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MBA Admissions Consultant
Joined: 20 Apr 2003
Posts: 6451
Given Kudos: 92
Location: Los Angeles CA
An Interview With Our Own: Michelle Stockman
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13 Aug 2015, 11:01
13 Aug 2015, 11:01
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| FROM Accepted.com Blog: An Interview With Our Own: Michelle Stockman |
 Curious about the life and times of our spectacular admissions consultants? Please enjoy our newest blog series in which we interview the fabulous people who make up the Accepted.com staff. Next up is…Michelle Stockman. Accepted: Can you tell us a little about yourself? Where and what did you study as an undergrad? Do you hold any graduate degrees? What’s your favorite non-school/non-work book? Michelle: I studied at Brigham Young University for my undergrad and majored in history. A few years later, I earned a Masters in Science in Journalism from the Columbia Journalism School in New York City. As a history nut, I love reading non-fiction. My favorite recent read is Empire of the Summer Moon – a fascinating, poignant look at the rise and fall of the Comanches, the most powerful Native American tribe in the United States. It illuminates a violent chapter in American history that featured new military technology as the Comanche rose to prominence largely through their prowess as fierce warriors. Accepted: What was your journey like – from NY, all the way out west, and then back to NY? Was NYC your final destination? Where do you currently reside? Michelle: My connection to the American West dates back to my childhood. My father is from Salt Lake City, and we would drive cross-country from New York to Utah every other summer to visit my grandmother. Nestled amongst the Rocky Mountains during college, I had the opportunity to quench both my intellectual curiosity and thirst for outdoor adventure. Ultimately, my penchant for storytelling drew me back east, at first to New York City. Eight million people – so many stories to capture. As a video journalist, I covered everything from rooftop bee keepers to the attempted Times Square bombing. I went on to work for a French media company – Agence France Presse – where I covered events at the White House and met nearly all the candidates on the 2012 Presidential campaign trail. Next I moved to Islamabad, Pakistan where I linked up with CNN for occasional presenting work and also returned to admissions consulting. Just a month ago, I relocated to Berlin where I will be living for the foreseeable future. Accepted: Can you map your path towards becoming an admissions consultant for Accepted? Michelle: When I first moved to New York, I got a job coordinating interviews and reading applications at the Columbia Business School Admissions Office. I gained an insider view of the admissions process, and decided to combine my experience with the writing and editing skills I honed in journalism school by joining Accepted.com in 2007. Accepted: What’s your favorite thing about consulting? Michelle: Of course, I love the “I got in!” emails from my clients. But there’s so much ground work that we’ve laid together before that moment. I love when clients start to “get” the process. They realize that my coaching is improving their message. Then they catch on themselves, and surprise me, within a matter of weeks, how much more concise their writing and interviewing skills have become. Accepted: How do you think your journalism skills contribute to your work as a consultant? Michelle: Messenger + Target Audience + Content = Persuasion. That’s the formula I learned as a journalist. If my applicants tell the truth, then they are a trusted messenger. But will the admissions committee listen if that truth doesn’t resonate? If it’s just a bunch of boasts and industry jargon? I know how to choose and tell stories that signal leadership and transformation. I also have an inside understanding of my applicants’ target audience: the admissions committee. Finally, journalists always have limited space to tell their stories – one of the toughest hurdles to overcome when putting together an MBA application. I can edit like a champ! Accepted: What sorts of applicants do you mostly work with? Michelle: I generally work with MBA and graduate school applicants. Accepted: What are your top 3 admissions tips? Michelle: 1. This process is as much relationship driven, as it is about having a cogent message. Dig into your network and try to create connections to your school of choice. 2. Make your essays about personal relationships that illustrate a theme. 3. Start early. The best applications are built on a strong foundation of deep thought. Learn more about Michelle and how she can help you get accepted!   Related Resources: • Get Your Game On: Prepping for Your Grad School Application [Free Guide] • MBA Admissions Consulting and Editing Services • Graduate School Admissions Consulting and Editing Services Tags: Accepted Admissions Consultant Interview, Grad School Admissions, MBA Admissions The post An Interview With Our Own: Michelle Stockman appeared first on Accepted Admissions Consulting Blog. 
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MBA Admissions Consultant
Joined: 20 Apr 2003
Posts: 6451
Given Kudos: 92
Location: Los Angeles CA
Wharton: “Putting Knowledge Into Action”
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16 Aug 2015, 11:01
16 Aug 2015, 11:01
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| FROM Accepted.com Blog: Wharton: “Putting Knowledge Into Action” |
 Episode 4 in our Big Brand Theory Series for MBA applicants: Wharton’s motto. Does the oldest business school actually have a brand? Does the oldest business school actually need a brand? Ironically, Wharton is a more powerful global brand than the elite Ivy League university of which it resides. In fact, many people don’t know that the University of Pennsylvania is a highly regarded Ivy League institution. Outside the United States the University of Pennsylvania, Wharton’s “parent” university is often confused with Penn State University, the “parent” university to the Smeal College of Business, to the humorous consternation of both schools. As I searched through Wharton’s collateral, it was difficult to zero in on its point of view. However, its tagline, putting knowledge into action, was easy to find. But I ask, is Wharton’s tagline synonymous with its brand? I will go out on a limb here and say, “no.” Wharton is its own brand. Wharton is Wharton. But the admissions officers and their marketing colleagues are giving you a hint through this tag line that they are seeking students who can “put knowledge into action”. How does one “put knowledge into action”? Well, I would venture to say that you would put knowledge into action the same way Columbia students “bridge theory with practice” and how Michigan Ross students put “thought into action.” These taglines sound extremely similar, but they do get to the crux of the type of student these schools seek. Wharton seeks a student who can take the information that he or she gathers from school, the workplace, the community, and the world, process the information and then act on the ideas and concepts acquired. As an applicant you need to demonstrate that you not only know the information, but that you have implemented the concepts that you’ve learned. For more information on how to do explain this process in an essay, read my blog post “Show me, Don’t Tell Me.” While I wrote the blog for PhD students, the “theory” applies to MBA candidates as well. In the application, the main essay looks toward the future, so you can’t demonstrate that you have the trait to turn your knowledge into action in the main essay. You can only explain that you can act on your knowledge in the work experience, extracurricular activities and community service section in the application. You can also establish that you offer this trait on your resume and in optional essay 1. I’ll focus on optional essay 1 for the purpose of this blog. I suggest exhibit how and where you learned about something and then acted upon it in optional essay 1. Did you read about a theory in a book and then test it out in the real world? Did you hear a political pundit on the news describe something and gather your friends in a grass roots effort to implement or refute the pundit’s opinion? A great example comes from a environmentally astute MBA. He believed that if areas of the world that don’t have access to potable water were given access to potable water that it would lessen the political unrest in these countries where access to water is a big issue. He researched his theory through expert white papers and journal articles. He tested his theory by creating a process to make polluted water potable and distributed his patented invention to several regions that suffered from political unrest. He put his theory into action, and had results that proved his theory worked in over half of the regions where he distributed this process. He is now working with a manufacturer and an NGO to gain more distribution throughout the world. While your example doesn’t need to have the kind of impact that changes the world, it does need to describe in detail, what you did to make a difference. Did your Relay for Life impact the latest therapies for cancer? Did your understanding of the book Trading Systems that Work lead you to pursue a finance degree? Did your Improvisational class at school help you become a skilled public speaker? Did you learn something from a colleague at work or at school that enabled you to arrive at a better answer. Their tagline is put to the test during their Team Based Discussions. If you are invited to participate, you are given a mini-case, asked to present a solution and then work for 35 minutes with a team of potential future classmates to come up with the best or optimal solution. The evaluators will observe how you synthesize the information around the table and use it to come up with a viable action Wharton can use in the future. So while Wharton’s brand stands alone, its tagline is instrumental to the success of your application. For more information about successful strategies on your Wharton application, register for Accepted’s Get Accepted to Wharton Seminar and contact our consultants for assistance with your application.   By Natalie Grinblatt Epstein, an accomplished Accepted.com consultant/editor (since 2008) and entrepreneur. Natalie is a former MBA Admissions Dean and Director at Ross, Johnson, and Carey. Related Resources: • Wharton 2016 MBA Essay Tips & Deadlines • The Wharton Difference • Wharton B-School Zone Page Tags: B-School Big Brand Theory Series, MBA Admissions, Wharton The post Wharton: “Putting Knowledge Into Action” appeared first on Accepted Admissions Consulting Blog. 
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This Blog post was imported into the forum automatically. We hope you found it helpful. Please use the Kudos button if you did, or please PM/DM me if you found it disruptive and I will take care of it.
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MBA Admissions Consultant
Joined: 20 Apr 2003
Posts: 6451
Given Kudos: 92
Location: Los Angeles CA
Future Whartonites…Tune On Wednesday!
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17 Aug 2015, 14:01
17 Aug 2015, 14:01
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| FROM Accepted.com Blog: Future Whartonites…Tune On Wednesday! |
Attention Wharton Applicants: The webinar you’ve all been waiting for, Get Accepted to Wharton, will take place this Wednesday, August 19th! Reserve your spot now and tune in on Wednesday to hear important Wharton application tips that could transform your Wharton dream into reality!  Tags: MBA Admissions, webinar, Wharton The post Future Whartonites…Tune On Wednesday! appeared first on Accepted Admissions Consulting Blog. 
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This Blog post was imported into the forum automatically. We hope you found it helpful. Please use the Kudos button if you did, or please PM/DM me if you found it disruptive and I will take care of it.
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