Bunuel wrote:
12 Days of Christmas 🎅 GMAT Competition with Lots of Questions & FunA publishing company, renowned for its high-quality, illustrated hardcover editions of classic literature, is observing the e-book trend while choosing to continue focusing on their niche market. The company plans to expand globally, relying on the unique appeal of their editions to drive sales in the face of digital competition.
Which of the following, if true, would provide the strongest evidence that the publishing company's global expansion strategy will be successful?
(A) Demographic studies indicate a growing segment of young adults who show interest in building personal libraries with aesthetically appealing and collectible book editions.
(B) An international survey of reading habits reveals a sustained interest in classic literature, with a significant number of readers expressing a preference for physical books over e-books for certain genres.
(C) Data from book fairs and literary festivals around the world show an increasing engagement with and spending on deluxe editions of classic titles.
(D) Analysis of global book sales trends shows a niche but steadily growing market for collectible editions of books, contrasting with the plateauing growth of e-book sales.
(E) Market research indicates that high-quality, physical book editions are increasingly viewed as luxury items, with several countries showing a rising trend in luxury goods spending.
Focusing on niche market --> high-quality, illustrated hardcover editions of classic literature
Expand globally
relying on unique appeal of their editions to drive sales
Strongest evidence is required(A) Demographic studies indicate a growing segment of young adults who show interest in building personal libraries with aesthetically appealing and collectible book editions.
-- although this may help but its the classic literature editions that count
(B) An international survey of reading habits reveals a sustained interest in classic literature, with a significant number of readers expressing a preference for physical books over e-books for certain genres.
-- preference for physical books may not include high-quality, illustrated hardcover editions of classic literature
(C) Data from book fairs and literary festivals around the world show an increasing engagement with and spending on deluxe editions of classic titles.
-- Correct. This shows specific interest with evidence of spending increase(D) Analysis of global book sales trends shows a niche but steadily growing market for collectible editions of books, contrasting with the plateauing growth of e-book sales.
-- Although this may be a factor but may not include high-quality, illustrated hardcover editions of classic literature
(E) Market research indicates that high-quality, physical book editions are increasingly viewed as luxury items, with several countries showing a rising trend in luxury goods spending.
--> Increase in luxury spending may not include spending on books as a luxury.
Option C