable given your background and a Kellogg MBA.

[b]Why Do You Want An MBA?[/b]

In answering this question, most people fall under one or more of the categories below:

  • People looking to switch their career: Those who are looking to make a hard pivot in their career (i.e. engineers, educators, scientists, health professionals, writers, government workers) will need to discuss why an MBA is necessary for them to transition into business. The answer is more obvious here so there is no need to overexplain.

  • People who want to learn the theory behind their practice: Those who have been working in business but never formally studied business (i.e. family business operators, humanities majors in college) will need to discuss how gaining a formal business education will help them fill gaps in their skillsets to achieve their career goals.

  • People looking to better develop and differentiate themselves as leaders: Perhaps you have reached a point in your career where, to be promoted and competitive for better career opportunities, you need to develop your leadership skills and expand your network in a particular industry. You will need to discuss what specific leadership traits you want to develop and why. Later, in discussing “Why Kellogg”, you will want to explain specific aspects of Kellogg’s resources and people that will help you develop into the leader you aspire to be.

Why Now?

Here the Admissions Committee wants to understand what makes you ready for an MBA. Your “readiness” should be demonstrated in two ways:

  • That you have learned enough to meaningfully contribute to a class of MBA students

  • You have identified gaps in your knowledge and skillsets that you can address in business school. Not having either of these could result in the Admissions Committee determining that this is not the right time for you.

Why Kellogg?

Here is where all your diligent research on Kellogg – through attending Admissions events, visiting campus, and talking to alumni and students – comes in handy. If you haven’t done this level of research (and only looked through Kellogg’s website), you may want to reconsider writing this essay until you have.

Kellogg is looking for specific and personalized reasons for why its values, culture, and resources (classes, professors, clubs, conferences, trips, alumni) will help you achieve your goals and develop into the person you want to be. In this essay, feel free to reference insights from your interactions and conversations with alumni, students, and Admissions members.

[b]What Will You Contribute To The Kellogg Community?[/b]

Like “Why Kellogg?” it’s important that your answer is as specific and personalized as possible. Imagine yourself at Kellogg and paint a picture of how you will participate and contribute. Think about what expertise and insights you will bring to classroom discussions. What clubs and experiences will you join and likely lead? What initiatives might you start? How you will support your fellow students? How will you affect Kellogg for the better in a way that is truly your own?

Since the question specifies “during your time here,” be sure to focus your discussion on activities during your time at Kellogg rather than what you will contribute as part of the alumni community.

Need Help With Your Kellogg Essays? Click Here To Connect

Kellogg MBA Essay Question 2

2. Kellogg leaders are primed to tackle challenges everywhere, from the boardroom to their neighborhoods. Describe a specific professional experience where you had to make a difficult decision. Reflecting on this experience, identify the values that guided your decision-making process and how it impacted your leadership style. (450 words)

The first step to approaching this essay is considering what experience you want to write about. Think carefully about this one. You may be tempted to pick an experience that portrays you in the best light, but we encourage you to not let this be your top consideration. Instead, focus on choosing an experience that you truly learned and grew from – even if that means you didn’t make the best decision.  The Admissions Committee is looking for genuine responses, not what you think they want to hear. As such, it is more important that the experience taught you an important leadership lesson than it is that you were the hero.

Some questions to help you decide on what story to choose:

  • What is the professional experience that most impacted your leadership style?

  • What was a difficult decision that had to be made during that experience?

  • What was at stake (i.e. what did you have to lose?)

  • How did you weigh your options?

  • What did the experience teach you about leadership and what you would like to improve on as a leader?

We encourage them to pick an experience where you have meaningful things to say about each of these questions. Be sure that the decision that had to be made was actually difficult – as in you had to really think about it because there was something meaningful at stake. Not only would choosing an experience where the right decision was obvious not make for an interesting story, but it will feel forced and unauthentic to the reader.

The Outcome Does Not Have To Be Perfect

If you find that the best story to tell is one where you made a decision where the outcome wasn’t ideal, keep in mind that that is okay. As long as you can articulate your thought process, what you learned, what you would do differently, and how the incident impacted you, your essay will be successful even if the outcome wasn’t. The Admissions Committee will appreciate learning more about who you truly are.

Answer Every Part Of The Question

If you are using the STAR (Situation, Task, Action, Result/Learning) framework, you should be spending much of your discussion on the Action and Learning. The ‘Situation’ and ‘Task’ together should give enough context for the reader to understand why the decision was difficult and what was at stake. The ‘Action’ should cover how you weighed your options (including who you may have consulted for advice), the values that guided your decision, and what you decided to do. Finally, the ‘Result/Learning’ should cover what you learned from the outcome, what you would’ve done differently (if anything) and how the experience has impacted your leadership style.

See Also: MBA Application Deadlines and Essays for 2024-2025

Understanding the Kellogg MBA essay prompts and what Kellogg is really looking for will help you put your best foot forward during the admissions process. Best of luck on your journey! If we can be of assistance, reach out to request an initial consultation.  

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FROM Vantage Point MBA Admissions Blog: Round 1 vs. Round 2 MBA Applications
This article was originally published on July 14, 2022. It was last updated on July 25, 2024.

This is the time of year when many applicants realize that the crazy work project, wedding planning, or some other major commitment has left them feeling pressed for time in what is a longer process than they originally thought. As such, this is also the time when many applicants start wondering whether there is a difference between Round 1 vs. Round 2 MBA applications. Is one round less competitive than the other? Should they sprint for Round 1 or wait until Round 2?

Right now, you still have plenty of time to get your act together; but here are a few other items to consider when making this decision over the coming weeks.

Round 1 vs. Round 2: Which One Is ‘Better’?

While there’s no conclusive data to support it – notice all the heavy caveats on any “data” you find – many applicants believe that their chances of admission in Round 1 are higher than in Round 2. The logic (which we believe in) is straightforward – in Round 1, admissions committees are starting with a ‘blank slate’ when it comes to class composition. By Round 2, they have already started to build-out their classes.

Our team of former admissions committee members recommends Round 1, especially for those with 4+ years of experience and/or who are coming from overrepresented industries like consulting and finance. The reality is that the Round 1 vs. Round 2 acceptance rates fluctuate from year to year (we do know clearly that Round 3 is always a very low acceptance rate round for most US schools).

Round 1 vs. Round 2: Which One is Right for Me?



We say be conservative and, if you can apply in Round 1, go for it; BUT not if you’re going to submit a second-rate application. We get it, by this point in the application process, a big part of you wants to be done. You’re ready to submit your applications and know the outcome one way or another so you can start planning the next year of your life. Please do not sacrifice one ounce of quality just to apply Round 1. This is a competitive process – you must bring your ‘A game’.

If you are still working through two or more of the items in our MBA Application Checklist under ‘What You Should Have Done Already’, you may want to start thinking about a plan B. Our advice for people having this internal debate right now is to keep marching forward but focus on quality over speed.

Round 1 vs. Round 2: What Is My Plan B?

It’s also not ‘all or nothing’. Your plan B might be splitting schools between rounds – for example, applying to two or three of your five schools in Round 1 and holding the others until Round 2. If you do this, prioritize your top choice schools in Round 1. If you don’t apply to your top choice schools in Round 1 and are accepted to a lower-priority program on your list, you will likely have to commit before Round 2 decisions are released. Said another way, if you are splitting your applications across rounds, don’t leave any schools for Round 2 that you wouldn’t be wondering ‘what if’.

If you attempt to march forward but ultimately decide you won’t be in a good place to submit any applications by the Round 1 deadline, give yourself a break. You’re making the right decision to put yourself in the best position for success but deciding to do so is hard and can feel a bit like defeat. So go ahead and reward yourself with a week or two off. Reconnect with your friends and family. Go to the gym. See a movie. Do whatever you need to do to clear your head and come back to your applications with a fresh set of eyes and a renewed focus.

The first Round 1 deadlines, kicking off with HBS, are less than 6 weeks away! If you’re wondering whether your application is ready for Round 1, feel free to reach out. We can give you some feedback and/or help you get your application over the finish line.

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FROM Vantage Point MBA Admissions Blog: 2024-2025 MIT Sloan Cover Letter Advice & Application Tips
This article was originally published on January 7, 2021. It was last updated on August 1, 2024.

If you’re applying to MIT Sloan’s MBA Program, you’ve likely given thought to what you want to express in the required 300-word Cover Letter. Perhaps the trickiest thing about this unique application component is the word limit, which is incredibly short and forces you to have a laser focus on the elements of your personality / experience that demonstrate your fit with Sloan’s culture.

What MIT Sloan Asks for in its Cover Letter

For reference, here is the prompt they provide:

“MIT Sloan seeks students whose personal characteristics demonstrate that they will make the most of the incredible opportunities at MIT, both academic and non-academic. We are on a quest to find those whose presence will enhance the experience of other students. We seek thoughtful leaders with exceptional intellectual abilities and the drive and determination to put their stamp on the world. We welcome people who are independent, authentic, and fearlessly creative — true doers. We want people who can redefine solutions to conventional problems, and strive to preempt unconventional dilemmas with cutting-edge ideas. We demand integrity and respect passion.

Taking the above into consideration, please submit a cover letter seeking a place in the MIT Sloan MBA Program. Your letter should conform to a standard business correspondence, include one or more professional examples that illustrate why you meet the desired criteria above, and be addressed to the Admissions Committee (300 words or fewer, excluding address and salutation).”

How to Write the Best MIT Sloan Cover Letter

Pay close attention to the language of this prompt because it helpfully describes the qualities Sloan seeks in a successful applicant. Many of these are similar to those sought by all of the top MBA programs – intellectual strength, track record of accomplishments, and ability to bring dimension to the cohort. However, the critical things to note here are those that make Sloan different – its orientation towards an independent mindset and creative problem-solving. They don’t just want someone who ‘got the job done’, they want the person who redefined the problem and came up with a solution no one had thought of before.

Practice the Art of Omission

With only 300 words at your disposal, you simply don’t have space to separately demonstrate you possess each of the more basic traits. For these, utilize the other components of the application – your GMAT/GPA can help prove your intellect, your resume showcases your history of accomplishments, and your video essays should highlight what makes you unique. In the cover letter, make a solid case – supported by one or maybe two stories – that you are an innovative thinker who isn’t afraid of rocking the boat to enable progress. The ideal story to use is career-focused (given the tone of the prompt), fairly recent, and has a connecting thread with how you will contribute at Sloan if admitted.

Make the Case for “Why You?”

That said, you do need to use this vehicle to provide a higher-level ‘pitch’ of yourself to the adcom. A structure I’ve seen be consistently successful is one that is three paragraphs, maybe four. In the first paragraph, without simply restating your resume, you can lay out the differentiating or notable experience you bring to the table. Then in the second paragraph (or perhaps two paragraphs if needed), dive into a story that supports this ‘brand’ and hits on the Sloan-specific qualities mentioned above. Finally, in the last paragraph, drive the argument home by asserting why these qualities will make you an asset to the Sloan community.

Need Help With Your MIT Sloan Application? Click Here To Connect

A Successful Sample MIT Sloan Cover Letter

To demonstrate this structure in practice, here is an example from a past client (privatized, of course):

“Dear MIT Sloan Admissions Committee,

Through my role at [consulting firm], and my experience driving positive change in my community first as a student mentor and now as a founder of a [mentoring program], I know that I will be able to make a significant contribution to Sloan. This is rooted in my experiences learning to manage increasingly larger teams, leading projects in eight countries and enhancing both the product offerings of my company and traditional mentoring frameworks.

As a self-described quantitative person who went from a trading career out of college to working in consulting and rising to manage my firm’s [industry-focused] practice, I’ve had the opportunity to learn not only how to leverage data to drive business strategy but also how to manage and collaborate with people with different backgrounds. For example, after seeing a need to extend our product offering to include capabilities in emerging technologies, I proactively led a three-person team to create a research product that provided clients with capability maturity assessments in three areas: digital, data analytics, and cloud. To action this, I worked with [firm] experts and our existing clients to build a framework, scope and go-to-market strategy for the new products. To date, we have delivered research to over 30 clients, supported four [...] cases with data and hosted two roundtables that brought together heads of technology from over 20 firms to discuss the findings.

I am confident that the breadth of my experience will allow me to succeed at Sloan while also bringing a unique perspective to the school. The opportunity to be involved in innovation periods and the Entrepreneurship & Innovation Track will provide the skills needed to transition into a bank’s innovation team and ultimately create a FinTech firm.

Respectfully,

[name redacted]”

Sloan MBA Essay Guidance – Video Statement Tips

In addition to the cover letter, Sloan asks you to submit two 60-second video statements.

Video 1:

“Introduce yourself to your future classmates. Here’s your chance to put a face with a name, let your personality shine through, be conversational, be yourself. We can’t wait to meet you!

Since your cover letter will likely be professionally focused, the video statement is a great place to share who you are outside of work and the unique attributes you would bring to the class. Specific content will vary from person to person of course, but remember that Sloan values independent thought, fearless creativity, and passion. What about you hits on these notes?

Perhaps the most important thing to do to ensure you submit a strong video statement is practice. You know the prompt and can record and re-record yourself until you are satisfied with the output. And so can the competition! So, give this application component the thought and attention it deserves to ensure you stand out.

Video 2:

All MBA applicants will be prompted to respond to a randomly generated, open-ended question. The question is designed to help us get to know you better; to see how you express yourself and to assess fit with the MIT Sloan culture. It does not require prior preparation.

Video Essay 2 is part of your required application materials and will appear as a page within the application, once the other parts of your application are completed. Applicants are given 5 seconds to prepare for a 60-second response.”

Video essays with randomized questions are becoming a more popular part of the application process. You can expect to have a few different buckets of questions that come up.

  • #1: Behavioral questions

  • #2: Questions about your personality or interests (such as What is your favorite book and why?)

  • #3: MBA-specific questions (such as Why MBA? or How you will contribute to the school’s community?)

For any question, remember that the most important thing is to explain the “why” instead of the “what”. Be concise and clear, but also show your enthusiasm. Overall, you can prepare and practice any questions you would expect in a formal Zoom or in-person interview setting for this randomized video essay.

We hope that these tips help you get your Sloan application across the finish line! If not, we’d be happy to help. Reach out to schedule a free consultation with our top-rated team of MBA admissions experts.

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FROM Vantage Point MBA Admissions Blog: How to Make Your Resume “MBA Ready”
This article was originally published on March 1, 2021. It was last updated on August 15, 2024.

The resume you used to get your last job is not the one you will use to apply to business school. I know, it’s frustrating! You perfected your resume to land a job, only to find that you’re going to have to rework it for your MBA application. I promise you, it’s a worthwhile time investment!

What makes a job search resume so different from an MBA application resume? There are several key distinctions:

1) Your MBA resume will be higher level and contain less industry jargon.

From your one-page resume, the admissions committee should be able to get a sense for what you do, what is unique about you, and what experiences you will bring to the classroom.

However, they can’t do that if they don’t understand what they’re reading! Here is a trick: take a step back and ask yourself “is this how I would explain my job to my best friend’s mom or dad who works in business but maybe not my exact field?”. You can assume they have some understanding of your field, but keep your descriptions high level so that anyone, regardless of background, can “get it”.

Note that I’m not saying to dumb down your accomplishments just because they are complex. You can include names of programming languages and complex financial products in a way that is understandable across audiences – it usually just takes a few extra words.

2) Your MBA resume should focus on storytelling and accomplishments.

Think of the MBA resume as more of an elevator pitch than a checklist of skills. A potential employer scans to see what types of things you’ve been exposed to so they can assess how quickly you can hit the ground running in a new role. Admissions committees at top MBA programs look for leadership potential, demonstrated teamwork, problem-solving skills and career progression.

We ask our clients to write no more than two bullets describing “what they do” for each job. This maximizes the space available to explain “what they have accomplished” in short, two-line stories. These quick stories help them picture you – what you’re like to work with, what type of initiative you take, and how you are crushing it and being recognized as a rock star in your company.

As an example, here is a bullet that a past client used to describe “what he does”:

“Manage a team of 2-5 analysts and associates on workstreams to advise clients in the tourism, retail, and private equity industries on key strategic issues including M&A, organic growth strategy, and value creation.”

In contrast, here is a bullet he used to described “what he has accomplished”:

“Spearheaded strategy to improve the performance of ancillary products by optimizing digital customer touchpoints, resulting in expected incremental revenue of over $100M annually.”

See the difference?

3) You’ll include more interests and hobbies than you have now.

In addition to the requisite skills described above, the adcom also wants to see that you are a well-rounded individual with dynamic interests. Top MBA programs are not looking for people who just eat, sleep and work. They want to recruit leaders who have people skills and will thrive in the highly social MBA environment.

I often hear people say that they don’t have any extracurriculars; that’s generally not the case when we get down to it. Extracurriculars aren’t just volunteering and junior boards. Maybe you haven’t had time to really engage as a volunteer because you travel every week (or did pre-COVID!), but perhaps you play in a recreational tennis league every Sunday. That absolutely counts and should be a bullet under “community and other” or at least in the “interests” section. Your next employer may not care what you do outside of the office, but MBA programs most certainly do.

4) You’ll pick and choose more.

You simply don’t have the space to tell the same type of story over and over in your MBA resume. If you built financial models for six IPOs, don’t give each one a bullet (bankers – in general I don’t like the exhaustive transaction experience list that you likely use for work – pick a few of the best).

Boil your experiences down to the main accomplishments and show a good balance of leadership, analytical, teamwork and problem-solving skills across your resume.

Some closing thoughts...

This goes for work resumes too, but formatting, spelling and grammar are very important. Admissions directors notice, especially on the resume. Be a crazy perfectionist when it comes to this!

And finally, get feedback. Have people from different industries and backgrounds read your resume and tell you how they interpreted what you’ve done. We recommend doing this a few times as you’re finalizing your resume in order to feel like you’ve gotten a diverse array of perspectives.

For further reading on what makes a strong MBA resume, see this article: These Three Bullets Should Be On Your MBA Resume

If you’d like personalized coaching on your resume or other parts of your MBA application, click here to schedule a free 30-minute consultation.

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FROM Vantage Point MBA Admissions Blog: When to Push Your MBA Applications to Round 2
Originally pushed on September 1, 2016. Updated on August 23, 2024.

HBS and Wharton applications are due in less than 2 weeks. Kellogg, Stanford, Columbia – just one week later. If you’ve been planning to apply in Round 1, we know you’re likely ready to ‘be done with it already.’ We get it.

But let’s take a pause. Feeling tired or frustrated isn’t a great reason to force an application through, even if you believe that there is a slight advantage of Round 1 vs. Round 2 (it’s very slight, we promise, and in no way compensates for a sub-par application!) You’ve worked so hard to this point – don’t submit anything but your very best.

Every year, we work with clients who end up pushing to Round 2 for a number of reasons and they are truly better off for it. So if you’re wondering if applying in Round 2 might be the better plan for you, read on.

4 Questions to Guide Your Decision

We’ve compiled a list of 4 questions to ask yourself in order to determine if pushing your applications to Round 2 is the right call:

  • Are your essays as strong as they can be? In fact, in addition to asking yourself this question, ask two friends to look over your essays. Did they both have the same takeaways regarding your story and goals? Did they find your story inspiring? If not, get back to writing.

  • Have you addressed any major weaknesses in your application? For example, for those with weak undergrad GPAs, have you completed (and gotten an A in) an extra finance or accounting class?

  • Are you comfortable with your GMAT/GRE score? If not, do you believe you could meaningfully improve it if given the time to focus on it (and balance writing essays, etc.)?

  • Did your recommenders have enough time to put thought into what they were writing?

If you answered ‘no’ to any of these questions, don’t do it – you may want to wait until Round 2.

On the other side of the coin, if you answered ‘yes’ to all of those questions, don’t panic and punt to Round 2 simply because you’re nervous to click “submit”. Once you can say ‘I’ve done everything I possibly could’, then go for it.

Punt to Round 2 and...Move Forward

If you decide to wait, don’t be hard on yourself. You’re making the right decision to put yourself in the best position for success, but deciding to do so is hard and can feel a bit like defeat. Just keep the end goal in mind–you walking onto the campus of your dream school as a student in less than 12 months.

If you decide to push your applications to Round 2 and feel your could use an extra boost to get over the finish line, please reach out to our team for a free initial consultation. We can give you specific feedback and a plan for how we can help.

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Best of luck to everyone!

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FROM Vantage Point MBA Admissions Blog: 2024-2025 Chicago Booth Essay Questions & Tips
Originally published on August 18, 2022. Updated on August 29, 2024.

Are you applying to Chicago Booth? If so, read on for the Chicago Booth essay questions and tips to ensure your answers stand out from the pack. We’re also sharing ideas for how to structure your Chicago Booth essay responses based on what we’ve seen be successful in the past.

Our overarching piece of advice for a successful Booth application is to effectively and authentically communicate ‘why Booth’. Booth has a unique culture and seeks students who, while diverse in many ways, share in its ‘defining traits’ – they are intellectually curious, highly independent, and unafraid of bold ideas. Before you begin drafting your essays, give some serious thought to how you embody these characteristics and let this guide the content of your essays.

Chicago Booth Essay Questions

  • How will a Booth MBA help you achieve your immediate and long-term post-MBA career goals? (Minimum 250 words, no maximum).

  • An MBA is as much about personal growth as it is about professional development. In addition to sharing your experience and goals in terms of career, we’d like to learn more about you outside of the office. Use this opportunity to tell us something about who you are... (Minimum 250 words, no maximum).

Chicago Booth Essay Tips

Yikes, a MINIMUM Word Limit, How Long Should My Booth Essays Be?

As we said, Boothies are unafraid of bold ideas, and the word count minimum is characteristically unconventional. So, how long should they be? While there is certainly a range, we find the sweet spot to be 400-500 words. You should be able to get your point across in this amount of space and any longer risks losing the reader (who reads A LOT of applications).

Communicating ‘Why Booth’ Is Done Indirectly as Much as It Is Done Directly

Your first reaction when you read the prompt for Essay One may have been ‘Got it, I need to talk about all the Booth classes I plan to take and clubs I will join. Easy.’ Not so fast. And the reason why goes back to our initial piece of advice about showing how you fit with Booth’s unique culture. It’s a given that you will cite some specific Booth classes, clubs, etc. that will help you achieve your goals. This is the ‘direct’ part and it’s important, but we recommend you do more to really demonstrate that you embody the personality of Boothie.

To the extent possible while remaining authentic, when sharing your goals and the ‘why’ behind them, weave in some details that showcase your bold, independent streak. Maybe your long-term goal is to found a business that fills a need you’ve observed in a certain marketplace – lean into the boldness of your idea as you share these plans. The advice to indirectly demonstrate you embody Booth’s culture extends to the second essay as well. As you consider the facets of your life outside of work that you will share, focus on those that ‘fit’ with the Booth culture. The possibilities are endless, but successful Booth essays begin with a nuanced understanding of what makes the school – and you – unique.

Open-Ended Questions Are Tough, Choose Your Topic Wisely for Essay Two

Speaking of the second essay, you may be wondering what exactly they’re looking for you to discuss in your answer. Open-ended prompts are tough! But they’re also a great opportunity to showcase something awesome about yourself that you haven’t shared elsewhere. And that’s where we recommend you start – take an inventory of the key parts of your ‘personal brand’. Which elements have you weaved into the first essay or are already highlighted sufficiently on your resume? Which elements are not?

The central topic of essay two can be a number of things – you can talk about a passion area, a personal trait, or a defining part of your identity that makes you unique (and impressive to the adcom, of course). Perhaps you have a passion for mentoring females that has informed your past involvements and guides your future plans? Or maybe you are a dedicated marathoner, and this hobby has instilled values that are central to your life? Whatever you discuss, the keys are that it builds upon (doesn’t repeat) the rest of your application and that it is relevant to the qualities Booth seeks in successful applicants. The first essay should highlight what you plan to gain from Booth, the second essay should showcase what you plan to contribute to Booth.

Chicago Booth Essay Structure Ideas

For Essay 1, we recommend a structure somewhat like this:

P1: Introduce your short-term and long-term career goals

P2-3: Briefly share the rationale behind your goals, the past experiences you already have that you will leverage in achievement of these goals as well as the skills you need to gain during your MBA to make these goals possible

P4-5: Provide several concrete reasons why Booth is the ideal program for you, tying them back to specific skills you need to gain to achieve your goals or specific characteristics about yourself that align with Booth’s culture

For Essay 2, we recommend a structure somewhat like this:

P1: Introduce the passion, trait, or other topic you will talk about in the essay and preview how it has influenced you

P2-3: Share a story that exemplifies your central topic, ‘showing not telling’ that it is a defining part of who you are (note that, in some cases, it may be appropriate to tell two brief stories that demonstrate how your topic has transcended various phases of your life)

P4: Reflect on how you will leverage the topic you’ve discussed to contribute while at Booth

If you’d like assistance with your Booth essays or your broader MBA application strategy, click here to schedule an initial consultation!

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FROM Vantage Point MBA Admissions Blog: 2024-2025 Chicago Booth MBA Essay Questions & Tips
Are you applying to Chicago Booth? If so, read on for the Chicago Booth MBA essay questions and tips to ensure your answers stand out from the pack. We’re also sharing ideas for how to structure your Chicago Booth essay responses based on what we’ve seen be successful in the past.

Our overarching piece of advice for a successful Booth application is to effectively and authentically communicate ‘why Booth’. Booth has a unique culture and seeks students who, while diverse in many ways, share in its ‘defining traits’ – they are intellectually curious, highly independent, and unafraid of bold ideas. Before you begin drafting your essays, give some serious thought to how you embody these characteristics and let this guide the content of your essays.

Originally published on August 18, 2022. Updated on August 29, 2024.

Chicago Booth MBA Essay Questions

  • How will a Booth MBA help you achieve your immediate and long-term post-MBA career goals? (Minimum 250 words, no maximum).

  • An MBA is as much about personal growth as it is about professional development. In addition to sharing your experience and goals in terms of career, we’d like to learn more about you outside of the office. Use this opportunity to tell us something about who you are... (Minimum 250 words, no maximum).

Chicago Booth MBA Essay Tips

Yikes, a MINIMUM Word Limit, How Long Should My Booth Essays Be?

As we said, Boothies are unafraid of bold ideas, and the word count minimum is characteristically unconventional. So, how long should they be? While there is certainly a range, we find the sweet spot to be 400-500 words. You should be able to get your point across in this amount of space and any longer risks losing the reader (who reads A LOT of applications).

Communicating ‘Why Booth’ Is Done Indirectly as Much as It Is Done Directly

Your first reaction when you read the prompt for Essay One may have been ‘Got it, I need to talk about all the Booth classes I plan to take and clubs I will join. Easy.’ Not so fast. And the reason why goes back to our initial piece of advice about showing how you fit with Booth’s unique culture. It’s a given that you will cite some specific Booth classes, clubs, etc. that will help you achieve your goals. This is the ‘direct’ part and it’s important, but we recommend you do more to really demonstrate that you embody the personality of Boothie.

To the extent possible while remaining authentic, when sharing your goals and the ‘why’ behind them, weave in some details that showcase your bold, independent streak. Maybe your long-term goal is to found a business that fills a need you’ve observed in a certain marketplace – lean into the boldness of your idea as you share these plans. The advice to indirectly demonstrate you embody Booth’s culture extends to the second essay as well. As you consider the facets of your life outside of work that you will share, focus on those that ‘fit’ with the Booth culture. The possibilities are endless, but successful Booth essays begin with a nuanced understanding of what makes the school – and you – unique.

Open-Ended Questions Are Tough, Choose Your Topic Wisely for Essay Two

Speaking of the second essay, you may be wondering what exactly they’re looking for you to discuss in your answer. Open-ended prompts are tough! But they’re also a great opportunity to showcase something awesome about yourself that you haven’t shared elsewhere. And that’s where we recommend you start – take an inventory of the key parts of your ‘personal brand’. Which elements have you weaved into the first essay or are already highlighted sufficiently on your resume? Which elements are not?

The central topic of essay two can be a number of things – you can talk about a passion area, a personal trait, or a defining part of your identity that makes you unique (and impressive to the adcom, of course). Perhaps you have a passion for mentoring females that has informed your past involvements and guides your future plans? Or maybe you are a dedicated marathoner, and this hobby has instilled values that are central to your life? Whatever you discuss, the keys are that it builds upon (doesn’t repeat) the rest of your application and that it is relevant to the qualities Booth seeks in successful applicants. The first essay should highlight what you plan to gain from Booth, the second essay should showcase what you plan to contribute to Booth.

Chicago Booth MBA Essay Structure Ideas

For Essay 1, we recommend a structure somewhat like this:

P1: Introduce your short-term and long-term career goals

P2-3: Briefly share the rationale behind your goals, the past experiences you already have that you will leverage in achievement of these goals as well as the skills you need to gain during your MBA to make these goals possible

P4-5: Provide several concrete reasons why Booth is the ideal program for you, tying them back to specific skills you need to gain to achieve your goals or specific characteristics about yourself that align with Booth’s culture

For Essay 2, we recommend a structure somewhat like this:

P1: Introduce the passion, trait, or other topic you will talk about in the essay and preview how it has influenced you

P2-3: Share a story that exemplifies your central topic, ‘showing not telling’ that it is a defining part of who you are (note that, in some cases, it may be appropriate to tell two brief stories that demonstrate how your topic has transcended various phases of your life)

P4: Reflect on how you will leverage the topic you’ve discussed to contribute while at Booth

If you’d like assistance with your Chicago Booth MBA essays questions or your broader MBA application strategy, click here to schedule an initial consultation!

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FROM Vantage Point MBA Admissions Blog: My Stanford GSB Interview Experience: Questions To Expect and How To Prepare
Receiving a Stanford GSB interview invitation can bring up a range of emotions. At first, you’re ecstatic. After all, you’ve been on edge ever since you submitted your application. The rolling nature of Stanford’s interview invites had left you checking your email constantly. But the excitement can quickly turn to worry. There’s so much riding on this last step in the application process and you don’t want to mess it up.

As MBA admissions consultants, we get it. After all, we were in your shoes once. But after coaching over 1,000 MBA applicants over the years, we have found that MBA interview success comes down to 2 things:

[*]Knowing what to expect [/*]

[*]Preparing meticulously[/*]
[/list]

To help you with both of these success drivers, we asked a recent Stanford GSB admit to share his interview experience and questions. In this article, we’ll walk you through his personal experience preparing for the Stanford GSB interview, including how he handled the logistics, tackled behavioral questions, and connected with an alumni interviewer.

My Stanford GSB Interview Invitation

On a cool Monday evening in early October, I jogged over to check the time on my phone after an intense game of pickleball. As I took a sip of water and scrolled through my notifications, an email headline caught my eye: “Invitation to Interview” from the Stanford MBA Admissions Interview Team. My heart raced with excitement and nerves.

Seeing “Invitation to Interview” from Stanford GSB felt like a major achievement. Stanford’s acceptance rate hovers around 6-7%, making the interview invite a significant milestone. However, I knew that the journey wasn’t over yet. With Stanford GSB interviewing 2-3 applicants for every seat, the Stanford MBA interview is designed to narrow the pool further, increasing the odds to about 33-50%. While my chances improved, I had to prepare thoroughly to clear the next big hurdle: the interview itself.

Navigating the Interview Logistics

After the initial excitement of receiving the invitation, reality set in. Stanford is structured in its approach to interviews, and the timeline moved quickly after receiving the invite.

[*]Confirming Availability and Location: Shortly after the email, Stanford asked me to confirm my general availability and location for the coming weeks.[/*]

[*]Matching with an Alumni Interviewer: Stanford GSB pairs applicants with alumni based on their background, and in my case, my interviewer had attended the same undergraduate university as I did. This made the process feel more comfortable and personal.[/*]

[*]Scheduling the Interview: Stanford interviews are typically scheduled within 7-10 days of the invitation. I had 8 days to prepare after confirming the date and uploading my video conferencing information to the Stanford portal.[/*]
[/list]

[b]How I Prepared for Stanford GSB Interview Questions[/b]

The Stanford GSB interview is known for focusing on behavioral questions. Alumni interviewers are only given access to the most recent resume you’ve provided—none of the other parts of your application are shared with them. So, I knew my preparation had to focus on what I could directly speak to from my experience.

Here’s how I prepared for the Stanford MBA interview questions:

[*]Practicing Behavioral Questions: I practiced answering key behavioral questions, knowing that the Stanford GSB interview questions would dive deep into my leadership and problem-solving experiences. Some of the questions I prepared for included:

[*]“Tell me about a project where you made the biggest impact.”[/*]

[*]“Describe a time when you led a team.”[/*]

[*]“How did you handle conflict in a challenging situation?”[/*]

[*]These open-ended questions gave me room to share my story, but I also anticipated follow-up questions like “Why did you choose that approach?” and “What did you learn from the experience?”[/*]
[/list]
[/*]

[*]Mock Interviews: To simulate the real interview environment, I scheduled a mock interview with my MBA coach. This helped me refine my answers and feel more comfortable during the actual interview.[/*]

[*]Reviewing Key Experiences: Since my interviewer would only have my resume, I spent time reviewing the most important projects and leadership roles from my work experience. I made sure I could speak about them in-depth, including the specific actions I took and the outcomes of those actions.[/*]
[/list]

My Stanford GSB Interview Day Experience

On the day of my Stanford MBA interview, I made sure to treat it with the same level of professionalism as an in-person interview, even though it was conducted virtually. I put on a suit, checked my lighting, and ensured my internet connection was stable.

When my interviewer logged in, we spent a minute or two on small talk before diving into the questions. The first question he asked was, “Tell me about a project where you had the most impact.” I was ready for this one, so I shared an example of a cross-functional project I led at work, explaining the key steps I took to drive success and the outcomes.

Over the course of the interview, which lasted about 45-60 minutes, I was asked several Stanford GSB interview questions, most of which focused on leadership, teamwork, and problem-solving. Here are a few examples:

[*]“Describe a time when you mentored someone junior.”[/*]

[*]“How did you resolve a conflict within your team?”[/*]

[*]“Why do you want to pursue an MBA, and why Stanford?”[/*]
[/list]

The questions were open-ended, which allowed me to elaborate on my experiences. My interviewer often followed up with questions that pushed me to explain my decision-making process and the lessons I learned. It became clear that Stanford GSB values not just what you’ve accomplished, but how you approach challenges and lead others.

Answering the Key Questions: Why MBA and Why Stanford?

One of the most important parts of the Stanford MBA interview is answering the “Why MBA?” and “Why Stanford?” questions. I had already put a lot of thought into my Why Stanford? essay, so I used that as a foundation for my response in the interview.

[*]Why MBA? I explained how an MBA would help me develop the skills I needed to transition into a leadership role in my industry.[/*]

[*]Why Stanford? I emphasized the unique aspects of Stanford’s program, including its culture of innovation, strong leadership development, and focus on personal impact. I also highlighted how Stanford’s values aligned with my personal and professional goals.[/*]
[/list]

Asking My Alumni Interviewer Questions

At the end of the interview, my interviewer gave me the opportunity to ask questions. This is an important part of the process, as it not only allows you to learn more about Stanford GSB, but also shows your genuine interest in the program.

Here are the questions I asked my interviewer:

[*]“What was the most valuable part of your Stanford GSB experience?”[/*]

[*]“How did Stanford help shape your career post-MBA?”[/*]

[*]“What advice would you give to someone entering the Stanford GSB community?” [/*]
[/list]

These questions led to a thoughtful conversation, and I gained valuable insights into the Stanford MBA experience from someone who had been through the program themselves.

Key Takeaways for Your Stanford GSB Interview

Now that you’ve gotten a peak into an actual applicant’s interview experience, here are the key takeaways you can apply to your interview preparation process:

[*]Demonstrate Self-Awareness in Answering Behavioral Questions: The Stanford GSB interview questions are designed to dig into your leadership, problem-solving, and teamwork skills. But good answers don’t only recap the steps you took. They highlight why you decided on one path over another, how you grew from a setback, or what vision / insight was driving you. Then, prepare for follow-ups that push you to explain your thought process.[/*]

[*]Know Your Resume: Since your interviewer only has access to your resume, make sure you can discuss your recent projects and leadership roles in-depth. Be ready to explain why you made certain decisions and what you learned from your experiences.[/*]

[*]Be Prepared for the Why MBA and Why Stanford Questions: Be clear about why you want to pursue an MBA and why Stanford GSB is the right fit for you. These questions are crucial for demonstrating your alignment with Stanford’s values.[/*]
[/list]

[b]Final Thoughts on Preparing for the Stanford GSB Interview[/b]

The Stanford GSB interview is challenging. It requires thorough preparation, especially for the behavioral questions that assess your leadership and decision-making skills. By focusing on your genuine experiences, practicing your responses, and preparing thoughtful questions for your interviewer, you can showcase your strengths and make a lasting impression.

If you’re getting ready for your own Stanford MBA interview, stay calm, be yourself, and approach the process with confidence. Good luck! And if you’d like a preparation partner and coach, the Stanford GSB experts on our team can help. Simply schedule a consultation by clicking the button below.

My Stanford GSB Interview Experience: Questions To Expect and How To Prepare appeared first on Vantage Point MBA.
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FROM Vantage Point MBA Admissions Blog: Wharton Interview Tips: How to Prepare for the Team-Based Discussion
Originally published on October 26, 2023. Updated on October 24, 2024.

You were granted a Wharton interview, congrats! You’re one step closer to being accepted. At this point, you might be curious about Wharton’s interview acceptance rate. Approximately, half of all applicants receive an interview invite, but only about one in five are accepted. So, they’re looking to cut the remaining pool by slightly more than half at this juncture. Keep reading to learn more about Wharton’s unique interview format and strategies to maximize your chances of acceptance!

What to Expect from the Wharton MBA Interview

Wharton’s interview process includes its distinctive Team-Based Discussion (TBD) format, where you and 5-6 applicants collaborate on a prompt with 1-2 admissions team members (typically 2nd year students) facilitating. The session kicks off with each applicant delivering a 60-second pitch on the prompt. This is followed by a 25-minute group discussion, where you’ll work together to develop a solution. Throughout this time, an on-screen timer is used to ensure the teams stay on track. The exercise wraps up with a 5-minute presentation where the groups share their final solution.

After the TBD, you’ll be directed to a breakout room for a brief 10-minute one-on-one interview with the facilitator. During this time, you’ll have the opportunity to reflect on your group’s performance and answer other interview questions.

If you want more in-depth insight into the Wharton interview experience, check out Exit Poll: Wharton’s Team-Based Discussion and Interview. In this article, one of our clients shares their insights and lessons learned, providing an inside look at what to expect and how to prepare effectively.

What is the Wharton Team-Based Discussion Prompt?

The Wharton Team-Based Discussion prompt for Round 1 is as follows:

‘The Wharton MBA program is dedicated to developing impactful, globally conscious leaders who are passionate about meaningful change. To advance this mission, Wharton has introduced two Impact Communities: Social Equity and Environment. MBA students interested in one or more of these critical issues are invited to join the associated Impact Community to discover the many resources available at Wharton. These communities will consolidate resources and opportunities in research, academics, and career growth, acting as a hub for MBA students to uncover insights, attend engaging events, and connect with peers, faculty, and organizations.

The Wharton School is exploring the addition of a new Impact Community focused on an emerging topic of global interest. For today’s discussion, you and a team of fellow MBA students have been chosen to propose a new Impact Community.

As a team, address the following aspects:

[*]Define the emerging global issue your proposed Impact Community will address.[/*]

[*]Identify one or more potential partner organizations that could collaborate with the community by offering resources, support, or engagement opportunities.[/*]

[*]Identify resources within The Wharton School and the University of Pennsylvania that could support the proposed Impact Community (e.g., academic programs, conferences, research initiatives).[/*]

[*]Two learning outcomes (skills or knowledge that will be developed during the course)[/*]

[*]Outline the key learning outcomes the Impact Community aims to achieve for its members.[/*]
[/list]

Your final presentation should clearly articulate the vision for the new Impact Community, emphasizing how it will provide a unique and impactful learning experience aligned with Wharton’s mission to prepare leaders for the world’s most pressing challenges. Consider discussing why your team selected this emerging global issue, as well as the relevance of the resources and partner organizations identified.

How to Prepare for the Wharton Team-Based Discussion?

Preparing for the Wharton TBD is challenging, as the group dynamics remain unpredictable until the session begins. However, drafting and practicing your one-minute pitch is essential. Our clients have reported various experiences, from highly collaborative discussions to more competitive and tense interactions.

To make a strong impression, focus on these three key areas, as they are central to the admissions committee’s evaluation:

1. Are your ideas logical and well-structured?

2. Can you articulate them clearly and confidently?

3. Do you collaborate effectively and positively influence the group’s progress?

Top Three Tips for Success in the Wharton TBD

Practice, Practice, Practice.

Your opening pitch is the only element of the TBD that you can fully control, so make it count. Think through your ideas carefully and practice articulating them. Emphasize the “why” behind your proposal rather than getting lost in too many details. If applicable, draw upon your personal or professional experiences to present a compelling case.

Remember, you only have one minute—ensure you don’t get cut off by practicing your pitch out loud multiple times until it flows naturally and fits within the time limit..

Anticipate Group Dynamics.

Reflect on past team meetings or collaborative experiences that were particularly successful. Why did they work well, and how can you replicate that dynamic? Likewise, think about counterproductive behaviors you’ve witnessed and make sure to avoid them.

Also, consider how you’ll handle different scenarios. If the group strays off-topic, will you be the one to steer it back? How will you react if one participant dominates the discussion? Your goal is to guide the group towards a solid (not necessarily perfect) solution while contributing positively to the team’s dynamics.

Stay Adaptable and Engaged.

You can’t control how the discussion will unfold, but you can demonstrate teamwork in several ways—draw ideas out of quieter participants, ask thoughtful questions about proposed solutions, or synthesize viewpoints to guide the group to a conclusion. The key is to use these tools at the right moment, showing tact and collaboration.

Lastly, as you’re going through the discussion, jot down an observation or two about how the group worked together. Candidates are often asked how they thought it went in the one-on-one portion. You want to share something more insightful than ‘I thought it went well’ and this can be tough to do on the spot. Prepare, be yourself, and relax!

Want Personalized Support? Join Our Mock TBD Sessions (The Results Speak for Themselves)

We understand the difficulty of preparing for a team-based exercise independently, which is why we offer our Mock Wharton TBD service. Did you know that based on last year’s data, out of 22 participants in our Mock Wharton TBD sessions, ALL but 1 were accepted or waitlisted?

In our one-hour group video call, 4-6 clients who have received Wharton interview invites will participate in a practice group interview, closely mirroring the actual interview format. The session will be facilitated by Sarah Chandler, our resident Wharton expert (and Wharton alum!), along with Melanie Espeland and Kristen Lindeman, all Vantage Point MBA Senior Consultants, simulating the approach used by the Wharton adcom.

Participants receive preparation instructions ahead of the session. During the video call, the facilitator provides brief instructions and observes as participants engage in a 25-minute group discussion based on a specific prompt. Each participant then delivers a 5-minute presentation. The session concludes with a brief period for self-reflection and questions. Within 48 hours, participants receive individualized feedback to help refine their approach before the actual interview.

This service is competitively priced at $299. Register now to ensure you master the Wharton TBD, and our team will follow up with the next steps to fully prepare you for success.

Reserve my spot

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FROM Vantage Point MBA Admissions Blog: How Long Do MBA Applications Take and Am I Behind for Round 2?
Originally published on November 2, 2023. Updated on October 31, 2024.

Preparing a strong MBA application takes more time and effort than most applicants anticipate. With over a decade of experience advising MBA hopefuls, we’ve witnessed firsthand the significant difference between well-prepared applications and those rushed at the last minute.

This isn’t to scare you or suggest hiring an MBA admissions consultant in a panic (although we’re here if needed). The truth is, application quality improves when applicants take the time to do things right. So, how long do MBA applications take? And if you’re aiming for Round 2, are you behind the eight ball?

For those gearing up for Round 2, rest assured you still have time, but the clock is ticking. While January may seem far away, crafting a strong MBA application is a months-long process, not a last-minute sprint. Sticking to a structured timeline helps you avoid the rush, which can compromise the quality of your application.

By now, you Ideally, you ideally have a well-developed application strategy and personal brand in place. This preparation will guide you through one of the most critical, time-intensive parts of the application: the essays. If you’ve done this upfront work and are hitting the ground running right now, bravo!

Get An Assessment of Your Round 2 Application Strategy

On the other hand, if you’re just starting and wondering, “How long do MBA applications take?”, the nine-week timeline below will help you stay on track before the first deadlines.

Your 9-Week MBA Application Timeline

The timeline below is meant to guide you through each stage of the MBA application process, outlining what we’d typically expect our clients to complete by the end of each week—give or take. By this point, you should ideally have a GMAT/GRE score or a firm test date, allowing you to focus more on the application itself. If not, you can assume test prep will be concurrent with the items listed here.

A few key notes: we recommend at least five drafts of your resume (this small document is critical to your application) and 6-10 drafts of your first essay set. For each draft, feedback should be gathered from a variety of people—alumni of that school, co-workers, a consultant, and/or friends and family who understand the process. Since you won’t know the background of the person reviewing your application, getting multiple perspectives is best.

Many of our clients end up completing 10+ drafts of each essay set, and we normally go through 5-8 rounds of edits on a resume. The number of drafts doesn’t correlate with English skills, time spent, or overall intelligence. We see drafting as part of the process of getting to success, and iteration makes for a stronger product. For many, putting ideas on paper helps kickstart the creative process. Below, we’ve laid out a minimum timeline for what this might look like, though of course, it varies by person.

To Dos for the week of November 4th (or ideally before this point):

[*]Identify your application weaknesses (low GPA, light extracurriculars, etc.) and begin actively working to address / mitigate them[/*]

[*]Craft a well-defined personal brand (i.e., your sales pitch for why you want an MBA and what makes you a compelling applicant) that has been vetted by at least three other people for being personal, differentiating, interesting, and visionary[/*]

[*]Research target programs by registering for and/or attending school presentations; these can be webinars but ideally you make time to visit campus in person[/*]

[*]Draft your MBA resume and send it to someone other than family (co-workers, friends, former classmates, consultant, etc.) for review[/*]

[*]Prepare recommender prep packets then schedule meetings to explain the process and get your recommenders energized about your story and goals[/*]
[/list]

To Dos for the Week of November 11th:

[*]Iterate on your MBA resume[/*]

[*]Draft essays for School 1 and send them to someone else for feedback on content, readability, and how well they address the key dimensions that the adcoms are looking for[/*]

[*]Schedule conversations with current students and alums to learn more detail about their experiences and programs, so you have more context for your essays[/*]
[/list]

To Dos for the Week of November 18th:

[*]Finalize your MBA resume[/*]

[*]Complete second and third drafts for School 1’s essays and have them reviewed by friends, family, co-workers and/or a consultant[/*]

[*]Draft essays for School 2 and send them for review[/*]
[/list]

To Dos for the Week of November 25th:

[*]Continue drafting Schools 1 and 2 (as noted earlier, 6-10+ versions of essay set number 1 is normal; we generally see fewer iterations for subsequent schools)[/*]

[*]Draft essays for School 3 and send them for review[/*]
[/list]

To Dos for the Week of December 2th:

[*]Check-in with recommenders to make sure they have a plan of attack[/*]

[*]Continue drafting Schools 1, 2 and 3[/*]

[*]Draft School 4’s essays send them for review[/*]
[/list]

To Dos for the Week of December 9th:

[*]Complete the application form for School 1 (focusing on the embedded ‘mini questions’, determining how to leverage all of the space to maximize the information you share)[/*]

[*]Finalize School 1’s essays[/*]

[*]Continue drafting on Schools 2, 3 and 4[/*]
[/list]

To Dos for the Week of December 16th:

[*]Send your completed School 1 application to someone to review in its entirety and provide feedback (optimally someone who knows about the process like an MBA alum, etc.)[/*]

[*]Complete the application forms for Schools 2, 3 and 4[/*]

[*]Finalize School 2’s essays[/*]

[*]Continue iterating on essays for Schools 3 and 4[/*]
[/list]

To Dos for the Week of December 23th:

[*]Finalize essays for Schools 3 and 4[/*]

[*]Send your completed applications to alums or other reviewers for final checks and integrate feedback[/*]

[*]Check-in with recommenders[/*]
[/list]

To Dos for the Week of December 30th:

[*]First Week of Deadlines![/*]
[/list]

We know this timeline may seem intense—and it is. That’s why our answer to “How long do MBA applications take?” is likely “longer than you’d expect.” But trust us, this isn’t the place to cut corners. The competition is putting in the work, and standing out takes dedication and focus.

We’re still accepting clients for Round 2 and would be happy to discuss how we can support your journey. Please request a consultation here.

Request an Initial Consultation

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FROM Vantage Point MBA Admissions Blog: Taking a Stand While Applying to Business School
Originally published on October 19, 2023. Updated on November 7, 2024.

Social media’s impact is a hot topic, especially given the recent election in the U.S—But how does your online presence really affect your chances when applying to business school? Could sharing a strong opinion on social or political issues impact the way admissions committees see your application? The reality is complex, and these are questions that demand some careful reflection. Your social media presence might be shaping how an admissions committee views your candidacy more than you think.

It’s quite likely that an MBA admissions committee will at least review your LinkedIn profile—many applications even ask for the link—and may also look at other public profiles, such as Instagram, Facebook, or Twitter.

Need guidance on building a strong personal brand for your application? Request a consultation with our team to discuss your MBA admissions strategy.

Request an initial consultation

Why Your Social Media Matters

According to Kristen Lindeman, a Vantage Point Senior Consultant and former MIT Sloan Admissions Committee member, “your social media is absolutely fair game, and admissions committees don’t shy away from Googling candidates.” When you’re applying to business school, admission teams often turn to public platforms like LinkedIn to gain insights about who you are beyond your formal application materials.

If you’re granted an interview, your online presence may give interviewers an added perspective on your background and interests (unless it’s a blind interview, where they’re explicitly asked not to). And once admitted, you’ll meet plenty of new faces at admitted students’ weekends and on campus—and we all know how tempting it is to look up a new peer online, right?

So, how can you ensure that your social media doesn’t negatively impact your MBA applications?

Pro Tip #1: Give Your Social Media the Mother-In-Law Test

Start by applying the “Mother-in-Law Test” to assess your social media. Imagine meeting your significant other’s family—what would they find if they Googled you? Begin by searching yourself online to see what’s publicly available.

[*]Check Privacy Settings: Update privacy settings on all social media accounts to control what others can see. [/*]

[*]Curate Your Public Content: Ensure that public posts and comments reflect positively on you. Avoid photos showing excessive drinking, inappropriate behavior, or casual comments that could be taken out of context. Simple adjustments can greatly enhance your online presence.[/*]
[/list]

Post thoughtfully and Lead with Positivity

When applying to business school, it’s essential to approach social media with caution and respect. MBA programs value diverse perspectives and thoughtful dialogue, so while sharing your viewpoints is fine, avoid engaging in heated debates or posting anything that might be viewed as insensitive or divisive. If in doubt, seek a second opinion from someone with a different perspective.

Demonstrate leadership through positive engagement by showing support for others. Congratulating peers, acknowledging achievements, and offering encouragement can help build a strong leadership profile—an important quality that admissions committees look for in candidates.

Pro Tip #2: Social Media is an Extension of Your Personal Brand

When managed strategically, your social media presence can actually strengthen your MBA application. Think of it as an extension of your personal brand, reinforcing the unique skills and career goals you’re showcasing in your application.

Optimize LinkedIn and Add Authenticity to Your Profile

Start by focusing on LinkedIn, where a polished, professional profile can make a strong impression. Create a headline that clearly summarizes your experience and goals, such as, “Strategy consultant with expertise in consumer products and technology, passionate about mentorship.” Ensure that your LinkedIn profile aligns consistently with your resume and application materials.

Adding a touch of personality to your profile can also enhance authenticity. If you mention hobbies like running, traveling, or volunteering in your application, incorporate them into your online presence for a well-rounded view of who you are. Following industry accounts or sharing relevant articles further highlights your genuine interest in the field and adds depth to your profile.

If you’re applying to business school and looking for more MBA admissions advice, follow our social media presence (see what we did there) on LinkedIn and Instagram! You can also reach out to schedule an initial 30-minute consultation here.

Request an Initial consultation

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FROM Vantage Point MBA Admissions Blog: Your Social Media While Applying to Business School
Originally published on October 19, 2023. Updated on November 7, 2024.

Social media’s impact is a hot topic, especially given the recent election in the U.S—But how does your social media presence really affect your chances when applying to MBA programs? Could sharing a strong opinion on social or political issues impact the way MBA admissions committees see your application? The reality is complex, and these are questions that demand some careful reflection. Your social media presence might be shaping how an admissions committee views your candidacy more than you think.

It’s quite likely that an MBA admissions committee will at least review your LinkedIn profile—many applications even ask for the link—and may also look at other public profiles, such as Instagram, Facebook, or Twitter.

Need guidance on building a strong personal brand for your application? Request a consultation with our team to discuss your MBA admissions strategy.

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Why Your Social Media Matters in MBA Admissions

According to Kristen Lindeman, a Vantage Point Senior Consultant and former MIT Sloan Admissions Committee member, “your social media is absolutely fair game, and admissions committees don’t shy away from Googling candidates.” When you’re applying to business school, admission teams often turn to public platforms like LinkedIn to gain insights about who you are beyond your formal application materials.

If you’re granted an interview, your online presence may give interviewers an added perspective on your background and interests (unless it’s a blind interview, where they’re explicitly asked not to). And once admitted, you’ll meet plenty of new faces at admitted students’ weekends and on campus—and we all know how tempting it is to look up a new peer online, right?

So, how can you ensure that your social media doesn’t negatively impact your MBA applications?

Pro Tip #1: Give Your Social Media the Mother-In-Law Test

Start by applying the “Mother-in-Law Test” to assess your social media. Imagine meeting your significant other’s family—what would they find if they Googled you? Begin by searching yourself online to see what’s publicly available.

[*]Check Privacy Settings: Update privacy settings on all social media accounts to control what others can see. [/*]

[*]Curate Your Public Content: Ensure that public posts and comments reflect positively on you. Avoid photos showing excessive drinking, inappropriate behavior, or casual comments that could be taken out of context. Simple adjustments can greatly enhance your online presence.[/*]
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Post thoughtfully and Lead with Positivity

When applying to business school, it’s essential to approach social media with caution and respect. MBA programs value diverse perspectives and thoughtful dialogue, so while sharing your viewpoints is fine, avoid engaging in heated debates or posting anything that might be viewed as insensitive or divisive. If in doubt, seek a second opinion from someone with a different perspective.

Demonstrate leadership through positive engagement by showing support for others. Congratulating peers, acknowledging achievements, and offering encouragement can help build a strong leadership profile—an important quality that admissions committees look for in candidates.

Pro Tip #2: Social Media is an Extension of Your Personal Brand

When managed strategically, your social media presence can actually strengthen your MBA application. Think of it as an extension of your personal brand, reinforcing the unique skills and career goals you’re showcasing in your application.

Optimize LinkedIn and Add Authenticity to Your Profile

Start by focusing on LinkedIn, where a polished, professional profile can make a strong impression. Create a headline that clearly summarizes your experience and goals, such as, “Strategy consultant with expertise in consumer products and technology, passionate about mentorship.” Ensure that your LinkedIn profile aligns consistently with your resume and application materials.

Adding a touch of personality to your profile can also enhance authenticity. If you mention hobbies like running, traveling, or volunteering in your application, incorporate them into your online presence for a well-rounded view of who you are. Following industry accounts or sharing relevant articles further highlights your genuine interest in the field and adds depth to your profile.

If you’re applying to business school and looking for more MBA admissions advice, follow our social media presence (see what we did there) on LinkedIn and Instagram! You can also reach out to schedule an initial 30-minute consultation here.

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The post Your Social Media While Applying to Business School appeared first on Vantage Point MBA.
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